I am a professional Graphic Designer with over a decade of experience working across in-house, agency, and freelance roles. I specialize in delivering high-impact design solutions to maximize global brand presence across both digital and print platforms. My work spans various industries such as technology, finance, publishing, hospitality, automotive, media, and professional services. I have a strong interest and enhanced skills in motion graphics gained through recent training in After Effects. As a passionate collaborator, I excel at client and stakeholder engagement, maintaining brand consistency, and delivering projects on time and within budget. I thrive on scoping and leading full project lifecycles, from creative briefing to production, ensuring creative quality across multi-channel campaigns while meeting tight deadlines.

Lynne Downing

I am a professional Graphic Designer with over a decade of experience working across in-house, agency, and freelance roles. I specialize in delivering high-impact design solutions to maximize global brand presence across both digital and print platforms. My work spans various industries such as technology, finance, publishing, hospitality, automotive, media, and professional services. I have a strong interest and enhanced skills in motion graphics gained through recent training in After Effects. As a passionate collaborator, I excel at client and stakeholder engagement, maintaining brand consistency, and delivering projects on time and within budget. I thrive on scoping and leading full project lifecycles, from creative briefing to production, ensuring creative quality across multi-channel campaigns while meeting tight deadlines.

Available to hire

I am a professional Graphic Designer with over a decade of experience working across in-house, agency, and freelance roles. I specialize in delivering high-impact design solutions to maximize global brand presence across both digital and print platforms. My work spans various industries such as technology, finance, publishing, hospitality, automotive, media, and professional services. I have a strong interest and enhanced skills in motion graphics gained through recent training in After Effects.

As a passionate collaborator, I excel at client and stakeholder engagement, maintaining brand consistency, and delivering projects on time and within budget. I thrive on scoping and leading full project lifecycles, from creative briefing to production, ensuring creative quality across multi-channel campaigns while meeting tight deadlines.

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Work Experience

Marketing and Events Designer at Kawasaki Motors UK
April 1, 2019 - Present
As the key creative lead for marketing and events, I deliver brand-consistent digital and print design assets for Kawasaki’s UK distribution of motorcycles and off-road vehicles. My responsibilities include scoping and supporting national campaigns, dealer activations, and customer engagement initiatives across multiple channels. I enhanced brand presence at major exhibitions and dealer events with visually striking event graphics and promotional collateral, increased campaign engagement through brochures and social media assets, and delivered up to 6 alternative campaigns quarterly under tight deadlines while maintaining brand integrity.
Owner / Designer at Subtonic Designs
January 31, 2020 - September 2, 2025
Founded and led an independent design consultancy providing end-to-end creative services for global clients across technology, finance, publishing, and lifestyle sectors. Delivered solutions from concept through execution spanning print, digital, and event branding. Built and nurtured client relationships while producing logos, financial reports, infographics, branded presentations, and multilingual documents for clients including Sony, Alcatel, and SAP. Helped improve event branding at international symposia and produced campaign assets aligned with commercial goals and brand identity.
Brand Director, EMEA at Ultimate Wedding Digital
June 30, 2018 - September 2, 2025
Led brand and advertising partnerships across the EMEA region, supporting commercial growth by building strong client relationships in the wedding and lifestyle sectors. Increased advertising placements through proactive lead generation and campaign coordination across digital platforms, maximizing brand visibility via aligned campaigns with editorial and aesthetic direction in a competitive market.
Designer / Artworker – Print and Digital at Tank2Create Agency
March 31, 2016 - September 2, 2025
Delivered creative solutions for print and digital formats within a busy studio, supporting diverse client accounts primarily in education and marketing sectors. Produced high-quality MP4 presentations and motion graphics using After Effects and PowerPoint, developed advertising and promotional materials ensuring brand consistency, and oversaw rebrand and visual identity development for 12 national private schools within budget.
Graphic and Digital Designer (In-House Perm & Contract/Freelance) at Gartner
December 31, 2015 - September 2, 2025
Supported corporate marketing and global event campaigns in a fast-paced B2B environment by delivering digital and print assets including infographics, motion presentations, signage, and large-format exhibition materials. Ensured brand consistency working with diverse stakeholders to produce creative materials engaging audiences internationally and maximizing brand visibility.

Education

Master's Degree in Advertising: Planning & Creative at Bucks New University
January 1, 2008 - January 1, 2008
HND Graphic Design at Buckinghamshire Chilterns University College
January 1, 1996 - January 1, 1998
GNVQ Advanced Art and Design at Amersham & Wycombe College
January 1, 1994 - January 1, 1996
GCSEs (9 A-C) including English and Art at Lady Verney High School, Bucks
January 1, 1996 - January 1, 1998

Qualifications

Adobe After Effects (Motion Graphics) Training
January 1, 2024 - December 31, 2025
Time Management Training (Entire Company)
January 1, 2024 - December 31, 2024

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services