Available to hire
I am an experienced digital marketing professional specializing in content creation, digital strategy, and production management. I have a proven track record in leading successful digital campaigns, multimedia production, and marketing optimizations that drive business growth.
I excel in project management with a strong focus on collaboration and delivering strategic solutions tailored to client goals. I thrive in dynamic environments, leveraging my skills in social media marketing, SEO, video production, and client relations to achieve impactful results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Work Experience
Digital Implementer at Two Phase Advertisement
October 1, 2023 - PresentDeveloped and managed a comprehensive content calendar for digital platforms, ensuring consistent brand messaging. Directed creation of multimedia content for social media, websites, and email campaigns. Designed graphics adhering to brand guidelines and implemented cohesive visual identities. Executed and optimized digital marketing campaigns including SEO, email, display advertising. Managed Google Ads and Meta Ads campaigns to improve traffic and conversions. Provided data-driven insights via Google Analytics and collaborated with clients to tailor strategies.
Assistant Director & Art Coordinator (Freelance) at Indian Regional Film
June 30, 2024 - September 2, 2025Assisted in sourcing props and coordinated with the art director to ensure visual consistency during film production.
Senior Associate Director at ARY Digital Network
September 30, 2023 - September 2, 2025Led conceptualization, design, and production of engaging content for reality and game shows. Managed all stages of show production including resource allocation and interdepartmental coordination. Developed and executed strategic brand promotion across digital and live platforms. Directed concert visuals to enhance audience engagement. Produced documentary segments overseeing creative direction and technical execution. Provided advanced technical support during live broadcasts managing on-air Master Control Room elements. Implemented brand integrations within live shows maximizing visibility.
Education
MS Social Media & Digital Communications at University of Westminster, London, UK
January 1, 2024 - January 1, 2024Bachelor of Business Administration at Sindh Institute of Management & Technology, Karachi, Pakistan
January 1, 2016 - January 1, 2020Qualifications
Industry Experience
Retail, Media & Entertainment, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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