Available to hire
I’m a passionate Social Media Marketing Specialist with 4 years of hands-on experience across the Egyptian, Jordanian, and GCC markets, with a strong focus on Saudi Arabia. I excel at turning data into engaging content that resonates with target audiences and builds lasting connections online.
I thrive in collaborative environments, partnering with creative teams to plan, execute, and optimize content and campaigns that drive ROI, boost brand engagement, and grow communities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Intermediate
Arabic
Fluent
Work Experience
Social Media Marketing Specialist at NUR Interactive Agency
October 1, 2024 - PresentAt NUR Interactive Agency, I developed and implemented targeted social media strategies to enhance brand engagement and visibility. I managed client accounts and optimized content for multiple platforms to ensure consistent messaging. Collaborated with design teams to produce high-quality visual assets aligned with campaign goals. Crafted persuasive copy for various social media channels and prepared presentations and reports to support data-driven decision making.
Social Media Marketing Specialist at Brandy Agency
August 1, 2024 - September 2, 2025Conducted thorough client research to tailor social media strategies meeting client needs and target audiences. Developed and executed comprehensive content strategies aligned with the brand voice. Created engaging, brand-consistent content and collaborated with creatives to develop content assets, resulting in a 20% increase in social media shares through a new brand tone. Managed campaign objectives and KPIs with the performance team for paid social campaigns.
Social Media Marketing Specialist at SEO S7 Agency
January 1, 2023 - September 2, 2025Developed and executed social media strategies and content plans that maintained consistent style, quality, and tone. Assisted the creative team in designing promotional materials and generating creative ideas to meet client deadlines. Created compelling headlines and copy to engage target audiences. Partnered with creatives for visually arresting storytelling and used data-driven decisions to optimize social media performance.
Social Media Specialist (Freelance) at Freelance
January 1, 2025 - September 2, 2025Managed multiple social media platforms through audits and optimizations for better engagement. Developed tailored content strategies for audiences across Egypt and GCC. Proposed innovative ideas to enhance content and campaigns. Crafted compelling copy to capture and retain audiences. Fostered community building and loyalty while leveraging advanced analytics to measure and optimize campaign effectiveness and ROI.
Social Media Marketing Specialist at Freelance
January 1, 2021 - November 5, 2025Platform Audit & Management: Audited and managed multiple social media platforms to optimize performance and engagement. Content Strategy: Developed comprehensive content strategies for audiences across Egypt and the GCC. Copywriting: Crafted compelling headlines and body copy. Social Engagement & Community Building: Built online communities and fostered brand loyalty. Performance Analytics: Used analytics to measure campaign effectiveness and boost ROI.
Social Media Marketing Specialist at SEOS7 Agency
January 1, 2023 - January 1, 2023Strategy & Planning: Developed and executed social media strategies and content plans. Content Creation: Crafted on-brand content. Creative Collaboration: Worked with creatives on promotional materials. Copywriting: Wrote headlines and body copy. Data-Driven Decisions: Analyzed data to optimize performance.
Social Media Marketing Specialist at Brandy Agency
August 1, 2024 - August 1, 2024Client Research: Analyzed client needs and target audiences. Content Strategy & Execution: Implemented content plans aligned with brand voice. Copywriting: Created engaging content across platforms. Collaboration: Partnered with creatives to develop assets; contributed to a 20% increase in shares. Campaign Management: Coordinated paid social campaigns with a performance team.
Social Media Marketing Specialist at NUR Interactive Agency
July 1, 2025 - July 1, 2025Platform Audit & Management: Audited and managed multiple social media platforms to optimize performance and engagement. Content Strategy: Developed content strategies for diverse audiences across Egypt and GCC. Innovation: Proposed ideas to enhance content. Copywriting: Crafted headlines and persuasive copy. Engagement: Built online communities and fostered loyalty. Analytics: Measured performance and refined strategies to boost ROI.
Social Media Specialist at Freelance
January 1, 2021 - November 5, 2025Platform Audit & Management: Audited and managed multiple social media platforms to optimize performance and engagement. Content Strategy: Developed comprehensive content strategies tailored to diverse target audiences across Egypt and the GCC. Innovation: Proposed innovative ideas and creative concepts to enhance social media content and campaigns. Copywriting: Crafted compelling headlines and persuasive body copy that effectively captured and retained audience attention. Social Engagement & Community Building: Cultivated dynamic online communities, fostering increased brand loyalty and interaction. Performance Analytics & Optimization: Leveraged advanced analytics to measure campaign effectiveness, refine strategies, and boost ROI.
Social Media Marketing Specialist at NUR Interactive Agency
July 31, 2025 - July 31, 2025Developed and implemented targeted social media strategies to enhance engagement and brand visibility. Managed client accounts and optimized content across multiple platforms, ensuring consistent messaging. Collaborated with design teams to produce high-quality visual assets aligned with campaign goals. Created persuasive copy and engaging content tailored for various social channels. Prepared and delivered presentations and performance reports to support data-driven decision-making.
Social Media Marketing Specialist at Brandy Agency
August 31, 2024 - August 31, 2024Researched and analyzed clients' needs and target audiences to tailor effective social media strategies. Developed and executed comprehensive social media content plans aligned with the brand voice. Created engaging, brand-aligned copy across platforms. Partnered with creatives to develop content assets, resulting in a 20% increase in social media shares by implementing a new brand tone. Managed campaign objectives and KPIs in collaboration with the performance team.
Social Media Marketing Specialist at SEOS7 Agency
January 31, 2023 - January 31, 2023Developed and executed social media strategies and comprehensive content plans. Created engaging, on-brand content while ensuring consistency in style, quality, and tone. Assisted the creative team in designing promotional materials and generated ideas to meet client needs and deadlines. Wrote compelling headlines and body copy to capture target audiences. Collaborated on visual storytelling to effectively communicate the brand story and used data-driven decisions to optimize performance.
Social Media Specialist at Freelance (Egypt & GCC)
January 1, 2021 - November 5, 2025Audited and managed multiple social media platforms; developed comprehensive content strategies; copywriting; social engagement & community building; performance analytics and ROI optimization; collaboration with creative teams to deliver on-brand content.
Education
Bachelor of Archaeology at Cairo University
January 1, 2014 - January 1, 2018Bachelor of Archaeology at Cairo University
January 1, 2014 - January 1, 2018Digital Marketing Professional at Udacity and FWD
January 11, 2030 - November 5, 2025Social Media Marketing Diploma at IMFN D
January 11, 2030 - November 5, 2025Content Creation Workshop at The Copywriter
January 11, 2030 - November 5, 2025Bachelor of Archaeology at Cairo University
January 1, 2014 - January 1, 2018Bachelor of Archaeology at Cairo University
January 1, 2014 - December 31, 2018Digital Marketing Professional at Udacity and FWD
January 11, 2030 - November 5, 2025Social Media Marketing Diploma at IMFN D
January 11, 2030 - November 5, 2025Content Creation Workshop at The Copywriter
January 11, 2030 - November 5, 2025Qualifications
Digital Marketing Professional from Udacity and FWD
January 11, 2030 - September 2, 2025Social Media Marketing Diploma from IMFND
January 11, 2030 - September 2, 2025Content Creation Workshop from The Copywriter
January 11, 2030 - September 2, 2025Digital Marketing Professional
January 11, 2030 - November 5, 2025Social Media Marketing Diploma
January 11, 2030 - November 5, 2025Content Creation Workshop
January 11, 2030 - November 5, 2025Digital Marketing Professional
January 11, 2030 - November 5, 2025Social Media Marketing Diploma
January 11, 2030 - November 5, 2025Content Creation Workshop
January 11, 2030 - November 5, 2025Digital Marketing Professional
January 11, 2030 - November 5, 2025Social Media Marketing Diploma
January 11, 2030 - November 5, 2025Content Creation Workshop
January 11, 2030 - November 5, 2025Digital Marketing Professional
January 11, 2030 - November 5, 2025Social Media Marketing Diploma
January 11, 2030 - November 5, 2025Content Creation Workshop
January 11, 2030 - November 5, 2025Industry Experience
Professional Services, Media & Entertainment, Retail, Software & Internet, Travel & Hospitality, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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