CATHERINE MAI

Global Web Producer at Adobe | Steyer Content

Managed global web production across Adobe.com using AEM and SharePoint, ensuring timely updates to free trial download and catalog pages. Oversaw localization management and the production and launch of international pages. Trained new producers by creating standard operating procedures and workflow documentation. Acted as scrum lead for standups and retrospectives when needed.

Founding Website Designer and Developer at Catherinemai.me

Founded company to provide website development solutions, handling administrative tasks including client communication, onboarding, and hiring external help. Managed company finances by budgeting income and expenses. Presented development work to clients to address issues and ensure smooth launches. Secured over 20 contracts with clients such as Lydia McKee Studio, The Wonder Jam, and Limitless Psychiatry.

Marketing Analyst and Web Developer at Zeda (formerly Printerpretzz)

Developed and executed comprehensive brand guidelines resulting in consistent visual identity across company assets including marketing materials, presentations, and websites. Used Figma to create wireframes and landing pages for website redesign. Developed and maintained Wordpress website, achieving over 80% decrease in page load time (from 8.5 to 1.3 seconds). Implemented new brand identity by updating logo, colors, and typeface improving customer and internal experience based on feedback and user testing.

Marketing Analyst and Web Developer at Zeda (formerly Printerpretzz)

Developed and executed comprehensive brand guidelines resulting in consistent visual identity across company assets including marketing materials, presentations, and websites. Used Figma to create wireframes and landing pages for website redesign. Developed and maintained Wordpress website, achieving over 80% decrease in page load time (from 8.5 to 1.3 seconds). Implemented new brand identity by updating logo, colors, and typeface improving customer and internal experience based on feedback and user testing.

Team Lead, Website Design at Tebra (formerly PatientPop)

Oversaw recruitment and managed a team of 6 designers from a single designer. Led team on best practices in customer service, design, and project management using weekly one-on-one meetings. Collaborated with high-risk clients to improve product design via feedback. Built Salesforce dashboards and reports to manage internal metrics, achieving a ~70% reduction in Time to Resolve cases (from 4.5 to 1.2 days) and increased Customer Satisfaction scores from 4.8 out of 5.

Founder, Website Designer and Developer at CatherineMai.me

Founded CatherineMai.me to provide website development solutions. Oversees client communication, onboarding, hiring external help, budgeting, and launches; secured 20+ contracts with clients such as Lydia McKee Studio, The Wonder Jam, and Limitless Psychiatry. Skills include WordPress, Shopify, SharePoint, A/B Testing, SEO, HTML/CSS, and JavaScript.

Team Lead, Website Design at Tebra (formerly PatientPop)

Led recruitment and growth of the design team from 1 to 6; set best practices for customer service, design and project management; collaborated with high-risk clients; built dashboards and Salesforce reports to improve SLA/KPI; reduced Time to Resolve and improved CSAT.

Marketing Analyst and Web Developer at Zeda (formerly PrinterPrez)

May 2020–Oct 2020: Designed and executed brand guidelines; produced wireframes and landing pages in Figma; improved website performance (8.5s to 1.3s). May 2021–Apr 2022: Led marketing analytics and continued web development; helped secure contracts.