I am an experienced Graphic Design and Social Media Executive with a strong background in content creation, social media management, and multimedia production. I am skilled in digital strategy and am a detail-oriented graphic designer proficient in crafting eye-catching visuals for both print and digital media, aiming to enhance brand identities through compelling design. Over the years, I have worked in diverse roles spanning graphic design, social media management, and multimedia content production in various sectors including hospitality, education, and digital agencies. I enjoy leveraging my creativity and technical skills to produce effective marketing campaigns and develop engaging visual content that resonates with audiences.

Sana Tahir

I am an experienced Graphic Design and Social Media Executive with a strong background in content creation, social media management, and multimedia production. I am skilled in digital strategy and am a detail-oriented graphic designer proficient in crafting eye-catching visuals for both print and digital media, aiming to enhance brand identities through compelling design. Over the years, I have worked in diverse roles spanning graphic design, social media management, and multimedia content production in various sectors including hospitality, education, and digital agencies. I enjoy leveraging my creativity and technical skills to produce effective marketing campaigns and develop engaging visual content that resonates with audiences.

Available to hire

I am an experienced Graphic Design and Social Media Executive with a strong background in content creation, social media management, and multimedia production. I am skilled in digital strategy and am a detail-oriented graphic designer proficient in crafting eye-catching visuals for both print and digital media, aiming to enhance brand identities through compelling design.

Over the years, I have worked in diverse roles spanning graphic design, social media management, and multimedia content production in various sectors including hospitality, education, and digital agencies. I enjoy leveraging my creativity and technical skills to produce effective marketing campaigns and develop engaging visual content that resonates with audiences.

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Work Experience

Graphic Design & Social Media Executive at IZU BURGER L.L.C, FUNDAMENTAL HOSPITALITY
April 1, 2024 - Present
Develop and execute engaging social media content strategies, boosting brand awareness and driving customer engagement across Facebook, Instagram, and Twitter. Design and curate visually appealing social media posts and advertisements to enhance the restaurant’s online presence. Manage photo and video shoots to produce high-quality visuals showcasing menu items and events, maintaining a consistent brand image. Analyze social media trends and performance using tools like Google Analytics and Facebook Insights to optimize campaigns. Implement targeted campaigns and paid advertisements to increase reach and traffic. Collaborate with marketing to design promotional materials and use graphic design software such as Adobe Photoshop and Illustrator to create striking visuals.
Graphic Design & Social Media Executive at IZU BURGER L.L.C, FUNDAMENTAL HOSPITALITY
April 1, 2024 - Present
Develop and execute engaging social media content strategies to boost brand awareness and customer engagement across platforms like Facebook, Instagram, and Twitter. Design and curate visually appealing posts and advertisements enhancing online presence, conduct photo and video shoots to showcase menu items and events, and analyze trends using tools such as Google Analytics and Facebook Insights to optimize campaigns. Collaborate on promotional materials including brochures, menu designs, and branding collateral utilizing Adobe Photoshop and Illustrator to maintain consistent and compelling brand images.
Graphic Designer / Social Media Handler at Double Edge Agency
March 1, 2023 - September 2, 2025
Created custom UI designs and website mockups to meet client needs. Designed engaging social media marketing posters to boost brand presence and produced attention-grabbing YouTube thumbnails. Managed regular content posting on Instagram and interacted with the target market to address customer inquiries. Delivered precise photo editing including complex manipulations.
Media Specialist at Italian International School
March 1, 2023 - Present
Design digital media content aligned with organizational goals and maintain awareness of social media trends. Coordinate diverse digital content production, including photography and videography to illustrate school life. Manage and curate multimedia libraries, lead digital projects from start to finish, and cultivate a consistent online voice through social channels. Collaborate closely with the Marketing and Communications Manager for brand uniformity. Support the creation of digital and print branding collateral including business cards, magazines, and brochures. Contribute creative input to school wall artwork and stay updated on digital media developments and trends.
Graphic Designer/Social Media Handler at DOUBLE EDGE AGENCY
March 1, 2023 - September 2, 2025
Created custom UI designs and website mockups to meet client requirements, crafted engaging social media marketing posters and YouTube thumbnails, managed regular content posting on Instagram, and handled customer engagement and inquiries. Provided photo editing and designed visual materials to enhance brand presence remotely from Abu Dhabi.
Media Specialist at ITALIAN INTERNATIONAL SCHOOL
March 1, 2023 - Present
Designed digital media content aligning with organizational goals. Maintained awareness of social media trends for strategic content creation and coordinated production of diverse digital content formats. Managed photography and videography to showcase school life, curated media libraries, and led digital project management. Collaborated with Marketing and Communications for brand consistency and produced various digital and print collaterals. Also contributed creative input for school wall artwork and remained updated on emerging digital media trends.
Freelance Graphic Designer at ZAKI DESIGNS
November 1, 2020 - September 2, 2025
Managed graphic design projects for four brands including The Custom Shop New York, ZAKS, UMart, and Ascots & Chapels. Created impactful floor stickers and posters for COVID-19 awareness campaigns and produced versatile posters for print and social media marketing. Played a key role in social media brand strategy and contributed to shop interior artistic appeal through illustrations and artwork. Skilled in photography, basic video production, logo design, character design, and marketing collateral development. Oversaw commissioning of illustrators and photographers for projects.
Freelance Graphic Designer at ZAKI DESIGNS
November 1, 2020 - September 2, 2025
Managed design work for four brands including The Custom Shop New York and UMart. Created impactful floor stickers and posters for COVID-19 awareness, produced illustrations and artwork for shop interiors, designed versatile print and social media posters, and contributed to social media branding strategies. Utilized photography and basic video production skills and commissioned illustrators and photographers for projects. Specialized in logo and character design using Adobe Illustrator and Clip Studio 3D Modeler.
Product Engineer at SYNCHCOM Pvt Limited
August 1, 2018 - September 2, 2025
Produced compelling social media marketing videos for in-store screens and designed web pages using HTML and CSS, accommodating client revisions. Commissioned illustrators and photographers for project needs, designed logos using Adobe Illustrator, executed character design with Clip Studio 3D modeler, and contributed to project reports, presentations, marketing materials, and banner designs.
Product Engineer at SYNCHCOM Pvt Limited
August 1, 2018 - September 2, 2025
Created social media marketing videos for in-store screens and designed web pages using HTML and CSS accommodating client revisions. Commissioned illustrators and photographers while contributing to logo and character design projects. Authored project reports and lab manuals and developed presentations, leaflets, marketing materials, and banners.

Education

Bachelor of Electrical Engineering at COMSATS, ISLAMABAD
January 1, 2013 - January 1, 2017
Bachelor of Electrical Engineering at COMSATS, Islamabad
January 1, 2013 - January 1, 2017

Qualifications

Adobe Illustrator Certification
January 1, 2023 - September 2, 2025
Social Media Marketing & Management - UDEMY
January 1, 2022 - September 2, 2025
SEO: Optimize your Social Media Profile - LinkedIn Learning
January 11, 2030 - September 2, 2025
Adobe Illustrator Certification
January 1, 2023 - September 2, 2025
Social Media Marketing & Management - UDEMY
January 1, 2022 - September 2, 2025
SEO: Optimize your Social Media Profile - LinkedIn Learning
January 11, 2030 - September 2, 2025

Industry Experience

Travel & Hospitality, Education, Media & Entertainment, Professional Services, Retail