MS

Micaela Siekmann

Available to hire

I am a motivated trilingual marketing professional skilled in leading cross-functional collaborations to develop and execute impactful marketing and social media strategies.

About

I am a motivated trilingual marketing professional skilled in leading cross-functional collaborations to develop and execute impactful marketing and social media strategies. I thrive in deadline-driven, multicultural environments and leverage competitive business data to inform intelligent marketing decisions that drive growth and visibility.

Throughout my career, I have successfully supported small businesses and startups, improved social media engagement significantly, and taken leadership roles involving content creation, event planning, CRM management, and international marketing audits. I am passionate about fostering client relationships, training team members, and integrating marketing efforts across global teams.

  • 4 years' experience
  • Joined September 2025

Languages

  • EnglishFluent
  • Spanish; CastilianFluent
  • PortugueseFluent

Industry experience

  • Financial Services
  • Non-Profit Organization
  • Retail
  • Professional Services
  • Telecommunications

Work experience· 6 roles

Senior Marketing and Communications Associate · Chiron FinancialOct 2024 – Present · 2 yrs 2 mos

Partnered with marketing and business development managers to design tailored marketing strategies aligned with firm goals. Led the firm's social media strategy, boosting engagement and brand visibility on LinkedIn and other platforms. Produced white papers and PR content emphasizing industry insights and client success. Managed event planning and budgets for webinars and seminars, administered the Salesforce CRM database, and coordinated hiring and onboarding across US and European teams. Conducted a marketing audit for the firm's Paris office to improve international visibility and campaign alignment.

Global Account Manager · Genesis 7 ConsultingMar 2024 – Sep 2025 · 1 yr 7 mos

Delivered bilingual presentations to potential clients and maintained ongoing communications to address inquiries and nurture relationships.

Business Development Analyst · Chiron FinancialFeb 2024 – Sep 2025 · 1 yr 8 mos

Designed marketing strategies for the Houston office, created marketing materials, and maintained the business development and experience databases. Coordinated webinars, seminars, and events while managing email campaigns and LinkedIn engagement to enhance visibility. Oversaw content and event calendars, conducted training, supported recruitment in US and Europe, and managed Salesforce updates and lead generation optimizations.

Marketing Assistant · Genesis 7 ConsultingJul 2023 – Sep 2025 · 2 yrs 3 mos
Marketing & Communications Intern · T-MobileAug 2022 – Sep 2025 · 3 yrs 2 mos
Social Media Manager Intern · SumaqDec 2021 – Sep 2025 · 3 yrs 10 mos

Education

Bachelor of Arts in Communication with minors in Business and Spanish · Texas A&M University2018 – 2021

Certifications and awards

Certificate of Marketing (Engineering Digital Marketing)2025
Certificate of Child Protection (Children’s Rights in Theory and Practice)2021 – 2025
Certificate of Justice (Fundamentals of Political Philosophy)2020 – 2025

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