I'm a 360° D2C performance marketer with 7+ years of agency experience, delivering results across BFSI, Ecom, OTT, Automobile, and Edtech. I specialize in Meta Ads with expertise in YouTube, Google Ads, Snapchat, TikTok, and Programmatic. I've led a team of 7 media buyers and planners for over two years, focusing on strategic campaign execution and client engagement. I am deeply involved in non-BAU activities such as strategizing and closing BD deals, successfully closing 10 clients out of 30+ potential leads. Additionally, I am passionate about learning and development, having trained 100+ new joiners on fundamentals of digital marketing and analysis for Lead Gen and Conversion Objectives, and created SOPs for Maruti and its Commercial Segment.

Gaurav Budhale

I'm a 360° D2C performance marketer with 7+ years of agency experience, delivering results across BFSI, Ecom, OTT, Automobile, and Edtech. I specialize in Meta Ads with expertise in YouTube, Google Ads, Snapchat, TikTok, and Programmatic. I've led a team of 7 media buyers and planners for over two years, focusing on strategic campaign execution and client engagement. I am deeply involved in non-BAU activities such as strategizing and closing BD deals, successfully closing 10 clients out of 30+ potential leads. Additionally, I am passionate about learning and development, having trained 100+ new joiners on fundamentals of digital marketing and analysis for Lead Gen and Conversion Objectives, and created SOPs for Maruti and its Commercial Segment.

Available to hire

I’m a 360° D2C performance marketer with 7+ years of agency experience, delivering results across BFSI, Ecom, OTT, Automobile, and Edtech. I specialize in Meta Ads with expertise in YouTube, Google Ads, Snapchat, TikTok, and Programmatic. I’ve led a team of 7 media buyers and planners for over two years, focusing on strategic campaign execution and client engagement.

I am deeply involved in non-BAU activities such as strategizing and closing BD deals, successfully closing 10 clients out of 30+ potential leads. Additionally, I am passionate about learning and development, having trained 100+ new joiners on fundamentals of digital marketing and analysis for Lead Gen and Conversion Objectives, and created SOPs for Maruti and its Commercial Segment.

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Work Experience

Manager Media Strategy & Operations at Media Monks
October 1, 2023 - Present
Spearheaded campaign management for YouTube’s in-house marketing platforms (Nitrate, MAL, ROOM). Drove seamless execution for YouTube Shorts, Brand, Non-Brand, and Artist Promotions. Liaised with clients to collect, review, and validate campaign assets and briefs for timely, accurate execution. Performed rigorous quality assurance (QA).
Senior Performance Manager at BrightChamps Pvt Ltd | EdTech Brand
September 30, 2023 - September 3, 2025
Led Meta ads strategy to scale two businesses and three products by 3x. Restructured accounts setup to improve ROAS by 250% while scaling.
Manager - Business Strategy at Merkle Sokrati (Dentsu) | Media Agency
March 31, 2023 - September 3, 2025
Managed a cluster of 7 members working on media planning and buying, handling team spends of 40 Cr monthly and accountable for revenue from the cluster. Responsible for driving monthly and quarterly client calls, linking digital marketing strategies with overall business KPIs. Part of the org-level strategy & center of excellence team accountable for overall revenue growth and driving efficiency. Initiated trainings for different members/teams for media planning and buying.

Education

Bachelor of Arts at K.J. Somaiya College of Arts and Commerce (Mumbai)
January 1, 2014 - January 1, 2017

Qualifications

Facebook Certified Media Buyer
January 11, 2030 - September 3, 2025
Facebook Certified Media Planner
January 11, 2030 - September 3, 2025

Industry Experience

Financial Services, Education, Media & Entertainment, Retail, Software & Internet