Over the past 2 years, I have focused primarily on influencer marketing, managing collaborations with content creators and developing partnerships that delivered measurable impact for brands. I also bring solid expertise in market research, event organization, newsletter campaigns, event planning, and social media account management. With a strong passion for writing, I enjoy creating articles on a wide range of topics, combining creativity with a results-oriented approach.

Sorina Diana Rusu

Over the past 2 years, I have focused primarily on influencer marketing, managing collaborations with content creators and developing partnerships that delivered measurable impact for brands. I also bring solid expertise in market research, event organization, newsletter campaigns, event planning, and social media account management. With a strong passion for writing, I enjoy creating articles on a wide range of topics, combining creativity with a results-oriented approach.

Available to hire

Over the past 2 years, I have focused primarily on influencer marketing, managing collaborations with content creators and developing partnerships that delivered measurable impact for brands. I also bring solid expertise in market research, event organization, newsletter campaigns, event planning, and social media account management.

With a strong passion for writing, I enjoy creating articles on a wide range of topics, combining creativity with a results-oriented approach.

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Language

Romanian, Moldavian, Moldovan
Fluent
English
Advanced

Work Experience

Social Media Specialist at GoIT
July 1, 2024 - September 17, 2025
Managed social media content creation, strategy, analytics and growth; executed email marketing and content campaigns; supported trend awareness and creative thinking.
Influencer Marketing & Social Media Specialist at GoIT
July 1, 2024 - September 3, 2025
Managed influencer marketing and social media activities focusing on content creation and strategic growth.
Marketing Specialist at Senses SRL
December 31, 2023 - September 17, 2025
Social media content strategy and copy; managing influencer collaborations; conducted market research; coordinated event planning; supported newsletter campaigns; translation and product descriptions; website monitoring; freelanced on Upwork.
Marketing Specialist at SC Senses SRL
December 31, 2023 - September 17, 2025
Led influencer marketing initiatives; managed collaborations with content creators; developed partnerships delivering measurable brand impact; oversaw influencer campaigns and social media content strategy.
Influencer Marketing Specialist at Flixier
April 1, 2023 - Present
Responsible for strategy, copywriting, influencer research, outreach, budgets, and results in influencer marketing.
Marketing Specialist, Content Writer at SCSENSES SRL
January 1, 2023 - September 3, 2025
Led marketing and content creation efforts including social media content, influencer marketing, newsletter campaigns, product descriptions, website monitoring, PR, packaging, market analysis, and article writing.
Freelance Social Media Content Creator at Upwork (Freelance)
January 1, 2020 - Present
Social media content (strategy + copy) for Facebook projects; freelanced via Upwork and Facebook Freelancer; created newsletters using Klaviyo/Mailchimp; wrote product descriptions; translated content; site monitoring.
Content Creator / Social Media Content at Senses SRL (Freelance/Upwork)
January 1, 2020 - Present
Social media content strategy and copywriting; freelancer on Facebook/Upwork delivering content for brand campaigns.
Freelance Content Creator at Upwork
January 1, 2020 - Present
Produced articles, social media content across multiple platforms, managed influencer marketing campaigns, and translated content between English and Romanian.

Education

Bachelor Degree - Communication and Public Relations at Babes-Bolyai University Cluj-Napoca
January 1, 2017 - January 1, 2020
Master Degree - Advertising at Babes-Bolyai University Cluj-Napoca
January 1, 2020 - January 1, 2022
Bachelor Degree - Communications and Public Relations at Babes-Bolyai University, Cluj-Napoca, Romania
January 1, 2017 - January 1, 2020
Bachelor Degree at Babes-Bolyai University, Cluj-Napoca
January 1, 2017 - January 1, 2020

Qualifications

Copywriting, Content Strategy, Trend Awareness
January 1, 2024 - September 1, 2024
Social Media Creative
September 1, 2024 - December 1, 2024
Bachelor Degree - Communications and Public Relations
January 1, 2017 - January 1, 2020
Master Degree - Advertising
January 11, 2030 - September 17, 2025
Bachelor Degree in Communications and Public Relations
January 1, 2017 - January 1, 2020

Industry Experience

Media & Entertainment, Professional Services, Retail, Non-Profit Organization, Travel & Hospitality, Software & Internet