I am a driven and creative Digital Marketing Specialist with over 4 years of progressive experience, with a strong focus on SEO, paid media campaigns, email marketing, and social media marketing. I excel at leveraging tools like Google Analytics and CRM platforms to create multi-channel strategies that significantly increase brand visibility, conference attendance, and delegate sales. Throughout my career, I have achieved measurable successes such as increasing website traffic by 35% and boosting B2B conversions by 5% within a year. I am passionate about delivering data-driven marketing solutions, leading campaigns that optimize ROI and align marketing initiatives with overarching business goals.

Trish Maguta

I am a driven and creative Digital Marketing Specialist with over 4 years of progressive experience, with a strong focus on SEO, paid media campaigns, email marketing, and social media marketing. I excel at leveraging tools like Google Analytics and CRM platforms to create multi-channel strategies that significantly increase brand visibility, conference attendance, and delegate sales. Throughout my career, I have achieved measurable successes such as increasing website traffic by 35% and boosting B2B conversions by 5% within a year. I am passionate about delivering data-driven marketing solutions, leading campaigns that optimize ROI and align marketing initiatives with overarching business goals.

Available to hire

I am a driven and creative Digital Marketing Specialist with over 4 years of progressive experience, with a strong focus on SEO, paid media campaigns, email marketing, and social media marketing. I excel at leveraging tools like Google Analytics and CRM platforms to create multi-channel strategies that significantly increase brand visibility, conference attendance, and delegate sales.

Throughout my career, I have achieved measurable successes such as increasing website traffic by 35% and boosting B2B conversions by 5% within a year. I am passionate about delivering data-driven marketing solutions, leading campaigns that optimize ROI and align marketing initiatives with overarching business goals.

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Work Experience

Marketing Assistant at Commercial Networks Limited
September 1, 2023 - Present
Established and led the company’s marketing function by formalizing brand identity, defining ideal customer profiles, mapping customer journeys, and implementing full-funnel demand generation strategies. Executed integrated digital campaigns across SEO, email marketing, social media, and paid advertising (LinkedIn, Facebook), resulting in a 15% increase in organic traffic and improved lead quality. Managed campaign performance using Google Analytics and CRM (Growably), optimizing marketing efforts through segmentation and personalized messaging, which improved email open rates and conversion rates. Produced creative assets including video content and print collateral to support event marketing, driving attendance and inbound inquiries. Defined and tracked KPIs to ensure measurable impacts, maximizing ROI and aligning marketing with business objectives.
Sales Marketing Consultant at Vodafone
July 1, 2023 - September 3, 2025
Delivered consistent sales success through persuasive telesales techniques, effective pitching, and opportunity maximization, achieving a 105% performance score and recognition as 'Best Quality Sales Advisor.' Identified upselling and cross-selling opportunities to increase average revenue per customer. Used customer data mining to strategically target leads for promotional events and product launches, enhancing campaign reach and response rates. Ensured full compliance with FCA and Vodafone data security protocols. Built rapport and nurtured long-term customer relationships through a personalized consultative approach, driving customer retention and satisfaction.
Digital Marketing Intern at ESMA | Employer's Social Mobility Alliance
October 1, 2022 - September 3, 2025
Led a team of 5 to plan and execute integrated digital marketing strategies for event promotion, including social media, email campaigns, display ads, SEO, and SEM, resulting in increased registration and engagement. Conducted SEO audits using Semrush and resolved key search performance issues, achieving a 20% boost in visibility and organic traffic. Oversaw email marketing initiatives including segmentation, messaging, and A/B testing to raise attendance and enhance donor engagement for charity events. Assisted in refining target audiences leveraging market research to identify high-potential channels for event awareness and delegate acquisition.
Freelance Brand Developer at Self-employed
July 1, 2019 - Present
Consulted on brand strategy for SMEs, advising frequently on event marketing approaches to increase brand visibility and ROI by an average of 35%. Crafted brand identities such as logos and style guides using Adobe Photoshop and Illustrator, ensuring consistent messaging across all touchpoints including event branding and conference materials. Produced content calendars, supervised storyboarding, and provided strategic recommendations for product launches, conferences, and networking events.
Assistant Producer (Voluntary) at DTU TV - Silver Swallow Studio
July 1, 2021 - September 3, 2025
Collaborated on video content strategy from scriptwriting to storyboard design and final production, achieving a 25% increase in leads from a new audience. Performed post-production editing with Adobe Premiere Pro to deliver high-quality visuals for social media campaigns promoting events. Increased social platform traffic and engagement by 30% through targeted content highlighting brand offerings and event experiences.

Education

Master's Degree in Digital Marketing (Distinction) at Middlesex University
September 1, 2021 - October 1, 2022
Bachelor of Science in Business Administration at Keuka College
January 1, 2015 - January 1, 2019
at Africa University
August 1, 2014 - January 1, 2016

Qualifications

SEO - HubSpot Academy
January 11, 2030 - September 3, 2025
IAB UK Informed Certificate Plus - IAB U
January 11, 2030 - September 3, 2025
The Fundamentals of Digital Marketing - Google Digital Garage
January 11, 2030 - September 3, 2025

Industry Experience

Professional Services, Media & Entertainment, Retail, Telecommunications, Non-Profit Organization