Jimena Olivera

Managed and coordinated the content team, ensuring on-time delivery of creative projects and maintaining collaborative environments with clear processes and accessible knowledge bases.

Managed social media strategy and content creation for multiple brands, including a local school's full rebranding and growth campaign. Created creative copy and design assets using Canva and Adobe Suite. Coordinated campaigns to increase brand visibility and engagement, providing reports and insights to improve engagement.

Led the Creator Program by coordinating influencer collaborations for merchandise sales. Managed end-to-end processes including influencer outreach, negotiations, contracts, content briefs, and approvals. Coordinated marketing, design, and content teams to produce high-quality merchandise and promotional assets. Held regular calls with influencers to align on timelines, deliverables, and campaign performance. Implemented tracking systems in Notion and Google Sheets to monitor deliverables. Ensured content met brand guidelines and quality standards. Used Asana, Notion, and Trello to define timelines, assign tasks, and track progress. Guided team growth through performance reviews, feedback, and skill development, designing internal documentation and training sessions.