I am a Social Media Manager with over 5 years of experience driving brand growth through creative content, digital strategy, and community engagement. I specialize in managing cross-platform campaigns, building strong online communities, and leveraging analytics to optimize performance. I have a proven track record of delivering innovative, data-driven strategies that boost engagement, reach, and brand visibility in remote and fast-paced environments. My passion lies in crafting compelling stories that connect brands with their audiences and inspire lasting loyalty. I enjoy collaborating with teams to create impactful marketing campaigns that deliver measurable results, and continuously improving strategies based on data insights to ensure sustained business growth.

Sanjukta Chaurasia

I am a Social Media Manager with over 5 years of experience driving brand growth through creative content, digital strategy, and community engagement. I specialize in managing cross-platform campaigns, building strong online communities, and leveraging analytics to optimize performance. I have a proven track record of delivering innovative, data-driven strategies that boost engagement, reach, and brand visibility in remote and fast-paced environments. My passion lies in crafting compelling stories that connect brands with their audiences and inspire lasting loyalty. I enjoy collaborating with teams to create impactful marketing campaigns that deliver measurable results, and continuously improving strategies based on data insights to ensure sustained business growth.

Available to hire

I am a Social Media Manager with over 5 years of experience driving brand growth through creative content, digital strategy, and community engagement. I specialize in managing cross-platform campaigns, building strong online communities, and leveraging analytics to optimize performance. I have a proven track record of delivering innovative, data-driven strategies that boost engagement, reach, and brand visibility in remote and fast-paced environments.

My passion lies in crafting compelling stories that connect brands with their audiences and inspire lasting loyalty. I enjoy collaborating with teams to create impactful marketing campaigns that deliver measurable results, and continuously improving strategies based on data insights to ensure sustained business growth.

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Language

French
Intermediate

Work Experience

Marketing Manager at Supplementsource.ca
July 1, 2023 - Present
Achieved 40% sales growth via strategic Google Ads campaigns (including Search and Performance Max) with an average CPC of $0.39, generating over 11.5 million impressions and 344k+ link clicks. Created and managed social media campaigns boosting brand engagement and sales by 40%. Designed visually compelling website banners and social media content using Adobe tools to enhance brand presence and audience engagement. Executed A/B testing and personalization initiatives across landing pages, resulting in measurable lift in CTR and engagement. Increased qualified leads by 40% through data-driven email marketing campaigns, targeted Google Ads, and continuous campaign optimization. Recommended and implemented Google Ads, social media, and email marketing campaigns establishing a new sales platform.
Marketing Coordinator at Prevail Media Group
June 30, 2023 - September 3, 2025
Generated daily social media content and contributed to establishing the company's online identity across popular platforms like Twitter, Facebook, and Instagram. Analyzed campaign performance using Google Analytics, making data-driven adjustments to improve outcomes. Developed and executed full-funnel B2B marketing campaigns across email, social media, and paid media channels, resulting in a 35% increase in qualified leads and directly supporting sales pipeline growth. Planned and executed integrated offline marketing initiatives such as in-store promotions, retail partner collaborations, and point-of-sale displays, leading to a 30% increase in product visibility and sales in key Canadian markets.
Marketing Coordinator at London Trading Company, LTC
August 1, 2022 - September 3, 2025
Created engaging newsletters and training webinars while providing comprehensive support to travel agent clients for their social media, website, and marketing needs. Optimized content for search engines by implementing on-page SEO techniques, conducting keyword research, and enhancing metadata. Managed organic and paid social media campaigns, resulting in a 20% increase in engagement rates. Strategically developed monthly email calendars defining frequency, cadence, automation, and audience segmentation strategies to boost lifetime value and customer loyalty. Successfully completed the 2022 Fall Catalogue for customers, enhancing brand visibility and engagement.
Marketing Manager at G.S. Agency
May 1, 2021 - September 3, 2025
Collaborated closely with the sales team to develop and execute a successful account-based marketing strategy, resulting in a 25% increase in revenue. Suggested and implemented innovative methods to boost sales, including applying for tenders to enhance the firm’s sales pipeline.
Marketing Consultant - Freelance at Freelance
August 1, 2022 - Present
Provided part-time freelance digital marketing and advertising services to over 10 local businesses and artists while managing full-time roles. Specialized in Google Ads, SEO optimization, social media strategy, and email marketing, consistently driving measurable results for small businesses with limited budgets. Designed and managed email marketing campaigns increasing revenue 50% (PoorBoySupplements.com). Planned and launched Google Ads and social media campaigns generating 300K+ monthly impressions (Above & Beyond Lawn Care). Increased website traffic and lead conversions by 20% via Google Ads Search Performance campaigns (Peel Car Sales). Ran targeted Google Ads for local events generating over 70K impressions (Music Central Entertainment). Recovered and optimized Google Business Profile after security breach and ran targeted Meta ads generating 100+ leads on minimal budget (Salim Auto Sales & Service). Launched YouTube ad campaigns achieving 65K-119K views per song, expanding aud

Education

Post Graduate Diploma at Fanshawe College
January 1, 2023 - April 1, 2023
Post Graduate Diploma at Fanshawe College
January 1, 2021 - April 1, 2022
Post Graduate Diploma at Maya Academy of Cinematics
January 1, 2020 - December 1, 2020
Bachelor's Degree at Shri Shikshayatan College
January 1, 2015 - August 1, 2019

Qualifications

Google Digital Marketing Certification
January 1, 2025 - September 3, 2025
Google Adwords Certification
January 1, 2025 - September 3, 2025
Google Ads Measurement Certification
January 1, 2025 - September 3, 2025
Google Analytics Certification
January 1, 2025 - September 3, 2025
Attestation de réussite, DELF-A1
January 1, 2020 - September 3, 2025
CRM for Lightning Experience by Salesforce Trailhead
January 1, 2023 - September 3, 2025
Smart Service Ontario
January 1, 2022 - September 3, 2025

Industry Experience

Retail, Software & Internet, Media & Entertainment, Professional Services, Travel & Hospitality