Available to hire
With over a decade of experience in communication and marketing, I combine strategic focus with hands-on expertise. I am a dedicated and humble leader passionate about creating successful teams and projects. My holistic approach and ability to think several steps ahead enable me to deliver results while fostering a positive and growth-oriented work environment.
I have a great passion for exploring new paths and testing new possibilities. Believing that “fortune favors the bold,” I strive to embrace challenges as opportunities for growth and success.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Swedish
Fluent
Work Experience
Social Media Manager at Yrseser Farenhet Fastighets AB Balder
January 1, 2024 - September 4, 2025Full responsibility for Balder's social media presence. Developed social media strategies and guidelines. Managed community management across all web platforms. Planned, created, published, and monitored organic content for LinkedIn, Facebook, and Instagram. Achieved recognition as the leading real estate company on social media. Other responsibilities included photography, videography, project management, and facilitating internal training.
Marketing Manager | Production Manager at Humly
January 1, 2017 - September 4, 2025Started as a Production Manager leading the rebranding from Studentvikarie to Humly alongside the communications director. Managed development of a new website and team unification around the new brand. Promoted to Marketing Manager for Sweden and the UK, overseeing marketing plans, strategies, budgets, and social media. Developed brand standards and a comprehensive Brand Manual. Created marketing plans and strategies. Managed internal communications and digital responsibilities. Produced content, marketing materials, and sponsorship communications. Oversaw digital marketing for the sister company GoodCash.se.
Marketing Coordinator at Hede Fashion Outlet
January 1, 2019 - September 4, 2025Responsible for marketing strategies, plans, and budgets. Produced all in-house marketing materials. Planned and executed events including the Freeport Gala and Hede Awards, hosting up to 300 guests. Managed social media, website updates, customer newsletters, and photography.
Sales and Marketing Assistant at Panosemporio
January 1, 2012 - September 4, 2025Managed the website and social media. Designed advertisements, sales materials, and other print content. Coordinated with press and PR agencies. Developed and launched Panos’ e-commerce platform in collaboration with an external agency.
Social Media Manager at Eslövs IK
January 1, 2022 - September 4, 2025Created a social media strategy for the Allsvenskan handball season 21/22. Responsibilities included photography, filming, social media publishing, website updates, and creating Facebook events for matches. Established a consistent visual digital identity.
Co-founder and Co-owner at Jenilina AB
January 1, 2021 - PresentFocused on sustainable interior design. Responsibilities include marketing, social media management, and accounting.
Social Media Manager at Creative Database
January 1, 2025 - PresentHired on an hourly basis to lead and manage projects including web, YouTube content, and digital production.
Social Media Manager at Yrkeskraften Het Fastighets AB Balder
January 1, 2024 - September 4, 2025Full responsibility for Balder's social media presence. Developed social media strategies and guidelines. Community management across all web platforms. Planned, created, published, and monitored organic content for LinkedIn, Facebook, and Instagram. Achieved recognition as the leading real estate company on social media. Additional responsibilities: Photographer and videographer, project management, internal training facilitator.
Marketing Manager | Production Manager at Humly
January 1, 2017 - September 4, 2025Started as a Production Manager at the former Studentvikarie, leading the rebranding to Humly alongside the communications director. Focused on managing the development of a new website and uniting teams around the new brand. Promoted to Marketing Manager for Sweden and UK, overseeing marketing plans, strategies, budgets, and social media. Developed brand standards and a comprehensive Brand Manual. Managed internal communications and digital responsibilities. Produced all content, marketing materials, and sponsorship communications. Oversaw digital marketing for sister company GoodCash.se.
Marketing Coordinator at Prioritet Finans
January 1, 2019 - September 4, 2025Responsible for marketing strategies, plans, and budgets. Produced all in-house marketing materials. Planned and executed events including Freeport Gala and Hede Awards, hosting up to 300 guests. Managed social media, website updates, customer newsletters, and photography.
Sales and Marketing Assistant at Hede Fashion Outlet
January 1, 2012 - September 4, 2025Managed the website and social media. Designed advertisements, sales materials, and other print content. Coordinated with press and PR agencies. Developed and launched Panos’ e-commerce platform in collaboration with an external agency.
Social Media Manager at Eslövs IK
January 1, 2022 - September 4, 2025Created social media strategy for the Allsvenskan handball season 21/22. Responsibilities included photography, filming, social media publishing, website updates, and creating Facebook events for matches. Established a consistent visual digital identity.
Education
Advanced Vocational Education in Product Development, Design, and Marketing at Campus Varberg
January 1, 2008 - January 1, 2010Advanced Vocational Education in Product Development, Design, and Marketing at Campus Varberg
January 1, 2008 - January 1, 2010Qualifications
Certified Social Media Manager (online training and diploma)
January 1, 2021 - September 4, 2025Driver's License B
January 11, 2030 - September 4, 2025Certified Social Media Manager (online training and diploma)
January 11, 2030 - September 4, 2025Driver's License: B
January 11, 2030 - September 4, 2025Industry Experience
Real Estate & Construction, Retail, Professional Services, Media & Entertainment, Financial Services, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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