I am an expert in brand management, particularly in corporate rebranding. As an academic lecturer based in Warsaw, I teach undergraduate, graduate, and postgraduate programs, supervise theses, and author academic publications. With extensive experience designing and implementing academic curricula, I ensure quality education and collaborate with social and business partners. My research focuses on competitive strategies and internationalization of enterprises. In my PR career, I have worked in corporate communications at Henkel Poland and T-Mobile Poland, as well as in Polish and international PR and legal marketing agencies for well-known brands like Coca-Cola, Discovery, and Mondelez International.…I am an expert in brand management, particularly in corporate rebranding. As an academic lecturer based in Warsaw, I teach undergraduate, graduate, and postgraduate programs, supervise theses, and author academic publications. With extensive experience designing and implementing academic curricula, I ensure quality education and collaborate with social and business partners. My research focuses on competitive strategies and internationalization of enterprises. In my PR career, I have worked in corporate communications at Henkel Poland and T-Mobile Poland, as well as in Polish and international PR and legal marketing agencies for well-known brands like Coca-Cola, Discovery, and Mondelez International.WWWW…