I am a creative and data-driven Social Media Manager with over 4 years of experience managing digital strategies for fashion, lifestyle, and retail brands. Skilled at building brand presence across Instagram, Facebook, TikTok, LinkedIn, and Pinterest, I specialize in content creation, community management, and influencer collaborations. My passion lies in branding, digital marketing, and visual storytelling, leveraging skills in fashion and product photography as well as coordinating creative campaigns to engage diverse audiences effectively.…

Yusra Chaudhry

I am a creative and data-driven Social Media Manager with over 4 years of experience managing digital strategies for fashion, lifestyle, and retail brands. Skilled at building brand presence across Instagram, Facebook, TikTok, LinkedIn, and Pinterest, I specialize in content creation, community management, and influencer collaborations. My passion lies in branding, digital marketing, and visual storytelling, leveraging skills in fashion and product photography as well as coordinating creative campaigns to engage diverse audiences effectively.…

Available to hire

I am a creative and data-driven Social Media Manager with over 4 years of experience managing digital strategies for fashion, lifestyle, and retail brands. Skilled at building brand presence across Instagram, Facebook, TikTok, LinkedIn, and Pinterest, I specialize in content creation, community management, and influencer collaborations.

My passion lies in branding, digital marketing, and visual storytelling, leveraging skills in fashion and product photography as well as coordinating creative campaigns to engage diverse audiences effectively.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Branding Head at Naya Dour (Western Clothing)
May 1, 2025 - Present
Developed and executed multi-channel social media strategies. Managed content calendars, influencer collaborations, and paid campaigns. Coordinated product launch shoots, digital campaigns, and PR events. Oversaw integration of offline and online marketing efforts.
Branding Head at Naya Dour (Western Clothing)
May 1, 2025 - Present
Developed and executed multi-channel social media strategies. Managed content calendars, influencer collaborations, and paid campaigns. Coordinated product launch shoots, digital campaigns, and PR events. Oversaw integration of offline and online marketing activities.
Branding Head at Naya Dour (Western Clothing)
May 1, 2025 - Present
Developed and executed multi-channel social media strategies. Managed content calendars, influencer collaborations, and paid campaigns. Coordinated product launch shoots, digital campaigns, and PR events. Oversaw offline and online marketing integration.
Creative Head at Garnet (Eastern Clothing)
January 1, 2025 - September 4, 2025
Managed daily social media operations and community interactions. Increased engagement through reels, user-generated content campaigns, and influencer partnerships. Built relationships with influencers and media outlets. Directed creative campaigns including photoshoots and fashion films.
Creative Head at Garnet (Eastern Clothing)
January 1, 2025 - September 4, 2025
Managed daily social media operations and community interactions. Increased engagement through reels, UGC campaigns, and influencer partnerships. Built relationships with influencers and media outlets. Directed creative campaigns including photoshoots and fashion films.
Creative Head at Garnet (Eastern Clothing)
January 1, 2025 - September 4, 2025
Managed daily social media operations and community interactions. Increased engagement through reels, UGC campaigns, and influencer partnerships. Built relationships with influencers and media outlets. Directed creative campaigns including photoshoots and fashion films.
Brand Manager at Energi.pk (A Solar Solution Company)
December 31, 2021 - September 4, 2025
Revamped the brand and developed brand strategy. Identified target customers and coordinated with visual design team. Managed corporate events and photography. Implemented social media strategies and handled product launch planning.
Brand Manager at Energi.pk (A Solar Solution Company)
December 31, 2021 - September 4, 2025
Revamping and brand development including identifying target customers. Coordinated with visual design team. Managed corporate events and photography. Developed social media strategies and handled product launch strategy and planning.
Brand Manager at Energi.pk (A Solar Solution Company)
December 31, 2021 - September 4, 2025
Revamping & brand development. Identified target customer segments and ideated with visual design team. Coordinated corporate events and photography. Developed social media strategies and handled product launch strategy and planning.
Creative Manager at Print&Pack.pk
December 31, 2020 - September 4, 2025
Led brand development and identified target customers. Developed visual design and web strategies. Created content including website copywriting. Planned promotion and engagement strategies. Handled product photography, social media, product development, and launch planning.
Creative Manager at Print&Pack.pk
December 31, 2020 - September 4, 2025
Brand development and identifying target customers. Responsible for visual design and web development strategy. Content writing including website content. Promotion and engagement strategy. Product photography, social media handling, product development, designing, and launch strategy planning.
Creative Manager at Print&Pack.pk
December 31, 2020 - September 4, 2025
Brand development and identifying target customer base. Led visual design and web development strategies. Content writing including website copy. Managed promotion and engagement strategies, product photography, social media, product development, and launch planning.

Education

Bachelor in Product Design Minor in Fashion & Product Photography at National College Of Arts (NCA)
January 1, 2015 - January 1, 2019
Bachelor in Product Design Minor in Fashion & Product Photography at National College Of Arts (NCA)
January 1, 2015 - January 1, 2019
Bachelor at National College Of Arts (NCA)
January 1, 2015 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services, Travel & Hospitality

Skills

Experience Level