I am a dynamic and results-oriented marketing executive with a proven track record of blending analytical insights with creative strategies to drive results. I possess strong strategic thinking and the ability to adapt swiftly, maintaining focus on key objectives while staying positive. I have led successful marketing initiatives for leading brands such as Warner Brothers, Parot, Diageo, PKWare, Sling, Logitech, Nuvesse, NewAge, Renegade.bio, and GRAIL. As a collaborative leader, I excel at motivating and partnering with top-performing teams to deliver projects on time and within budget, ensuring high stakeholder satisfaction. With a passion for innovation and dedication to excellence, I continuously strive to exceed expectations and achieve remarkable outcomes.

Jason Kelley

I am a dynamic and results-oriented marketing executive with a proven track record of blending analytical insights with creative strategies to drive results. I possess strong strategic thinking and the ability to adapt swiftly, maintaining focus on key objectives while staying positive. I have led successful marketing initiatives for leading brands such as Warner Brothers, Parot, Diageo, PKWare, Sling, Logitech, Nuvesse, NewAge, Renegade.bio, and GRAIL. As a collaborative leader, I excel at motivating and partnering with top-performing teams to deliver projects on time and within budget, ensuring high stakeholder satisfaction. With a passion for innovation and dedication to excellence, I continuously strive to exceed expectations and achieve remarkable outcomes.

Available to hire

I am a dynamic and results-oriented marketing executive with a proven track record of blending analytical insights with creative strategies to drive results. I possess strong strategic thinking and the ability to adapt swiftly, maintaining focus on key objectives while staying positive. I have led successful marketing initiatives for leading brands such as Warner Brothers, Parot, Diageo, PKWare, Sling, Logitech, Nuvesse, NewAge, Renegade.bio, and GRAIL.

As a collaborative leader, I excel at motivating and partnering with top-performing teams to deliver projects on time and within budget, ensuring high stakeholder satisfaction. With a passion for innovation and dedication to excellence, I continuously strive to exceed expectations and achieve remarkable outcomes.

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Language

English
Fluent
Swedish
Advanced

Work Experience

Marketing Consultant/Contractor at Consultant
January 1, 2025 - Present
Partnered with AI and emerging technology companies to accelerate growth through clear, actionable go-to-market strategies. Developed and refined GTM strategies to drive adoption, revenue, and market awareness. Advised founders and executive teams on positioning, messaging, and product marketing. Led cross-functional collaboration to align marketing, product, and sales efforts for scalability. Supported brand growth through demand generation, channel strategy, and customer engagement programs.
Chief Marketing Officer (Contract) at Renegade.bio
January 1, 2024 - September 4, 2025
Led development and successful launch of the PrEP4Better (HIV PrEP) brand, ensuring compliance with national and local regulatory organizations. Built HIPAA-compliant consumer and CBO portals integrating technical, informational, and creative requirements. Surpassed patient acquisition by 304.50%.
Executive Director Digital (Contract) at GRAIL
January 1, 2022 - September 4, 2025
Pioneered and launched the first direct-to-consumer campaign for GRAIL, integrating marketing and technical teams to enhance campaign effectiveness and reach. Led daily SCRUM meetings with technical teams, and established cross-department communication protocols leading to better communication and faster outcomes.
VP, Marketing (Contract) at California Olive Ranch
January 1, 2021 - September 4, 2025
Directed creation and execution of omni-channel commerce strategies, leading successful launch of new eCommerce channels and optimizing media and creative development across multiple platforms. Created brand positioning 'Discovery Starts in the Bottle'. Increased retailer sales by 184.30% and DTC sales by 419.20%. Worked with procurement teams to decrease shipping costs by 27.45%.
Director, Marketing (Contract) at NewAge
December 31, 2020 - September 4, 2025
Spearheaded global marketing strategy development, established strong eCommerce discipline, and optimized affiliate programs, direct response campaigns, and lifetime value metrics to enhance performance across all brands.
Agency CEO/Founder and VP, eCommerce at OOTEM
January 1, 2018 - September 4, 2025
Founded and grew a marketing agency from a single person to 61 employees, delivering cutting-edge branding, creative, business, and marketing strategies. Clients included Sling, SlingTV, Method Home, EA, Color Science, Eventbrite, Genentech, Parrot, PKWare, Resilient Energy, Sage Home Security, Sony, Stitcher, Upside, and Vivaterra. Sold the agency and retired.
Marketing Mentor at IndieBio
January 1, 2015 - Present
Mentored CEOs and teams at IndieBio biotech accelerator across diverse industries, guiding them in product development, pricing strategies, positioning, and media planning to drive market success and innovation.
Managing Director at Questus
January 1, 2008 - September 4, 2025
Turned around the full-service advertising agency to profitability managing P&L and improving client service processes across multiple offices. Clients included CVC, Suzuki, and Starbucks, resulting in increased efficiency and client satisfaction.

Education

Master of Business Administration (MBA) at Northwestern University
January 11, 2030 - September 4, 2025
Bachelor of Arts in Theology and English at Creighton University
January 11, 2030 - September 4, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Life Sciences, Healthcare, Consumer Goods, Software & Internet, Professional Services, Media & Entertainment