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I am a results-driven social media and paid campaign expert with over 7 years of experience managing high-budget ads for clients across real estate, e-commerce, and service-based industries. I specialize in scaling ad spends, optimizing campaigns for ROI, creative testing, and audience targeting that deliver strong ROAS and conversion improvements. I enjoy collaborating with creative teams and data analysts to build impactful advertising strategies that drive engagement, lead generation, and measurable business growth. I have a rich background in managing multi-platform paid advertising campaigns including Facebook, Instagram, LinkedIn, TikTok, Twitter, and Pinterest. I’m skilled at A/B testing, budget management, audience research, and introducing innovative formats like UGC-style ads to boost performance. I am passionate about keeping campaigns fresh with data-driven creative refresh cycles and thorough market research to maximize client satisfaction and business ROI.…I am a results-driven social media and paid campaign expert with over 7 years of experience managing high-budget ads for clients across real estate, e-commerce, and service-based industries. I specialize in scaling ad spends, optimizing campaigns for ROI, creative testing, and audience targeting that deliver strong ROAS and conversion improvements. I enjoy collaborating with creative teams and data analysts to build impactful advertising strategies that drive engagement, lead generation, and measurable business growth. I have a rich background in managing multi-platform paid advertising campaigns including Facebook, Instagram, LinkedIn, TikTok, Twitter, and Pinterest. I’m skilled at A/B testing, budget management, audience research, and introducing innovative formats like UGC-style ads to boost performance. I am passionate about keeping campaigns fresh with data-driven creative refresh cycles and thorough market research to maximize client satisfaction and business ROI.

Yash Namdeo

Social Media Freelancer, Digital Marketer, PPC Manager, +1

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I am a results-driven social media and paid campaign expert with over 7 years of experience managing high-budget ads for clients across real estate, e-commerce, and service-based industries. I specialize in scaling ad spends, optimizing campaigns for ROI, creative testing, and audience targeting that deliver strong ROAS and conversion improvements. I enjoy collaborating with creative teams and data analysts to build impactful advertising strategies that drive engagement, lead generation, and measurable business growth. I have a rich background in managing multi-platform paid advertising campaigns including Facebook, Instagram, LinkedIn, TikTok, Twitter, and Pinterest. I’m skilled at A/B testing, budget management, audience research, and introducing innovative formats like UGC-style ads to boost performance. I am passionate about keeping campaigns fresh with data-driven creative refresh cycles and thorough market research to maximize client satisfaction and business ROI.…I am a results-driven social media and paid campaign expert with over 7 years of experience managing high-budget ads for clients across real estate, e-commerce, and service-based industries. I specialize in scaling ad spends, optimizing campaigns for ROI, creative testing, and audience targeting that deliver strong ROAS and conversion improvements. I enjoy collaborating with creative teams and data analysts to build impactful advertising strategies that drive engagement, lead generation, and measurable business growth. I have a rich background in managing multi-platform paid advertising campaigns including Facebook, Instagram, LinkedIn, TikTok, Twitter, and Pinterest. I’m skilled at A/B testing, budget management, audience research, and introducing innovative formats like UGC-style ads to boost performance. I am passionate about keeping campaigns fresh with data-driven creative refresh cycles and thorough market research to maximize client satisfaction and business ROI.

Available to hire

I am a results-driven social media and paid campaign expert with over 7 years of experience managing high-budget ads for clients across real estate, e-commerce, and service-based industries. I specialize in scaling ad spends, optimizing campaigns for ROI, creative testing, and audience targeting that deliver strong ROAS and conversion improvements. I enjoy collaborating with creative teams and data analysts to build impactful advertising strategies that drive engagement, lead generation, and measurable business growth.

I have a rich background in managing multi-platform paid advertising campaigns including Facebook, Instagram, LinkedIn, TikTok, Twitter, and Pinterest. I’m skilled at A/B testing, budget management, audience research, and introducing innovative formats like UGC-style ads to boost performance. I am passionate about keeping campaigns fresh with data-driven creative refresh cycles and thorough market research to maximize client satisfaction and business ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Hindi

Advanced

Work Experience

Freelancer at Upwork

December 31, 2018 - September 5, 2025

Launched and managed paid social campaigns for small business clients across Facebook and Instagram, generating consistent lead flow with cost per leads under $5. Designed and tested creatives and landing pages that improved CTR by 20% and conversions by 15%. Built strong client relationships by delivering transparent performance reports and maintaining 100% on-time project completion.

Senior Process Specialist (Paid Social) at MM Boss

December 31, 2020 - September 5, 2025

Led high-budget ad campaigns for global clients, scaling ad spends up to $25K/month across Facebook, Instagram, LinkedIn, and YouTube. Achieved 3.5x ROAS on average through structured A/B testing of creatives, placements, and bidding strategies. Conducted in-depth market research and data analysis to optimize targeting, reducing CPL by 28% for real estate and e-commerce clients. Introduced new creative formats and UGC-style ads, boosting click-through rates by 35% across campaigns.

Campaign Manager at SANTA

December 31, 2021 - September 5, 2025

Designed and executed targeted ad campaigns on Facebook, Instagram, YouTube, and LinkedIn, improving ROI by 30% through optimized targeting and creative testing. Managed ad budgets up to $15K/month, ensuring maximum reach and efficiency while reducing CPC by 25%. Conducted audience analysis and competitive benchmarking to identify high-value segments and scale campaigns effectively. Collaborated with creative teams to develop visuals and messaging that increased engagement by 40%.

Customer Care Representative (Chat Process) at Tecno Task Business Solutions

December 31, 2020 - September 5, 2025

Worked as CCC Representative handling customer care chat communications.

Process Specialist (Paid Social/Video Ops) at Paragon Digital Services Pvt Ltd

December 31, 2021 - September 5, 2025

Managed paid campaigns across Meta, LinkedIn, TikTok, Twitter, and Snapchat with budgets ranging from $5K to $30K/month. Developed ad strategies tailored to client objectives, improving CTR by 25% and reducing CPC by 20% through optimized targeting and creative testing. Conducted in-depth audience analysis to build effective interest-based, demographic, and behavioral targeting strategies. Delivered creative strategies that aligned visuals and copy with audience intent, resulting in higher engagement and stronger conversion rates. Led A/B testing of audience segments, placements, and landing pages to identify top-performing combinations, increasing overall campaign ROI by 30%.

Senior Process Specialist (Paid Social) at Regalix Pvt Ltd

January 1, 2023 - Present

Scaled paid social campaigns on Meta, LinkedIn, Pinterest, and Twitter/X, managing ad spends from $10K to $50K/month with consistent 3-4x ROAS. Designed and executed full-funnel strategies using competitor analysis, audience insights, and industry benchmarks to deliver high-converting campaigns. Optimized performance through creative refresh cycles, structured A/B testing, and bidding strategy adjustments, reducing CPL by up to 35%. Collaborated with design and copy teams to launch high-performing UGC-style creatives, increasing engagement by 40% across campaigns. Drove measurable impact for international clients across real estate and e-commerce sectors with precision audience targeting including lookalikes, retargeting, and behavioral segmentation.