I am a dynamic, results-driven marketing manager with 10 years of diversified marketing roles in multicultural environments. I have a solid background in digital marketing applied to Retail, Apparels, FMCG, and Luxury sectors. Fully trained and experienced to work at both operational and strategic levels with an extensive network in the industry. Throughout my career, I have managed social media profiles for CEOs and government officials, overseen branding collateral, executed PR initiatives, and led digital marketing campaigns for various clients internationally, especially in fashion and lifestyle. I am proficient in multiple languages and various digital marketing tools including AI-powered technologies.

Nigar Sultana

I am a dynamic, results-driven marketing manager with 10 years of diversified marketing roles in multicultural environments. I have a solid background in digital marketing applied to Retail, Apparels, FMCG, and Luxury sectors. Fully trained and experienced to work at both operational and strategic levels with an extensive network in the industry. Throughout my career, I have managed social media profiles for CEOs and government officials, overseen branding collateral, executed PR initiatives, and led digital marketing campaigns for various clients internationally, especially in fashion and lifestyle. I am proficient in multiple languages and various digital marketing tools including AI-powered technologies.

Available to hire

I am a dynamic, results-driven marketing manager with 10 years of diversified marketing roles in multicultural environments. I have a solid background in digital marketing applied to Retail, Apparels, FMCG, and Luxury sectors. Fully trained and experienced to work at both operational and strategic levels with an extensive network in the industry.

Throughout my career, I have managed social media profiles for CEOs and government officials, overseen branding collateral, executed PR initiatives, and led digital marketing campaigns for various clients internationally, especially in fashion and lifestyle. I am proficient in multiple languages and various digital marketing tools including AI-powered technologies.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate

Language

English
Advanced
Hindi
Advanced
Urdu
Advanced
Panjabi, Punjabi
Advanced
French
Intermediate

Work Experience

Brand Manager at Bhavna Corp
September 1, 2023 - Present
Managing and optimizing Bhavna Corp's social media profiles including the CEO's LinkedIn presence. Overseeing branding collaterals for internal and external communication. Maintaining and updating the company website to ensure accuracy and relevance. Handling PR initiatives, securing media features in Forbes and Business Outlook for Bhavna Corp and its CEO. Facilitating award participation and leading event branding efforts including design and collateral management for corporate events.
Social Media Strategist - Consultant at Expression 360
August 31, 2023 - September 5, 2025
Handled social media profiles for the Union Minister of State and the Ministry of Earth Sciences. Executed UGC campaigns #AzadiKaAmritMahotsava and #HarGharTiranga. Created content strategy and managed the longest coastal cleaning drive engaging A-list celebrities, singers, artists, environmentalists, and bloggers. Executed creative work including mascot design, Twitter hashtag trending campaigns, scripting campaign videos, voiceovers, and marketing across various channels.
Digital Marketing Consultant at Bhartiya Yuva Shakti Trust
January 31, 2021 - September 5, 2025
Managed digital marketing for CSR projects of IKEA and JP Morgan. Oversaw social media channels including Facebook, Twitter, LinkedIn, YouTube, and blogs. Handled the CEO's personal profile. Generated social media reports demonstrating ROI and provided strategic insights to donors such as Google and IKEA. Created brand templates, tone of voice, and set up social media systems. Conducted webinars and training to educate entrepreneurs on social media products and trends. Built marketing KPIs for helpline project using SEM, analytics, and social campaigns.
Digital Marketing Manager at The Neat Trick
February 29, 2020 - September 5, 2025
Managed Facebook, Instagram, YouTube, Twitter, Pinterest, and WordPress channels to support brand growth in social media reach, engagement, traffic, and site revenue. Coordinated monthly social media activities across markets. Managed content creation (photo and video shoots) with third-party suppliers, created and deployed monthly planning, measured and optimized digital platform effectiveness, supervised budget spending, and covered client events, bloggers' activities, affiliate tie-ups, and video production coordination.
Digital Marketing Specialist at Tales & Stories, Vedic, Donear
January 31, 2019 - September 5, 2025
Managed and developed branding/marketing within India, Middle East & Africa regions for licensed brands. Coordinated digital and in-store marketing activities with clients. Managed existing channels, developed new partnerships, and handled strategy implementation including design coordination and campaign setup on social tools like Hootsuite and Onlypult. Managed community outreach, online influencer engagement, monitoring, reporting on KPIs, website management including architecture, content creation, SEO optimization (off- and on-site improvements), and daily account management with various stakeholders.

Education

Master of Fashion Management at National Institute of Fashion Technology
July 1, 2013 - June 30, 2015
Diploma in Journalism at St. Xavier's College
June 1, 2012 - January 31, 2013
Bachelor's of Commerce at H L College of Commerce
July 1, 2010 - June 30, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Non-Profit Organization