I'm a product and interaction designer with over 5 years of experience designing and building user-centered digital products. I focus on thoughtful, data-driven design to improve onboarding, activation, and user engagement. I’m especially passionate about sustainable transport, FinTech, Crypto, and Web3, and I enjoy solving complex problems that align with business goals. I thrive in cross-functional teams, believe in co-creation and rigorous usability testing, and love turning insights into practical, scalable design systems and interfaces that drive real impact.

Ganiu Odeyinka

I'm a product and interaction designer with over 5 years of experience designing and building user-centered digital products. I focus on thoughtful, data-driven design to improve onboarding, activation, and user engagement. I’m especially passionate about sustainable transport, FinTech, Crypto, and Web3, and I enjoy solving complex problems that align with business goals. I thrive in cross-functional teams, believe in co-creation and rigorous usability testing, and love turning insights into practical, scalable design systems and interfaces that drive real impact.

Available to hire

I’m a product and interaction designer with over 5 years of experience designing and building user-centered digital products. I focus on thoughtful, data-driven design to improve onboarding, activation, and user engagement. I’m especially passionate about sustainable transport, FinTech, Crypto, and Web3, and I enjoy solving complex problems that align with business goals.

I thrive in cross-functional teams, believe in co-creation and rigorous usability testing, and love turning insights into practical, scalable design systems and interfaces that drive real impact.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Product Designer at XYB.co
March 1, 2024 - Present
Led product design for Tallinn-based XYB.co, redesigning onboarding and related experiences. Collaborated on the Monese Credit Builder onboarding improvements, contributing to a notable increase in user conversion and a reduction in drop-offs.
Product Designer at Monese
March 1, 2024 - September 28, 2025
Founding and leading design for Todlr's Investment app; drove end-to-end product design efforts, conducted research with 30+ customers across segments, and delivered a MVP that onboarded 5,000+ users during beta testing.
Founding and Lead Designer for Todlr's Investment App at Todlr, Inc.
March 1, 2024 - September 28, 2025
Led the end-to-end product design for Todlr's Investment app, conducted user research and experiments, and delivered a MVP onboarding 5,000+ users during beta testing.
Lead Product Designer at Todlr, Inc.
July 1, 2022 - September 28, 2025
Researched, tested, and shipped the redesigned CRM platform for the United Bank of Africa (UBA) CRM; created and shipped the GetKisi marketing landing page.
UI/UX Designer at Awgee Design Studio
December 1, 2018 - September 28, 2025
Collaborated with design leads and PMs to design and ship web and mobile apps, including a crypto/web app and a finder app integrated with Apple Find My to help users locate lost items securely and seamlessly.

Education

MSc in Financial Technology at University of Bradford
September 1, 2021 - September 1, 2022
BSc in Food Science & Technology at FUNAAB (Federal University of Agriculture, Abeokuta)
March 1, 2009 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Professional Services, Transportation & Logistics, Other, Media & Entertainment, Education