Shubham Meshram

Led integrated digital and PR campaigns across owned and earned channels to increase brand visibility and engagement; managed website and LinkedIn content strategy; grew LinkedIn followers from 1,77,733 to 1,94,000+ between 03/2025 and 09/2025; built an n8n multi-touch attribution workflow improving attribution accuracy by ~23%, cut reporting time by ~25%, enabling 10% ad-spend reallocation toward higher-ROAS channels within 2 months; developed AI visibility guidelines for LLMs (ChatGPT, Perplexity, Grok, Gemini) to standardize listings and response playbooks for sales/support teams; shaped GTM for a new business vertical through competitive research, persona definition and launch messaging; executed targeted email and LinkedIn outreach; optimized LinkedIn Ads creative and targeting (CTR 0.7% to 1.1%); led SEO improvements and organic campaigns driving 138,077 unique users between 03/2025 and 09/2025, achieving 64% of the 2,15,000 target across Paid Ads, SEO, and Organic channels.

Supported marketing analytics and data-driven insights; translated business objectives into measurable metrics; performed performance analysis; structured reporting for cross-functional decision-making.

Drove integrated digital and PR marketing campaigns to elevate brand visibility and audience engagement. Coordinated content for LinkedIn Ads, social media, and promotional materials; tracked performance and gathered insights to refine strategies. Implemented end-to-end campaign execution and collaborated with cross-functional teams to align with business objectives.