Tiana Onouye

Led a social media team, coordinated social media accounts, and supported brand campaigns. Managed content on Instagram and Facebook for the brand, including captions and posts.

Currently responsible for developing and executing social media strategies for multiple cannabis brands, leading monthly brainstorming sessions for content ideas, creating monthly content calendars, tailoring content to client needs, producing social media content including graphics, photography, and reels, drafting captions, and generating client reports.

Monthly brainstorming for content ideas. Created monthly content calendars through Sprout Social tailored to client needs. Content creation: graphics, photography, and reels (UGC, trending content). Copy coordination for long and short form content. Monthly network and competitor reporting using Sprout Social. Client-facing role: presenting ideas during meetings. Experience with Instagram, LinkedIn, Facebook, and X. Managed 10-12 clients including cannabis brands, dispensaries, packaging brands, and non-cannabis clients (jewelry and boating). Boosted posts through Meta Ads. Developed a social media playbook and campaign plans. Client meetings and relationship management.