I am Monica Pianosi, a digital strategist and founder of Le Strade, an independent digital magazine and creative agency that explores cities, local communities, and sustainability. Based in Turin, I lead editorial and creative direction for Le Strade, shaping a multi-city project with a community of over 250,000 followers and collaborations with institutions and brands across Italy. Since 2017 I’ve grown Le Strade from a local project to a wider initiative, expanding to Milan, Genoa, and Rome, while maintaining a commitment to authentic storytelling and social impact. I’m passionate about healthy living, food, and mindful design. I love sharing what I cook and the products I use to promote a simpler, more sustainable lifestyle. Travel excites me, and I believe vegetarianism is possible anywhere in the world, despite challenges. This curiosity fuels my work and writing, including a monthly column for Starbene and collaborations with brands and cultural institutions.

Monica Pianosi

I am Monica Pianosi, a digital strategist and founder of Le Strade, an independent digital magazine and creative agency that explores cities, local communities, and sustainability. Based in Turin, I lead editorial and creative direction for Le Strade, shaping a multi-city project with a community of over 250,000 followers and collaborations with institutions and brands across Italy. Since 2017 I’ve grown Le Strade from a local project to a wider initiative, expanding to Milan, Genoa, and Rome, while maintaining a commitment to authentic storytelling and social impact. I’m passionate about healthy living, food, and mindful design. I love sharing what I cook and the products I use to promote a simpler, more sustainable lifestyle. Travel excites me, and I believe vegetarianism is possible anywhere in the world, despite challenges. This curiosity fuels my work and writing, including a monthly column for Starbene and collaborations with brands and cultural institutions.

Available to hire

I am Monica Pianosi, a digital strategist and founder of Le Strade, an independent digital magazine and creative agency that explores cities, local communities, and sustainability. Based in Turin, I lead editorial and creative direction for Le Strade, shaping a multi-city project with a community of over 250,000 followers and collaborations with institutions and brands across Italy. Since 2017 I’ve grown Le Strade from a local project to a wider initiative, expanding to Milan, Genoa, and Rome, while maintaining a commitment to authentic storytelling and social impact.

I’m passionate about healthy living, food, and mindful design. I love sharing what I cook and the products I use to promote a simpler, more sustainable lifestyle. Travel excites me, and I believe vegetarianism is possible anywhere in the world, despite challenges. This curiosity fuels my work and writing, including a monthly column for Starbene and collaborations with brands and cultural institutions.

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Language

Italian
Fluent
English
Advanced

Work Experience

Founder and Owner at Le Strade
January 1, 2017 - Present
Le Strade is an independent digital magazine and creative agency that explores cities, local communities, and territories through original content and cultural communication projects. I lead editorial and creative direction, strategic development, and project coordination—from social media campaigns to on-the-ground experiences—working with institutions, brands, and cultural organizations. I manage the team, oversee digital channels, and guide the ongoing evolution of Le Strade as an independent media company and communication platform.
Digital Marketing Manager at Letsell
December 31, 2021 - September 7, 2025
Development of strategy and content for social media (Facebook, LinkedIn, Instagram, YouTube); advertising strategy on Facebook & Instagram; development and implementation of influencer marketing; budget management; production of monthly reports; management of the social media and influencer teams; management of the corporate blog and content creation.
Social Media and Influencer Manager at Motion Global
December 31, 2017 - September 7, 2025
Development of strategy and content for social media; advertising strategy on Facebook & Instagram; development and implementation of influencer marketing; budget management; production of monthly reports; management of the social media and influencer team; management of the corporate blog and the dedicated team.
Communication and Public Engagement Manager at POWER H2020
December 31, 2019 - September 7, 2025
Management of communication on social media (Twitter, Facebook, LinkedIn); website content management; SEO optimization of the website; community management and engagement process; writing and drafting deliverables for the EU.
Contributor (Monthly Column) at Starbene Magazine (Stile Italia Edizioni srl)
January 1, 2019 - Present
Monthly column on vegetarian choices and low-environmental-impact living.
Communication and Public Engagement Manager at POWER H2020
January 1, 2017 - December 31, 2019
Management of communication on social media (Twitter, Facebook, and LinkedIn); website content management; SEO optimization of the website; community management and engagement; writing and drafting deliverables for the EU.
Contributor at Starbene
January 1, 2019 - Present
Manage a monthly column in Starbene magazine (Stile Italia Edizioni srl) on topics related to vegetarian choices and low environmental impact living.
Digital Marketing Manager at Letsell
January 1, 2017 - December 31, 2021
Management of communication and social media campaigns (Facebook, LinkedIn, Instagram, YouTube); email marketing; website content management and SEO optimization; coordination with the press office; writing and management of the corporate blog; content creation and curation.
Social Media and Influencer Manager at Motion Global
January 1, 2014 - December 31, 2017
Development of strategy and content for social media (Facebook, Instagram, LinkedIn, Google+ , Pinterest, etc.); development of influencer marketing strategy; budgeting; production management of the corporate blog and team management.

Education

PhD in Sustainability and Social Media at De Montfort University (UK)
January 1, 2010 - December 31, 2017
Master Degree in Architecture at Politecnico di Torino
January 1, 2006 - December 31, 2009
BA in Architecture at Politecnico di Torino
January 1, 2003 - December 31, 2006
PhD at De Montfort University (UK)
January 1, 2010 - December 31, 2017
Master Degree in Architecture at Politecnico di Torino
January 1, 2006 - December 31, 2009
BA in Architecture at Politecnico di Torino
January 1, 2003 - December 31, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other