I am Monica Pianosi, a digital strategist and founder of Le Strade, an independent digital magazine and creative agency that explores cities, local communities, and sustainability. Based in Turin, I lead editorial and creative direction for Le Strade, shaping a multi-city project with a community of over 250,000 followers and collaborations with institutions and brands across Italy. Since 2017 I’ve grown Le Strade from a local project to a wider initiative, expanding to Milan, Genoa, and Rome, while maintaining a commitment to authentic storytelling and social impact. I’m passionate about healthy living, food, and mindful design. I love sharing what I cook and the products I use to promote a simpler, more sustainable lifestyle. Travel excites me, and I believe vegetarianism is possible anywhere in the world, despite challenges. This curiosity fuels my work and writing, including a monthly column for Starbene and collaborations with brands and cultural institutions.

Monica Pianosi

I am Monica Pianosi, a digital strategist and founder of Le Strade, an independent digital magazine and creative agency that explores cities, local communities, and sustainability. Based in Turin, I lead editorial and creative direction for Le Strade, shaping a multi-city project with a community of over 250,000 followers and collaborations with institutions and brands across Italy. Since 2017 I’ve grown Le Strade from a local project to a wider initiative, expanding to Milan, Genoa, and Rome, while maintaining a commitment to authentic storytelling and social impact. I’m passionate about healthy living, food, and mindful design. I love sharing what I cook and the products I use to promote a simpler, more sustainable lifestyle. Travel excites me, and I believe vegetarianism is possible anywhere in the world, despite challenges. This curiosity fuels my work and writing, including a monthly column for Starbene and collaborations with brands and cultural institutions.

Available to hire

I am Monica Pianosi, a digital strategist and founder of Le Strade, an independent digital magazine and creative agency that explores cities, local communities, and sustainability. Based in Turin, I lead editorial and creative direction for Le Strade, shaping a multi-city project with a community of over 250,000 followers and collaborations with institutions and brands across Italy. Since 2017 I’ve grown Le Strade from a local project to a wider initiative, expanding to Milan, Genoa, and Rome, while maintaining a commitment to authentic storytelling and social impact.

I’m passionate about healthy living, food, and mindful design. I love sharing what I cook and the products I use to promote a simpler, more sustainable lifestyle. Travel excites me, and I believe vegetarianism is possible anywhere in the world, despite challenges. This curiosity fuels my work and writing, including a monthly column for Starbene and collaborations with brands and cultural institutions.

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Language

Italian
Fluent
English
Advanced

Work Experience

Digital Marketing Manager at Letsell
December 31, 2021 - September 7, 2025
Development of strategy and content for social media (Facebook, LinkedIn, Instagram, YouTube); advertising strategy on Facebook & Instagram; development and implementation of influencer marketing; budget management; production of monthly reports; management of the social media and influencer teams; management of the corporate blog and content creation.
Communication and Public Engagement Manager at POWER H2020
December 31, 2019 - September 7, 2025
Management of communication on social media (Twitter, Facebook, LinkedIn); website content management; SEO optimization of the website; community management and engagement process; writing and drafting deliverables for the EU.
Contributor at Starbene
January 1, 2019 - Present
Manage a monthly column in Starbene magazine (Stile Italia Edizioni srl) on topics related to vegetarian choices and low environmental impact living.
Contributor (Monthly Column) at Starbene Magazine (Stile Italia Edizioni srl)
January 1, 2019 - Present
Monthly column on vegetarian choices and low-environmental-impact living.
Social Media and Influencer Manager at Motion Global
December 31, 2017 - September 7, 2025
Development of strategy and content for social media; advertising strategy on Facebook & Instagram; development and implementation of influencer marketing; budget management; production of monthly reports; management of the social media and influencer team; management of the corporate blog and the dedicated team.
Digital Marketing Manager at Letsell
January 1, 2017 - December 31, 2021
Management of communication and social media campaigns (Facebook, LinkedIn, Instagram, YouTube); email marketing; website content management and SEO optimization; coordination with the press office; writing and management of the corporate blog; content creation and curation.
Communication and Public Engagement Manager at POWER H2020
January 1, 2017 - December 31, 2019
Management of communication on social media (Twitter, Facebook, and LinkedIn); website content management; SEO optimization of the website; community management and engagement; writing and drafting deliverables for the EU.
Founder and Owner at Le Strade
January 1, 2017 - Present
Le Strade is an independent digital magazine and creative agency that explores cities, local communities, and territories through original content and cultural communication projects. I lead editorial and creative direction, strategic development, and project coordination—from social media campaigns to on-the-ground experiences—working with institutions, brands, and cultural organizations. I manage the team, oversee digital channels, and guide the ongoing evolution of Le Strade as an independent media company and communication platform.
Social Media and Influencer Manager at Motion Global
January 1, 2014 - December 31, 2017
Development of strategy and content for social media (Facebook, Instagram, LinkedIn, Google+ , Pinterest, etc.); development of influencer marketing strategy; budgeting; production management of the corporate blog and team management.

Education

PhD in Sustainability and Social Media at De Montfort University (UK)
January 1, 2010 - December 31, 2017
Master Degree in Architecture at Politecnico di Torino
January 1, 2006 - December 31, 2009
BA in Architecture at Politecnico di Torino
January 1, 2003 - December 31, 2006
PhD at De Montfort University (UK)
January 1, 2010 - December 31, 2017
Master Degree in Architecture at Politecnico di Torino
January 1, 2006 - December 31, 2009
BA in Architecture at Politecnico di Torino
January 1, 2003 - December 31, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other