Hello, I’m Diana Heke-Baice. I am an experienced graphic designer and studio operations professional with over 30 years in the advertising and print production field. I thrive on leading teams, refining workflows, and delivering high-quality artwork on time. I continually seek ways to apply the latest software and technology to improve efficiency and outcomes. I’m enthusiastic, reliable and a strong communicator who builds positive relationships across all age groups. I excel under pressure, take on challenges, and am committed to mentoring colleagues to grow their skills and achieve top results.…

Diana Heke-Baice

Hello, I’m Diana Heke-Baice. I am an experienced graphic designer and studio operations professional with over 30 years in the advertising and print production field. I thrive on leading teams, refining workflows, and delivering high-quality artwork on time. I continually seek ways to apply the latest software and technology to improve efficiency and outcomes. I’m enthusiastic, reliable and a strong communicator who builds positive relationships across all age groups. I excel under pressure, take on challenges, and am committed to mentoring colleagues to grow their skills and achieve top results.…

Available to hire

Hello, I’m Diana Heke-Baice. I am an experienced graphic designer and studio operations professional with over 30 years in the advertising and print production field. I thrive on leading teams, refining workflows, and delivering high-quality artwork on time. I continually seek ways to apply the latest software and technology to improve efficiency and outcomes.

I’m enthusiastic, reliable and a strong communicator who builds positive relationships across all age groups. I excel under pressure, take on challenges, and am committed to mentoring colleagues to grow their skills and achieve top results.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Freelance Makeup Artist at Rougebydiana
May 1, 2020 - Present
Professionally qualified NZQA MUA with experience in magazine, beauty & fashion industries.
Colour & Fragrance Specialist at Mecca NZ
November 1, 2020 - Present
Part-time Colour & Fragrance Specialist providing product knowledge and customer service.
Graphic Designer/Mac Operator, Production at Amelda Design Consulting
December 31, 2012 - September 7, 2025
Graphic Designer with Pre-Press, Production and Management background; managed home-based client projects including brochures, pamphlets, magazines, POS and more.
Graphic Designer/Mac Operator, Production at Amelda Design Consulting
January 1, 2013 - Present
Graphic Designer continuing to provide design, production and management services in full-time capacity.
Studio Director - Retail at DraftFCB
July 31, 2012 - September 7, 2025
Set up a fully functional retail studio, managed day-to-day workloads, staffing, budgets, resource planning and quality control; oversaw Mac Op/Designers and studio operations.
Mac Op at Pumpkin Patch NZ
January 31, 2010 - September 7, 2025
Freelance contract; worked on mailers and POS material.
Studio Operations Manager at Mint FCB (DraftFCB)
April 30, 2008 - September 7, 2025
Set up a fully functional design studio from scratch; managed day-to-day running, staffing, budgets, HR issues, image sourcing, IT, and quality control.
Studio Manager at Ogilvy New Zealand Limited
July 31, 2007 - September 7, 2025
Responsible for day-to-day studio operations, management of 23 Mac Op/Designers and two traffic managers; resource planning, HR, budgets, IT, and quality control.
Senior Mac Operator/Temporary Studio Manager at Singleton, Ogilvy & Mather
October 31, 2005 - September 7, 2025
Led studio operations for Farmers Business; production of catalogues, weekly press and POS material; introduced systems and procedures.
Senior Mac Operator/Team Leader at Ogilvy & Mather
September 30, 1999 - September 7, 2025
Senior Mac operator promoted to Team Leader for Farmers; supported brand and retail projects; involved in pre-press, colour correction and production.
Freelance/Contract Projects at Interactive Recruitment/Quinn Staff Recruitment
August 31, 1997 - September 7, 2025
Freelance/Contract design and production work across multiple agencies and magazines.
Intermediate Mac Operator/Designer at RPM Ltd (Rennies Prepress Limited)
September 30, 1996 - September 7, 2025
Mac-based design and production; brochures, packaging and POS; pre-press, trapping and film output.
Junior/Intermediate Mac Operator/Designer at Progressive Enterprises Ltd
July 31, 1994 - September 7, 2025
Catalogue, weekly press and POS material; concept, design, production and colour coordination.
Freelance Makeup Artist at Rougebydiana
May 1, 2020 - Present
Professionally qualified NZQA MUA with experience in magazine, beauty and fashion industries; provides makeup artistry for photo shoots and events; builds and maintains a client base; operates as a home-based business.
Colour & Fragrance Specialist (Part-time) at Mecca NZ
November 1, 2020 - Present
In-store makeup and fragrance consultant with strong product knowledge and customer service skills, contributing to promotions and sales.
Graphic Designer/Mac Operator, Production at Amelda Design Consulting
December 31, 2012 - September 7, 2025
Graphic design, pre-press and production management for a range of print and branding projects; serviced home-based clients with emphasis on quality and timelines.
Graphic Designer/Mac Operator, Production at Amelda Design Consulting
January 1, 2013 - Present
Continued design and production work, expanding responsibilities to include studio management and client coordination.
Studio Director - Retail at DraftFCB
July 1, 2012 - September 7, 2025
Set up and ran a fully functional retail design studio; managed 15 Mac Op/Designers (peaking at 19); scheduling, WIP meetings, freelance resource, staffing, HR, budgets, IT, and quality control.
Mac Op at Pumpkin Patch NZ
January 1, 2010 - September 7, 2025
Freelance contract work focusing on mailers and POS materials.
Studio Operations Manager at Mint FCB (DraftFCB)
April 1, 2008 - September 7, 2025
Managed day-to-day studio operations, budgets, staffing, resource planning, studio IT, and workflow processes.
Studio Manager at Ogilvy New Zealand Limited
July 1, 2007 - September 7, 2025
Oversaw studio operations for 23 Mac Op/Designers and two traffic managers; scheduling, HR issues, QA, IT, database management and development, and WIP planning.
Senior Mac Operator/Temporary Studio Manager at Singleton, Ogilvy & Mather
October 1, 2005 - September 7, 2025
Led day-to-day studio operations; production of catalogues, weekly press and POS; introduced new systems; managed staff and workflow.
Senior Mac Operator/Team Leader at Ogilvy & Mather
September 1, 1999 - September 7, 2025
Senior Mac operator and team leader; production of material, pre-press, and database development; supported traffic and studio operations.
Freelance/Contract Projects at Interactive Recruitment/Quinn Staff Recruitment
August 1, 1997 - September 7, 2025
Freelance/contract design and production across agencies; prepared files for print and film houses.
Intermediate Mac Operator/Designer at RPM Ltd (Rennies Prepress Limited)
September 1, 1996 - September 7, 2025
Brochures, packaging and POS; concept and design; Mac production; pre-press, trapping and imaging.
Junior/Intermediate Mac Operator/Designer at Progressive Enterprises Ltd
July 1, 1994 - September 7, 2025
Mac-based design for catalogues, weekly press and POS; concept, visuals, production and pre-press coordination.
Freelance Makeup Artist at Rougebydiana
May 1, 2020 - Present
Professionally qualified NZQA MUA with experience in magazine, beauty and fashion industries.
Part-time Colour & Fragrance Specialist at Mecca NZ
November 1, 2020 - Present
Customer advisory role with product knowledge in cosmetics and beauty; promotions and service delivery.
Graphic Designer/Mac Operator/Production at Amelda Design Consulting
December 31, 2012 - September 7, 2025
Fully competent Graphic Designer with Pre-Press, Production and Management background; 30+ years in Advertising and Print Production; serviced home-based clients and a wide client base.
Graphic Designer/Mac Operator/Production at Amelda Design Consulting
January 1, 2013 - Present
Continuing role with full-time engagement from 2013; involved in design, production, despatch and client servicing across multiple formats.
Studio Director - Retail at DraftFCB
July 31, 2012 - September 7, 2025
Set up a fully functional retail studio, structured teams, managed workloads, staffing, HR, budgets, and production workflows.
Mac Operator at Pumpkin Patch NZ
January 31, 2010 - September 7, 2025
Freelance contract; mailers and POS work.
Studio Operations Manager at Mint FCB (DraftFCB)
April 30, 2008 - September 7, 2025
Studio setup and ongoing operations; managed four Mac Op/Designers; HR, budgets, estimates; resource planning; studio IT and workflow.
Studio Manager at Ogilvy New Zealand Limited
July 31, 2007 - September 7, 2025
Day-to-day studio management for both brand and retail work; team of 23 Mac Op/Designers plus traffic; implemented systems and processes.
Senior Mac Operator/Temporary Studio Manager at Singleton, Ogilvy & Mather
October 31, 2005 - September 7, 2025
Led studio operations; trafficking, staffing, and production support; database development and dispatch.
Senior Mac Operator/Team Leader at Ogilvy & Mather
September 30, 1999 - September 7, 2025
Senior Mac operator and team leadership; transitioned to Brand work; production of POS, catalogs, and packaging.
Freelance/Contract Projects at Interactive Recruitment/Quinn Staff Recruitment
August 31, 1997 - September 7, 2025
Freelance/contract design and production projects across multiple agencies.
Intermediate Mac Operator/Designer at RPM Ltd (Rennies Prepress Limited)
September 30, 1996 - September 7, 2025
Concept and design, production of artwork, bromides, paste-up, and early film output; client work for multiple logos and packaging.
Junior/Intermediate Mac Operator/Designer at Progressive Enterprises Ltd
July 31, 1994 - September 7, 2025
Handle catalogues, weekly press and POS; photography and production; Mac-based workflow.

Education

Add your educational history here.

Qualifications

NZQA Makeup Artist (MUA) Qualification
January 11, 2030 - September 7, 2025
NZQA MUA
January 11, 2030 - September 7, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other

Skills

Experience Level