Dnyaneshwary Balghare MBA Candidate in Marketing Management | Data Driven Digital Marketing and Performance Analytics Profile Summary Results driven performance marketing professional with hands on experience in managing and optimizing Meta (Facebook and Instagram) and Google Ads campaigns as well as multichannel marketing initiatives. Skilled in leveraging data driven insights to improve ROI, scale campaigns, and drive measurable business growth. I have worked as a Performance Marketing Associate and Point of Contact (POC) in a fast paced startup environment. This experience enhanced my exposure to end to end marketing operations, client communications, strategic campaign management, brand audits, performance reporting, scaling strategies, and conducting daily and monthly client meetings. Key Achievements 1. Led digital campaigns for multiple e commerce brands, developing A/B testing frameworks, optimizing ad creatives, and improving targeting strategies 2. Delivered a 48% revenue increase and 33% conversion improvement for Gargi by PNGS through data driven campaign optimization and creative ad development 3. Significantly reduced cost per acquisition while maximizing campaign ROI. 4. Built dashboards and analyzed user behavior to provide actionable insights for campaign improvements Skills and Expertise Paid Media: Meta Ads (Facebook, Instagram), Google Ads, Multichannel Campaigns Data Analytics: Campaign performance tracking, ROI analysis, A/B testing, reporting dashboards Strategic Planning: Brand audits, scale up plans, performance monitoring, creative optimization Client and Operations Management: POC responsibilities, client communications, daily and monthly meetings, cross functional collaboration Strengths Combines analytical expertise with creative skills by developing compelling ad copy and visuals while continuously optimizing campaigns for performance. Highly organized, proactive, and able to work independently under tight deadlines to deliver high quality leads and measurable results Objective To contribute to an AI focused marketing agency by creating, managing, and analyzing performance driven campaigns that generate meaningful leads and business growth

Dnyaneshwari Balghare

Dnyaneshwary Balghare MBA Candidate in Marketing Management | Data Driven Digital Marketing and Performance Analytics Profile Summary Results driven performance marketing professional with hands on experience in managing and optimizing Meta (Facebook and Instagram) and Google Ads campaigns as well as multichannel marketing initiatives. Skilled in leveraging data driven insights to improve ROI, scale campaigns, and drive measurable business growth. I have worked as a Performance Marketing Associate and Point of Contact (POC) in a fast paced startup environment. This experience enhanced my exposure to end to end marketing operations, client communications, strategic campaign management, brand audits, performance reporting, scaling strategies, and conducting daily and monthly client meetings. Key Achievements 1. Led digital campaigns for multiple e commerce brands, developing A/B testing frameworks, optimizing ad creatives, and improving targeting strategies 2. Delivered a 48% revenue increase and 33% conversion improvement for Gargi by PNGS through data driven campaign optimization and creative ad development 3. Significantly reduced cost per acquisition while maximizing campaign ROI. 4. Built dashboards and analyzed user behavior to provide actionable insights for campaign improvements Skills and Expertise Paid Media: Meta Ads (Facebook, Instagram), Google Ads, Multichannel Campaigns Data Analytics: Campaign performance tracking, ROI analysis, A/B testing, reporting dashboards Strategic Planning: Brand audits, scale up plans, performance monitoring, creative optimization Client and Operations Management: POC responsibilities, client communications, daily and monthly meetings, cross functional collaboration Strengths Combines analytical expertise with creative skills by developing compelling ad copy and visuals while continuously optimizing campaigns for performance. Highly organized, proactive, and able to work independently under tight deadlines to deliver high quality leads and measurable results Objective To contribute to an AI focused marketing agency by creating, managing, and analyzing performance driven campaigns that generate meaningful leads and business growth

Available to hire

Dnyaneshwary Balghare
MBA Candidate in Marketing Management | Data Driven Digital Marketing and Performance Analytics

Profile Summary
Results driven performance marketing professional with hands on experience in managing and optimizing Meta (Facebook and Instagram) and Google Ads campaigns as well as multichannel marketing initiatives. Skilled in leveraging data driven insights to improve ROI, scale campaigns, and drive measurable business growth.

I have worked as a Performance Marketing Associate and Point of Contact (POC) in a fast paced startup environment. This experience enhanced my exposure to end to end marketing operations, client communications, strategic campaign management, brand audits, performance reporting, scaling strategies, and conducting daily and monthly client meetings.

Key Achievements

  1. Led digital campaigns for multiple e commerce brands, developing A/B testing frameworks, optimizing ad creatives, and improving targeting strategies
  2. Delivered a 48% revenue increase and 33% conversion improvement for Gargi by PNGS through data driven campaign optimization and creative ad development
  3. Significantly reduced cost per acquisition while maximizing campaign ROI.
  4. Built dashboards and analyzed user behavior to provide actionable insights for campaign improvements

Skills and Expertise

Paid Media: Meta Ads (Facebook, Instagram), Google Ads, Multichannel Campaigns

Data Analytics: Campaign performance tracking, ROI analysis, A/B testing, reporting dashboards

Strategic Planning: Brand audits, scale up plans, performance monitoring, creative optimization

Client and Operations Management: POC responsibilities, client communications, daily and monthly meetings, cross functional collaboration

Strengths
Combines analytical expertise with creative skills by developing compelling ad copy and visuals while continuously optimizing campaigns for performance. Highly organized, proactive, and able to work independently under tight deadlines to deliver high quality leads and measurable results

Objective
To contribute to an AI focused marketing agency by creating, managing, and analyzing performance driven campaigns that generate meaningful leads and business growth

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
German
Intermediate
Hindi
Fluent
Marathi (Marāṭhī)
Fluent

Work Experience

Performance Marketing Associate at Hovers HQ
May 1, 2024 - March 31, 2025
Managed and optimized paid campaigns across Meta (Facebook & Instagram) and Google Ads for fashion, wellness, and health care brands. Executed data-driven budgeting and bidding strategies to boost ROI and ROAS, while continually testing creative approaches and audience segments to lower acquisition costs and lift retention. Leveraged Google Analytics and attribution reporting to derive actionable insights and optimize campaign performance. Collaborated with creative, content, and strategy teams to ensure campaigns aligned with brand goals and customer intent and to scale high-performing assets across Meta and Google ecosystems.
Digital Marketing Intern at Hovers HQ
November 1, 2024 - April 30, 2024
Digital Marketing Intern role supporting online campaigns from Nov 2023 to Apr 2024. Assisted in planning and executing Meta (Facebook & Instagram) and Google Ads campaigns for fashion, wellness, and health care brands. Performed A/B testing and conversion rate optimization, and audience segmentation to reduce acquisition costs and improve retention. Helped develop data-driven budgeting and bidding strategies to enhance ROI, and used Google Analytics and attribution reporting to deliver actionable insights and optimize campaign performance. Collaborated with creative, content, and strategy teams to align campaigns with brand goals and user intent.

Education

MBA in Marketing Management at University of Europe for Applied Sciences, Berlin
March 1, 2025 - August 31, 2026
Bachelor of Science at Dr. D.Y. Patil ACS Junior College, Pune, Maharashtra, India
July 1, 2020 - July 31, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Healthcare, Software & Internet, Professional Services, Education