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I am a seasoned full stack digital marketer with over 12 years experience. I help businesses scale using digital marketing strategy and performance marketing.…

Sivaprasad C.

Marketing Strategist, Growth Marketer, Product Marketer, +3

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I am a seasoned full stack digital marketer with over 12 years experience. I help businesses scale using digital marketing strategy and performance marketing.…

Available to hire

I am a seasoned full stack digital marketer with over 12 years experience. I help businesses scale using digital marketing strategy and performance marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Tamil

Fluent

English

Fluent

Work Experience

Deputy Marketing Manager at Sundaram Business Services, TSF Group

May 1, 2025 - September 8, 2025

Drove digital marketing & branding initiatives across B2B and B2C portfolios; led performance campaigns, CRM, and lead generation; oversaw SEO, email marketing, and marketing automation tools.

Digital Marketing Manager at AsiaVille Interactive

February 1, 2021 - September 8, 2025

Led digital marketing strategy, social media and website management; built local and regional brand narratives; aligned campaigns with business goals across markets.

Campaign Manager at Newsweek Media Group

February 1, 2018 - September 8, 2025

Managed multi-channel campaigns, content planning, and CRM; optimized paid media and organic reach; collaborated with stakeholders to drive engagement and conversions.

Media Executive at IOpex Technologies

February 1, 2014 - September 8, 2025

Executed digital media strategies, optimized campaigns, and supported content creation across channels; contributed to analytics and reporting.

Analyst at Paragon Digital Services

December 1, 2012 - September 8, 2025

Provided data-driven insights, campaign performance analytics, and CRM support; assisted in campaign planning and execution.

Analyst at Paragon Digital Services

December 1, 2012 - September 8, 2025

Analyzed campaigns, performed market research, and supported digital marketing initiatives including CRM maintenance and reporting. Contributed to campaign planning and performance analysis.

Media Executive at IOpex Technologies

February 1, 2014 - September 8, 2025

Managed media planning and execution, supporting digital campaigns and media partnerships; contributed to campaign briefs and performance tracking.

Digital Marketing Manager at Asiaville Interactive

February 1, 2021 - September 8, 2025

Led digital marketing strategy, social media management, content planning, email campaigns, and ABM initiatives; aligned branding with business goals and drove audience engagement.

Campaign Manager at Newweek Media Group

February 1, 2018 - September 8, 2025

Lead generation campaigns, CRM maintenance, branding and corporate communications; managed paid marketing funnels, email campaigns, and event/webinar programs; supported content and branding across channels.

Digital Marketing Lead at Serion Global Solutions

March 1, 2022 - September 8, 2025

End-to-end digital marketing leadership including social media, content creation, SEO, paid campaigns, and analytics; coordinated cross-functional teams and external partners.

Deputy Marketing Manager at TSF Group

May 1, 2025 - September 8, 2025

Spearheaded branding, marketing, lead generation and corporate communications for a leading Indian financial conglomerate; managed end-to-end campaigns, SEO, content creation, and cross-functional alignment across TSF Group companies; led a team and managed stakeholder relationships.