Available to hire
I’m a seasoned marketing professional with over two decades of experience in branding, design, and digital marketing. I help brands amplify their presence and connect with audiences in meaningful, lasting ways by blending creative thinking with strategic insight. As the founder and Chief Creative of Pink Sky Agency, I lead branding, design, and digital campaigns for hospitality, retail, and lifestyle brands while building partnerships that stand the test of time.
Beyond my agency work, I’m a full-time marketing lecturer at the University of Miami, where I teach digital marketing, entrepreneurship, and core marketing fundamentals. I enjoy weaving practical, real-world experience into academic frameworks, mentoring students, and shaping curricula as Academic Director for the MBA programs. I strive to help brands find their voice and translate it into measurable growth, balancing creativity with data-driven decision-making.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Spanish; Castilian
Intermediate
English
Fluent
Work Experience
Founder & Chief Creative at Pink Sky Agency
January 1, 2024 - PresentMarketing agency specializing in branding, design, strategy, and digital. Lead campaigns across hospitality, retail, and lifestyle sectors, helping brands tell their story, elevate their presence, and connect with customers.
Owner at Blonde Bud
December 31, 2013 - August 31, 2025Founded a CBD wellness brand, overseeing product sourcing, brand development, and go-to-market strategy. Manage regulatory-compliant website development, supply chain partnerships, and creative marketing in a complex, evolving category.
Owner at Blonde Concepts
January 1, 2024 - September 8, 2025Boutique design studio focusing on digital marketing, graphic design, branding, social media, web design, and print. Rebranded as Pink Sky Agency.
Owner & Creative Director at Ryan Williams Agency
December 31, 2023 - September 8, 2025Full-service marketing and advertising agency; oversaw digital portfolio of $400k, including SEO, SEM, Programmatic Display, Streaming TV and Radio, and Social Media.
Full-Time Faculty Marketing Lecturer at University of Miami
January 1, 2015 - PresentInstruct courses in Digital Marketing, Marketing for Entrepreneurs, Online Foundations of Marketing Management, Foundations of Marketing, and Introduction to Entrepreneurship.
Academic Director, Professional MBA & Online MBA Programs at University of Miami
December 31, 2023 - September 8, 2025Led and organized professor cohorts teaching in the Professional MBA and UOnline MBA programs; developed curriculum, guided faculty, and shaped meaningful learning experiences.
Content Developer, Faculty Director & Facilitator for UM Online MBA Program at University of Miami
December 31, 2023 - September 8, 2025Created course content for required Marketing credits for the online MBA program and facilitated course delivery.
Summer Scholars Program Instructor at University of Miami
July 1, 2021 - PresentTeach marketing courses in the Summer Scholars Program, introducing high school students to brand strategy, digital marketing, and entrepreneurship.
Marketing Director at The OAH Group & Bimini Beach Villas
December 31, 2020 - September 8, 2025Planning, strategizing, and implementation of all marketing programs for real estate development company and luxury beach rentals in the Bahamas.
Marketing Director, Sales and HR at BH Capital Partners
December 31, 2007 - September 8, 2025Managed multiple real estate projects in condo conversions, including marketing, decorating model units, on-site sales, and administrative management.
Market Research, Statistical Analyst at The Brand Institute
December 31, 2002 - September 8, 2025Conducted market research for pharmaceutical naming, evaluating naming variations for drug type, consumer friendliness, and appropriateness.
Project Manager at Hernandez Investment
December 31, 2001 - September 8, 2025Mortgage company with real estate investments; managed mortgages, investment properties, and office administration.
Public Relations at Cheryl Andrews Marketing and Public Relations
December 31, 1999 - September 8, 2025Account executive for tourism and hospitality PR; conducted press trips for Caribbean properties.
Founder & Chief Creative at Pink Sky Agency
January 1, 2024 - PresentMarketing agency specializing in branding, design, strategy, and digital. Lead campaigns across hospitality, retail, and lifestyle sectors to tell brands' stories, elevate presence, and connect with customers.
Founder at Blonde Bud
December 31, 2013 - August 30, 2025Founded a CBD wellness brand, overseeing product sourcing, brand development, and go-to-market strategy. Managed regulatory-compliant website development, supply chain partnerships, and creative marketing in a regulated industry.
Owner at Blonde Concepts
January 1, 2024 - September 8, 2025Boutique design studio focusing on digital marketing, graphic design, branding, social media, web design, and print. Rebranded as Pink Sky Agency.
Owner & Creative Director at Ryan Williams Agency
January 1, 2023 - September 8, 2025Full-service marketing and advertising agency with branding and digital marketing focus. Oversaw a digital portfolio of $400k, including SEO, SEM, programmatic display, streaming TV and radio, and social media; served healthcare and hospitality niches.
Marketing Director at The OAH Group & Bimini Beach Villas
January 1, 2020 - September 8, 2025Planning, strategizing, and implementation of all marketing programs for real estate development company and luxury beach rentals in the Bahamas.
Marketing Director, Sales and HR at BH Capital Partners
January 1, 2007 - September 8, 2025Managed real estate development projects including condo conversions: marketing, decorating model units, on-site sales, and administrative management; oversaw accounting processes for a portfolio of nearly 3,000 units.
Market Research, Statistical Analyst at The Brand Institute
January 1, 2002 - September 8, 2025Conducted market research for pharmaceutical naming studies, evaluating name variations by drug type, consumer friendliness, and appropriateness.
Project Manager at Hernandez Investment
January 1, 2001 - September 8, 2025Mortgage company with real estate investments; managed mortgages, investment properties, and office administration.
Public Relations at Cheryl Andrews Marketing and Public Relations
January 1, 1999 - September 8, 2025Account executive for a PR firm specializing in tourism and hospitality in the Caribbean; led press trips and property communications.
Lecturer / Full-Time Faculty at University of Miami
January 1, 2015 - PresentMarketing lecturer teaching Digital Marketing, Marketing for Entrepreneurs, Online Foundations of Marketing Management, Foundations of Marketing, and Introduction to Entrepreneurship.
Academic Director, Professional MBA & Online MBA at University of Miami
January 1, 2023 - September 8, 2025Led and organized professor cohorts teaching in the Professional MBA and UOnline MBA programs; curriculum guidance and faculty coordination.
Content Developer, Faculty Director & Facilitator for UM Online MBA Program at University of Miami
January 1, 2023 - September 8, 2025Created course content for required Marketing credits for the UM online MBA program; facilitated course delivery.
Lecturer at University of Miami
January 1, 2015 - PresentInstructed courses in Digital Marketing, Marketing for Entrepreneurs, Foundations of Marketing; utilized Harkness teaching method.
Summer Scholars Program Instructor at University of Miami
July 1, 2021 - PresentTaught marketing courses in the Summer Scholars Program, introducing high school students to brand strategy, digital marketing, and entrepreneurship.
Owner & Chief Creative at Pink Sky Agency
January 1, 2024 - PresentMarketing agency specializing in branding, design, strategy, and digital. Lead campaigns across hospitality, retail, and lifestyle sectors, helping brands tell their story, elevate their presence, and connect with customers.
Owner at Blonde Bud
January 1, 2014 - PresentFounded a CBD wellness brand, overseeing product sourcing, brand development, and go-to-market strategy; managing regulatory-compliant website development and partnerships in banking, e-commerce, and advertising.
Owner at Blonde Concepts
January 1, 2024 - September 8, 2025Boutique design studio focusing on digital marketing, graphic design, branding, social media, web design, and print; rebranded as Pink Sky Agency.
Owner & Creative Director at Ryan William’s Agency
January 1, 2023 - September 8, 2025Full-service marketing and advertising agency, specializing in branding and digital marketing; oversaw a digital portfolio of $400k including SEO, SEM, programmatic display, streaming TV and radio, and social media with healthcare and hospitality focus.
Full-Time Faculty Marketing Lecturer at University of Miami
January 1, 2015 - PresentInstruct courses: Digital Marketing, Marketing for Entrepreneurs, Online Foundations of Marketing Management, Foundations of Marketing, Introduction to Entrepreneurship; leverage practical industry experience.
Academic Director, Professional MBA & Online MBA at University of Miami
January 1, 2023 - September 8, 2025Led and organized professor cohorts teaching in the Professional MBA and UOnline MBA programs; developed curriculum, guided faculty, and shaped learning experiences.
Content Developer, Faculty Director & Facilitator for UM Online MBA Program at University of Miami
January 1, 2023 - September 8, 2025Created course content for required Marketing credits for the online MBA program and facilitated course delivery.
Summer Scholars Program Instructor at University of Miami
July 1, 2021 - PresentTeach marketing courses in the University of Miami’s Summer Scholars Program, introducing high school students to brand strategy, digital marketing, and entrepreneurship.
Public Relations at Cheryl Andrews Marketing and Public Relations
January 1, 1999 - September 8, 2025Account executive for tourism and hospitality in the Caribbean; coordinated press trips and media outreach.
Market Research, Statistical Analyst at The Brand Institute
January 1, 2002 - September 8, 2025Conducted market research for pharmaceutical naming; evaluated name variations based on drug type, consumer friendliness, and name appropriateness.
Project Manager at Hernandez Investment
January 1, 2001 - September 8, 2025Mortgage company with real estate investments; managed mortgages, investment properties, and office administration.
Marketing Director, Sales and HR at BH Capital Partners, Real Estate Development
January 1, 2007 - September 8, 2025Managed several real estate projects including condo conversions; handled marketing, model unit decoration, on-site sales, and administrative leadership.
Marketing Director at The OAH Group & Bimini Beach Villas
January 1, 2020 - September 8, 2025Planned, strategized, and implemented marketing programs for real estate development and luxury beach rentals in the Bahamas.
Marketing Director at The OAH Group & Bimini Beach Villas
January 1, 2020 - September 29, 2025Plan, strategize, and implement all marketing programs for real estate development company and luxury beach rentals in the Bahamas.
Marketing Director, Sales and HR at BH Capital Partners, Real Estate Development
January 1, 2007 - September 29, 2025Managed multiple real estate projects from marketing to model-unit decoration, on-site sales, administrative management, and complex accounting for a portfolio of nearly 3,000 units.
Market Research, Statistical Analyst at The Brand Institute
January 1, 2002 - September 29, 2025Conducted market research for pharmaceutical naming, evaluating variations based on drug type, consumer friendliness, and name appropriateness.
Project Manager at Hernandez Investment
January 1, 2001 - September 29, 2025Mortgage company with real estate investments; managed mortgages, investment properties, and office administration.
Public Relations at Cheryl Andrews Marketing and Public Relations
January 1, 1999 - September 29, 2025Account executive for tourism and hospitality PR; organized press trips and media outreach for Caribbean properties.
Owner at Pink Sky Agency
January 1, 2024 - PresentMarketing agency specializing in branding, design, strategy, and digital; leads campaigns across hospitality, retail, and lifestyle sectors.
Owner at Blonde Bud
January 1, 2014 - PresentCBD wellness brand; product sourcing, brand development, go-to-market strategy, and regulatory-compliant website development.
Owner at Blonde Concepts
January 1, 2024 - September 29, 2025Boutique design studio focusing on digital marketing, graphic design, branding, social media, web design, and print; rebranded as Pink Sky Agency.
Owner & Creative Director at Ryan William’s Agency
January 1, 2023 - September 29, 2025Full-service marketing and advertising agency; oversaw a digital portfolio of $400k including SEO, SEM, programmatic display, streaming TV and radio, and social media; niches in healthcare and hospitality.
Full-Time Faculty Marketing Lecturer at University of Miami
January 1, 2015 - PresentInstruct courses in digital marketing, marketing for entrepreneurs, online foundations of marketing management, foundations of marketing, and introduction to entrepreneurship.
Academic Director, Professional MBA & Online MBA at University of Miami
January 1, 2023 - September 29, 2025Led and organized professor cohorts for Professional MBA and Online MBA programs; curriculum development, faculty guidance, and shaping meaningful learning experiences.
Content Developer, Faculty Director & Facilitator for UM Online MBA Program at University of Miami
January 1, 2023 - September 29, 2025Created course content for required Marketing credits for the online MBA program; facilitated course delivery.
Lecturer at University of Miami
January 1, 2015 - PresentInstruct on digital marketing, marketing for entrepreneurs, foundations of marketing; Harkness teaching method.
Summer Scholars Program Instructor at University of Miami
July 1, 2021 - PresentTeach marketing courses to high school students as part of the pre-college program.
Owner at Pink Sky Agency
January 1, 2024 - PresentMarketing agency specializing in branding, design, strategy, and digital campaigns; leads initiatives across hospitality, retail, and lifestyle sectors; helps brands articulate their voice across all touchpoints.
Owner at Blonde Bud
January 1, 2014 - PresentFounded CBD wellness brand; oversaw product sourcing, brand development, and go-to-market strategy; manages website development, supply chain partnerships, and marketing within regulatory and banking constraints.
Owner at Blonde Concepts
January 1, 2024 - September 29, 2025Boutique design studio focusing on digital marketing, graphic design, branding, social media, web design, and print. Rebranded as Pink Sky Agency.
Marketing Director at The OAH Group & Bimini Beach Villas
January 1, 2020 - September 29, 2025Planning, strategizing, and implementation of all marketing programs for real estate development company and luxury beach rentals in the Bahamas.
Marketing Director, Sales and HR at BH Capital Partners
January 1, 2007 - September 29, 2025Managed real estate projects including condo conversions; led marketing to decorating model units, on-site sales, and administrative accounting.
Market Research, Statistical Analyst at The Brand Institute
January 1, 2002 - September 29, 2025Conducted market research for pharmaceutical naming tests; evaluated name variations for drug type, consumer friendliness, and appropriateness.
Project Manager at Hernandez Investment
January 1, 2001 - September 29, 2025Mortgage company with real estate investments; managed mortgages, investment properties, and office administration.
Public Relations at Cheryl Andrews Marketing and Public Relations
January 1, 1999 - September 29, 2025Account executive for tourism and hospitality PR; coordinated press trips and campaigns for Caribbean properties.
Full Time Faculty Marketing Lecturer at University of Miami
January 1, 2015 - PresentTeach courses in digital marketing, entrepreneurship, and core marketing fundamentals; blend practical industry experience with academic frameworks.
Academic Director, Professional MBA & Online MBA at University of Miami
January 1, 2023 - September 29, 2025Led professor cohorts, curriculum development, faculty guidance, and program quality for Professional MBA and Online MBA programs.
Content Developer, Faculty Director & Facilitator at University of Miami
December 29, 2022 - September 26, 2025Created course content for required Marketing credits in UM Online MBA; facilitated course delivery.
Education
Master of Business Administration at University of Miami
January 1, 1999 - January 1, 2001Bachelor of Business Administration at University of Miami
January 1, 1994 - January 1, 1998Master of Business Administration at University of Miami
January 1, 1999 - January 1, 2001Bachelor of Business Administration at University of Miami
January 1, 1994 - January 1, 1998Master of Business Administration at University of Miami
January 1, 1999 - January 1, 2001Bachelor of Business Administration at University of Miami
January 1, 1994 - January 1, 1998Master of Business Administration at University of Miami
January 1, 1999 - January 1, 2001Bachelor of Business Administration, International Finance and Marketing at University of Miami
January 1, 1994 - January 1, 1998Master of Business Administration (MBA) in Marketing at University of Miami
January 1, 1999 - January 1, 2001Bachelor of Business Administration (BBA) International Finance and Marketing at University of Miami
January 1, 1994 - January 1, 1998Qualifications
Iron Arrow Honor Society
January 11, 2030 - September 8, 2025Harkness Teaching Method Course of Study
January 11, 2030 - September 8, 2025Iron Arrow Honor Society
January 11, 2030 - September 8, 2025Iron Arrow Honor Society
January 11, 2030 - September 29, 2025Harkness Teaching Method – Exeter Humanities Institute
January 11, 2030 - September 29, 2025Iron Arrow Honor Society
January 11, 2030 - September 29, 2025Harkness Teaching Method – Exeter Humanities Institute
January 11, 2030 - September 29, 2025Industry Experience
Real Estate & Construction, Travel & Hospitality, Professional Services, Media & Entertainment, Education, Healthcare, Retail, Financial Services
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