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I'm a product designer and business strategist who crafts solutions users can’t stop talking about. I have a strong foundation in user and product research, usability testing, wireframing, and prototyping, complemented by front-end development skills to deliver end-to-end experiences. My approach prioritizes design decisions through the lens of deep research, user needs, and critical business impact, with a strong focus on product-market fit, growth, and retention. I translate insights into measurable design outcomes, collaborating across teams to drive strategy, enable rapid iteration, and deliver scalable design systems that improve cross-team efficiency and user outcomes.…I'm a product designer and business strategist who crafts solutions users can’t stop talking about. I have a strong foundation in user and product research, usability testing, wireframing, and prototyping, complemented by front-end development skills to deliver end-to-end experiences. My approach prioritizes design decisions through the lens of deep research, user needs, and critical business impact, with a strong focus on product-market fit, growth, and retention. I translate insights into measurable design outcomes, collaborating across teams to drive strategy, enable rapid iteration, and deliver scalable design systems that improve cross-team efficiency and user outcomes.

Sandra Ejiofor

Product Designer, UX Designer, Front-End Developer, +1

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I'm a product designer and business strategist who crafts solutions users can’t stop talking about. I have a strong foundation in user and product research, usability testing, wireframing, and prototyping, complemented by front-end development skills to deliver end-to-end experiences. My approach prioritizes design decisions through the lens of deep research, user needs, and critical business impact, with a strong focus on product-market fit, growth, and retention. I translate insights into measurable design outcomes, collaborating across teams to drive strategy, enable rapid iteration, and deliver scalable design systems that improve cross-team efficiency and user outcomes.…I'm a product designer and business strategist who crafts solutions users can’t stop talking about. I have a strong foundation in user and product research, usability testing, wireframing, and prototyping, complemented by front-end development skills to deliver end-to-end experiences. My approach prioritizes design decisions through the lens of deep research, user needs, and critical business impact, with a strong focus on product-market fit, growth, and retention. I translate insights into measurable design outcomes, collaborating across teams to drive strategy, enable rapid iteration, and deliver scalable design systems that improve cross-team efficiency and user outcomes.

Available to hire

I’m a product designer and business strategist who crafts solutions users can’t stop talking about. I have a strong foundation in user and product research, usability testing, wireframing, and prototyping, complemented by front-end development skills to deliver end-to-end experiences. My approach prioritizes design decisions through the lens of deep research, user needs, and critical business impact, with a strong focus on product-market fit, growth, and retention.

I translate insights into measurable design outcomes, collaborating across teams to drive strategy, enable rapid iteration, and deliver scalable design systems that improve cross-team efficiency and user outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Lead UI/UX Designer at Scrubbe (Cybersecurity Startup)

January 1, 2025 - Present

Led design for Scrubbe's MVP, incorporating user feedback to refine the product and improve product-market fit. Designed a threat detection dashboard that helped analysts identify threats 18% faster through better layout and prioritization. Redesigned the onboarding flow, resulting in 23% higher user activation and improved trial-to-paid conversion. Introduced a scalable design system that boosted cross-team efficiency and enabled rapid iteration.

Lead UI/UX Designer at Bitex Consulting Services, New York

December 1, 2024 - September 8, 2025

Led end-to-end UI/UX redesign for a real estate platform, increasing user retention by 28% and generating additional revenue. Conducted mixed-method user research to identify pain points, built scalable design systems and UI component libraries, and collaborated with developers and product owners to ensure 90% design accuracy during implementation. Wrote engaging website and UI copy to improve engagement and brand recognition.

Product Designer at SmartHive Tech Solutions, Nigeria

November 1, 2023 - September 8, 2025

Collaborated in research and design for a B2B SaaS messaging platform, contributing to a successful product launch with high client adoption. Conducted competitive analysis, usability testing, and stakeholder workshops to inform UX decisions. Built scalable design systems, restructured information architecture, reducing client onboarding time by 40% and increasing successful completions by 42%. Enhanced accessibility to meet WCAG 2.1 AA standards, expanding adoption across diverse user groups.