I am a versatile project and marketing professional with a passion for fashion events, brand management, and team leadership. I excel at coordinating cross-functional teams to deliver polished and impactful campaigns. Throughout my career I have planned and executed fashion shows and events, collaborated with designers, models, and production crews, and driven visibility and business outcomes for brands.

Karla Lara

I am a versatile project and marketing professional with a passion for fashion events, brand management, and team leadership. I excel at coordinating cross-functional teams to deliver polished and impactful campaigns. Throughout my career I have planned and executed fashion shows and events, collaborated with designers, models, and production crews, and driven visibility and business outcomes for brands.

Available to hire

I am a versatile project and marketing professional with a passion for fashion events, brand management, and team leadership. I excel at coordinating cross-functional teams to deliver polished and impactful campaigns.

Throughout my career I have planned and executed fashion shows and events, collaborated with designers, models, and production crews, and driven visibility and business outcomes for brands.

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Language

Spanish; Castilian
Fluent
English
Intermediate
Dutch
Beginner

Work Experience

Project Manager at Ochoa LTD
January 1, 2016 - September 9, 2025
Leadership and management of work teams, administration and operation of the Collection and Support System Modernization Project for the hotel and restaurant chain.
Marketing Manager at PA COSA S.A.
January 1, 2020 - September 9, 2025
Project coordination, responsible for the placement of personnel for a wide range of public events; supervised and managed staff for shows such as the 'BTL activations' fashion show that took place in 2015 and 2021.
Associate Producer at XPO Advertising
December 31, 2016 - September 9, 2025
Coordination of trade shows held throughout 2016, promoting a wide range of topics from customer service, marketing and business-related corporate events.
Intern at Paralimico Company
December 31, 2015 - September 9, 2025
Internship related to fashion and events support.
Collaborator at London Fashion Week
January 1, 2024 - Present
Active participation in planning and execution of one of the most prestigious fashion events in the world; coordinated with designers, models and production teams to ensure smooth event logistics and media coverage.

Education

Degree in Advertising at Central University of Ecuador, Ecuador
January 1, 2014 - September 9, 2025
Bachelor of Pedagogy at Central University of Ecuador, Ecuador
January 1, 2020 - September 9, 2025
Bachelor of Arts in Fashion Management and Marketing at London College of Contemporary Art, London
January 1, 2024 - September 9, 2025

Qualifications

Neuro-Linguistic Programming Course
January 1, 2015 - January 1, 2016

Industry Experience

Media & Entertainment, Retail, Education, Professional Services, Travel & Hospitality