Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm a digital marketing and advertising professional with 10+ years of international experience across performance marketing, campaign strategy, client consulting, and creative production. I help global advertisers on Meta platforms maximize ROI through strategic guidance, optimized campaigns, and product adoption support. My background blends creative design with data-driven marketing, developed across agency, client, and platform environments in Brazil and Ireland. I enjoy collaborating with cross-functional teams to turn insights into measurable results, continually learning new tools and tactics to drive business impact in fast-paced environments.…I'm a digital marketing and advertising professional with 10+ years of international experience across performance marketing, campaign strategy, client consulting, and creative production. I help global advertisers on Meta platforms maximize ROI through strategic guidance, optimized campaigns, and product adoption support. My background blends creative design with data-driven marketing, developed across agency, client, and platform environments in Brazil and Ireland. I enjoy collaborating with cross-functional teams to turn insights into measurable results, continually learning new tools and tactics to drive business impact in fast-paced environments.

Caio Cesar Fabro de Marco

Designer, Digital Marketer, Marketing Strategist, +3





I'm a digital marketing and advertising professional with 10+ years of international experience across performance marketing, campaign strategy, client consulting, and creative production. I help global advertisers on Meta platforms maximize ROI through strategic guidance, optimized campaigns, and product adoption support. My background blends creative design with data-driven marketing, developed across agency, client, and platform environments in Brazil and Ireland. I enjoy collaborating with cross-functional teams to turn insights into measurable results, continually learning new tools and tactics to drive business impact in fast-paced environments.…I'm a digital marketing and advertising professional with 10+ years of international experience across performance marketing, campaign strategy, client consulting, and creative production. I help global advertisers on Meta platforms maximize ROI through strategic guidance, optimized campaigns, and product adoption support. My background blends creative design with data-driven marketing, developed across agency, client, and platform environments in Brazil and Ireland. I enjoy collaborating with cross-functional teams to turn insights into measurable results, continually learning new tools and tactics to drive business impact in fast-paced environments.

Available to hire

I’m a digital marketing and advertising professional with 10+ years of international experience across performance marketing, campaign strategy, client consulting, and creative production. I help global advertisers on Meta platforms maximize ROI through strategic guidance, optimized campaigns, and product adoption support. My background blends creative design with data-driven marketing, developed across agency, client, and platform environments in Brazil and Ireland.

I enjoy collaborating with cross-functional teams to turn insights into measurable results, continually learning new tools and tactics to drive business impact in fast-paced environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Final Cut Pro X

Expert

CorelDraw

Intermediate

Language

English

Fluent

Portuguese

Fluent

Work Experience

Advertising Product Consultant at Meta (Facebook)

June 1, 2022 - Present

Partnered with Meta managers and A+ clients to provide strategic advertising support for internal Meta product offerings. Delivered tailored insights to enhance campaign effectiveness, creative planning, and product adoption. Resolved campaign inefficiencies, interface bugs, and technical issues across Meta Ads Manager and Business Suite. Advised on advertising strategy, media mix, and performance optimization across Meta platforms.

Creative Quality Assistant at Botany Weaving Mill

December 31, 2021 - September 9, 2025

Document quality assurance practices by entering data into log books, noting information in internal databases. Compiled data for batch disposition handling genealogy reports, batch record reconciliation/deviation and change control reports. Acted as liaison between internal teams and clients during interior textile design processes. Ensured colour accuracy, fabric consistency, and overall design quality in line with luxury brand standards. Reviewed technical samples for creative interior projects for global clients such as Airbus and Boeing. Maintained close communication with clients to address any creative or production concerns.

Designer at Lead Media Group

June 30, 2013 - September 9, 2025

Created online campaigns in different platforms (Social Media Networks, Google, Websites). Produced ad pieces such as email marketing, banners, Facebook ads, Google ads. Designed and prepared advertisements as needed. Oversaw the production of an advertising agency’s work. Reported metrics. Participated in team production meetings providing updates and input on all projects in the pipeline. Communicated with vendors and printers to ensure proper production of deliverables.

Art Assistant & Creative at Media Factory (Digital Marketing)

June 30, 2012 - September 9, 2025

Worked with the planner to perform different digital strategies to achieve best results for the customers in terms of leads and conversion. Analysed Facebook campaign performance to maximize customer acquisition and user engagement. Management of ad budgets, text ad creative, and keyword research. Performed digital advertising audits. Defined and managed A/B testing ads. Supported field sales team and key account contacts to deliver marketing supports. Collaborated with wider media and creative teams on projects. Organised events, created trade show campaigns and attended exhibitions.

Creative Planner & Graphic Designer at Ogilvy Brazil (Advertising Agency)

July 31, 2010 - September 9, 2025

Collaborated on creative strategy and concept development for national ad campaigns. Supported cross-functional teams in producing visuals and layouts for print, digital, and OOH media. Conducted competitive analysis and consumer behaviour research to inform planning decisions. Worked on major client accounts, contributing to brand storytelling and campaign ideation.

Advertising Product Consultant at Meta (Facebook)

June 1, 2022 - Present

Partnered with Meta managers and A+ clients to provide strategic advertising support for internal Meta product offerings. Delivered tailored insights to enhance campaign effectiveness, creative planning, and product adoption. Resolved campaign inefficiencies, interface bugs, and technical issues across Meta Ads Manager and Business Suite. Consulted on advertising strategy, media mix, and performance optimization across Meta platforms.

Creative Quality Assistant at Botany Weaving Mill

December 31, 2021 - September 9, 2025

Document quality assurance practices by entering data into log books, noting information in internal databases. Compiled data for batch disposition handling genealogy reports, batch record reconciliation/deviation and change control reports. Acted as liaison between internal teams and clients during interior textile design processes. Ensure colour accuracy, fabric consistency, and overall design quality in line with luxury brand standards. Reviewed technical samples for creative interior projects for global clients such as Airbus and Boeing. Maintained close communication with clients to address any creative or production concerns.

Designer at Lead Media Group

June 30, 2013 - September 9, 2025

Created online campaigns in different platforms (Social Media Networks, Google, Websites). Produced ad pieces such as email marketing, banners, Facebook ads, google ads, blogger. Designed and prepared advertisements as needed. Oversee the production of an advertising agency’s work. Reported metrics. Participated regularly in team production meetings providing updates and input on all projects in the pipeline. Communicated with vendors and printers to insure proper production of deliverables. Main tools and platforms: Photoshop, Illustrator, Google AdWords, Excel. Achievements: Created an ad/app for MSC Cruises with a possibility of 360 ° tour inside their ship.

Art Assistant & Creative at Media Factory (Digital Marketing)

June 30, 2012 - September 9, 2025

Worked with the planner to perform different digital strategies to achieve best results for the customers in terms of leads and conversion. Analyzed Facebook campaign performance to maximize customer acquisition and user engagement. Management of ad budgets, text ad creative, and keyword research. Performed digital advertising audits. Defined and managed A/B testing ads. Supported field sales team and key account contacts to deliver marketing supports. Collaborated with wider media and creative teams on projects. Organised events, created trade show campaigns and attended exhibitions. Main tools and platforms: Photoshop, Illustrator, Google Ads, Excel. Achievements: Development of a new website for GE Money to increase qualified leads and sales, generating an increase from 35.000 to 130.000 visitors monthly.

Creative Planner & Graphic Designer at Ogilvy Brazil (Advertising Agency)

July 31, 2010 - September 9, 2025

Collaborated on creative strategy and concept development for national ad campaigns. Supported cross-functional teams in producing compelling visuals and layouts for print, digital, and OOH media. Conducted competitive analysis and consumer behaviour research to inform planning decisions. Worked on major client accounts, contributing to brand storytelling and campaign ideation.

Creative Quality Assistant at Botany Weaving Mill

March 1, 2014 - December 1, 2021

Supported quality assurance and creative production processes within a luxury textile manufacturing environment. Maintained internal documentation and production records ensuring consistency and traceability. Collaborated with international clients and internal teams on custom textile and interior design projects.

Designer at Lead Media Group

June 1, 2012 - June 1, 2013

Developed digital advertising campaigns across social media platforms and Google Ads. Produced creative assets including banners, email marketing, and display advertisements. Collaborated with marketing teams to implement campaign strategies and analyze performance.

Art Assistant & Digital Marketing Creative at Media Factory

April 1, 2010 - June 1, 2012

Supported digital marketing campaigns focused on lead generation and customer acquisition. Managed advertising budgets, keyword research, and A/B testing initiatives. Contributed to website development for GE Money increasing monthly visitors significantly.

Creative Planner & Graphic Designer at Ogilvy Brazil

June 1, 2008 - July 1, 2010

Assisted in creative concept development for national advertising campaigns. Produced visual assets for digital, print, and outdoor advertising media. Conducted consumer behaviour research and competitive analysis.