Mais Assaf
Hi, I’m Mais Assaf, a senior iOS developer and mobile engineer based in Dubai, UAE. I’ve spent 6+ years building native iOS apps and leading cross-functional teams from concept to shipping.
About
Hi, I’m Mais Assaf, a senior iOS developer and mobile engineer based in Dubai, UAE. I’ve spent 6+ years building native iOS apps and leading cross-functional teams from concept to shipping. My strengths include clean architecture, UI polish, robust REST API integration, and delivering reliable mobile experiences across platforms such as iOS and Flutter. I enjoy turning ideas into beautiful, performant apps that users love.
In my recent role, I delivered a production iOS app serving over 1.5 million users, led the migration from native iOS to Flutter to reduce platform-specific duplication by about 35%, and enabled secure payment gateways and push notifications to boost engagement. I’m passionate about code quality, collaboration with product and design, and continuing to learn new technologies to craft delightful user experiences.
- 7 years' experience
- Joined September 2025
Languages
- EnglishFluent
- ArabicFluent
Industry experience
- Software & Internet
- Media & Entertainment
- Professional Services
- Other
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Work experience· 18 roles
Delivered a production iOS app serving 1.5M+ users, improving stability and scalability by ~80% post-launch. Led migration from native iOS to Flutter, reducing platform-specific code duplication by ~35%. Enabled secure payment gateways (Apple Pay, Checkout, HyperPay, PayFort) and reduced checkout failures by ~25%. Implemented and optimized push notifications via Firebase, boosting delivery reliability and user engagement by ~40%. Built complex UI components with SwiftUI and UIKit, decreasing UI defects and rework by ~30%. Created UI/integration tests with Appium to cut regression issues by ~45%.
Built and scaled Muvi Cinemas iOS app (1.5M+ users) using Swift, SwiftUI, MVVM. Implemented in-app purchase flows and secure token workflows. Integrated real-time notifications and chat modules using Firebase. Debugged memory leaks with Instruments; maintained app performance post-release. Wrote unit tests and ensured coverage for mission-critical modules. Led reusable component design and release automation (Fastlane + GitLab CI). Collaborated across design, QA, and backend to deliver high-quality features under Agile sprints.
Built and scaled Muvi Cinemas iOS app (1.5M+ users) from scratch using Swift, SwiftUI, and MVVM. Implemented in-app purchase flows and scalable Apple Pay integrations. Integrated real-time notifications and chat modules via Firebase and custom sockets. Debugged memory leaks with Instruments and maintained app performance post-release. Wrote unit tests and ensured coverage for mission-critical modules. Led reusable component design and release automation (Fastlane + GitLab CI). Collaborated across design, QA, and backend teams to deliver high-quality features in agile sprints.
Education· 6
Certifications and awards· 18
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