Hi, I’m Paula Deleon. I’m a packaging designer with 9+ years of experience shaping luxury, retail, and consumer goods packaging. I specialize in premium, cost-conscious packaging solutions and translating brand values into elegant, minimal designs that stand out in competitive markets while meeting international production standards. I’m proficient in Adobe Illustrator, Photoshop, and 3D mockups, with a strong background in dieline creation, material exploration, and finishing techniques such as foil, embossing, spot UV, and textured stocks. I collaborate with marketing teams and suppliers to deliver production-ready packaging and 3D presentations that drive approvals and e-commerce success.

Paula Deleon

Hi, I’m Paula Deleon. I’m a packaging designer with 9+ years of experience shaping luxury, retail, and consumer goods packaging. I specialize in premium, cost-conscious packaging solutions and translating brand values into elegant, minimal designs that stand out in competitive markets while meeting international production standards. I’m proficient in Adobe Illustrator, Photoshop, and 3D mockups, with a strong background in dieline creation, material exploration, and finishing techniques such as foil, embossing, spot UV, and textured stocks. I collaborate with marketing teams and suppliers to deliver production-ready packaging and 3D presentations that drive approvals and e-commerce success.

Available to hire

Hi, I’m Paula Deleon. I’m a packaging designer with 9+ years of experience shaping luxury, retail, and consumer goods packaging. I specialize in premium, cost-conscious packaging solutions and translating brand values into elegant, minimal designs that stand out in competitive markets while meeting international production standards.

I’m proficient in Adobe Illustrator, Photoshop, and 3D mockups, with a strong background in dieline creation, material exploration, and finishing techniques such as foil, embossing, spot UV, and textured stocks. I collaborate with marketing teams and suppliers to deliver production-ready packaging and 3D presentations that drive approvals and e-commerce success.

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Language

English
Fluent
Arabic
Intermediate

Work Experience

Graphic Designer/Product & Packaging Developer at Stephen Joseph Inc.
July 1, 2022 - Present
Lead design of premium packaging collections for consumer products distributed internationally. Created production-ready dielines and collaborated with suppliers to ensure cost-efficient yet luxurious results. Designed with finishing enhancements including foil stamping, embossing, and specialty textures. Partnered with marketing teams to create 3D packaging mockups for presentations and e-commerce. Balanced creative vision with compliance requirements and production feasibility.
Intern at Promofuse Solutions
July 1, 2022 - September 10, 2025
Developed branding and packaging concepts for startup clients, integrating modern luxury aesthetics with accessible production needs. Delivered print-ready packaging assets and presentation mockups under tight deadlines.
Designer at TTU Recreation Center (UREC)
May 1, 2022 - September 10, 2025
Designed event graphics, promotional signage, and digital marketing assets for campus-wide initiatives. Maintained brand consistency across campaigns while adapting visuals to diverse audiences. Worked in a fast-paced environment, delivering multiple concurrent projects under tight deadlines.
Packaging/Print Consultant at The UPS Store
August 1, 2021 - September 10, 2025
Consulted with clients on packaging and print production, ensuring design feasibility and cost-effectiveness. Prepared files optimized for commercial printing, including custom finishing requests.
Graphic Designer/Product & Packaging Developer at Stephen Joseph Inc.
July 1, 2022 - Present
Lead design of premium packaging collections for consumer products distributed internationally. Created production-ready dielines and collaborated with suppliers to ensure cost-efficient yet luxurious results. Designed with finishing enhancements including foil stamping, embossing, and specialty textures. Partnered with marketing teams to create 3D packaging mockups for presentations and e-commerce. Balanced creative vision with compliance requirements and production feasibility.
Intern at Promofuse Solutions
July 31, 2022 - September 10, 2025
Developed branding and packaging concepts for startup clients, integrating modern luxury aesthetics with accessible production needs. Delivered print-ready packaging assets and presentation mockups under tight deadlines.
Graphic Designer / Promotional Materials at TTU Recreation Center (UREC)
May 1, 2022 - September 10, 2025
Designed event graphics, promotional signage, and digital marketing assets for campus-wide initiatives. Maintained brand consistency across campaigns while adapting visuals to diverse audiences. Worked in a fast-paced environment, delivering multiple concurrent projects under tight deadlines.
Packaging & Print Production Consultant at The UPS Store
August 1, 2021 - September 10, 2025
Consulted with clients on packaging and print production, ensuring design feasibility and cost-effectiveness. Prepared files optimized for commercial printing, including custom finishing requests.
Graphic Designer/Product & Packaging Developer at Stephen Joseph Inc.
July 1, 2022 - Present
Lead design of premium packaging collections for consumer products distributed internationally. Created production-ready dielines and collaborated with suppliers to ensure cost-efficient yet luxurious results. Designed with finishing enhancements including foil stamping, embossing, and specialty textures. Partnered with marketing teams to create 3D packaging mockups for presentations and e-commerce, ensuring brand consistency, regulatory compliance, and production feasibility.
Intern at Promofuse Solutions
July 1, 2022 - September 10, 2025
Developed branding and packaging concepts for startup clients, integrating modern luxury aesthetics with accessible production needs. Delivered print-ready packaging assets and presentation mockups under tight deadlines.
UREC Designer at TTU Recreation Center (UREC)
May 1, 2022 - September 10, 2025
Designed event graphics, promotional signage, and digital marketing assets for campus-wide initiatives. Maintained brand consistency across campaigns while adapting visuals to diverse audiences. Worked in a fast-paced environment, delivering multiple concurrent projects under tight deadlines.
Packaging/Print Designer at The UPS Store
August 1, 2021 - September 10, 2025
Consulted with clients on packaging and print production, ensuring design feasibility and cost-effectiveness. Prepared files optimized for commercial printing, including custom finishing requests.
Graphic Designer/Product & Packaging Developer at Stephen Joseph Inc.
July 1, 2022 - Present
Lead design of premium packaging collections for consumer products distributed internationally. Created production-ready dielines and collaborated with suppliers to ensure cost-efficient yet luxurious results. Designed with finishing enhancements including foil stamping, embossing, and specialty textures. Partnered with marketing teams to create 3D packaging mockups for presentations and e-commerce. Balanced creative vision with compliance requirements and production feasibility.
Intern at Promofuse Solutions
July 1, 2022 - September 10, 2025
Developed branding and packaging concepts for startup clients, integrating modern luxury aesthetics with accessible production needs. Delivered print-ready packaging assets and presentation mockups under tight deadlines.
Event Graphics Designer at TTU Recreation Center (UREC)
May 1, 2022 - September 10, 2025
Designed event graphics, promotional signage, and digital marketing assets for campus-wide initiatives. Maintained brand consistency across campaigns while adapting visuals to diverse audiences. Worked in a fast-paced environment, delivering multiple concurrent projects under tight deadlines.
Packaging & Print Consultant at The UPS Store
August 1, 2021 - September 10, 2025
Consulted with clients on packaging and print production, ensuring design feasibility and cost-effectiveness. Prepared files optimized for commercial printing, including custom finishing requests.
Graphic Designer/Product & Packaging Developer at Stephen Joseph Inc.
July 1, 2022 - Present
Lead design of premium packaging collections for consumer products distributed internationally. Created production-ready dielines and collaborated with suppliers to ensure cost-efficient yet luxurious results. Designed with finishing enhancements including foil stamping, embossing, and specialty textures. Partnered with marketing teams to create 3D packaging mockups for presentations and e-commerce. Balanced creative vision with compliance requirements and production feasibility.
Intern at Promofuse Solutions
July 1, 2022 - September 10, 2025
Developed branding and packaging concepts for startup clients, integrating modern luxury aesthetics with accessible production needs. Delivered print-ready packaging assets and presentation mockups under tight deadlines.
Graphic Designer (UREC) at TTU Recreation Center (UREC)
May 1, 2022 - September 10, 2025
Designed event graphics, promotional signage, and digital marketing assets for campus-wide initiatives. Maintained brand consistency across campaigns while adapting visuals to diverse audiences. Worked in a fast-paced environment, delivering multiple concurrent projects under tight deadlines.
Packaging/Print Consultant at The UPS Store
August 1, 2021 - September 10, 2025
Consulted with clients on packaging and print production, ensuring design feasibility and cost-effectiveness. Prepared files optimized for commercial printing, including custom finishing requests.

Education

Bachelor of Fine Arts (BFA), Graphic Design at Texas Tech University
January 11, 2030 - May 1, 2022
Associate of Applied Arts (AAS), Communications Design at South Plains College
January 11, 2030 - December 1, 2018
Bachelor of Fine Arts (BFA), Graphic Design at Texas Tech University
January 11, 2030 - May 1, 2022
Associate of Applied Arts (AAS), Communications Design at South Plains College
January 11, 2030 - December 1, 2018
BFA at Texas Tech University
January 11, 2030 - May 1, 2022
AAS at South Plains College
January 11, 2030 - December 1, 2018
Bachelor of Fine Arts (BFA), Graphic Design at Texas Tech University
January 11, 2030 - May 1, 2022
Associate of Applied Arts (AAS), Communications Design at South Plains College
January 11, 2030 - December 1, 2018
Bachelor of Fine Arts (BFA), Graphic Design at Texas Tech University
January 11, 2030 - May 1, 2022
Associate of Applied Arts (AAS), Communications Design at South Plains College
January 11, 2030 - December 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Consumer Goods, Media & Entertainment, Professional Services, Wholesale & Distribution, Other