Abijith SRIKANTH

Delivered automated multi-touch campaigns using Oracle Eloqua, including segmentation, A/B testing, and reporting. Managed content localization and asset creation for campaigns across UK, Poland, Czechia, Romania. Built ABM campaigns to support strategic partnerships. Supported execution of events, liaising with vendors and preparing internal comms. Coordinated event materials, messaging approvals, and stakeholder registrations. Worked with Salesforce to maintain CRM data integrity and align marketing data with sales insights. Promoted product go-to-market activity in the UK. Designed and executed field marketing campaigns including virtual summits, sponsorships, social media content, and partner events. Led flagship virtual events targeting Sales & Support professionals. Ran post-event nurture campaigns and alignment with BDR outreach. Managed third-party sponsorships and improved inbound ROI via local SEO/content optimization using Marketo & HubSpot. Delivered enablement content and

Delivered automated multi-touch campaigns using Oracle Eloqua, including segmentation, A/B testing, and reporting. Managed content localization and asset creation for campaigns across UK, Poland, Czechia, and Romania. Built ABM campaigns to support strategic partnerships (e.g., British Airways with Nevio) promoting NDC bookings. Supported execution of BT Show London, liaising with vendors, managing logistics, and preparing internal comms. Coordinated event materials, messaging approvals, and stakeholder registrations. Worked with Salesforce to maintain CRM data integrity and align marketing data with sales insights. Promoted Amadeus Cytric software during its go-to-market phase in the UK. Designed and executed field marketing campaigns including virtual summits, sponsorships, social media content, and partner events. Led strategy and rollout of Aircall Summit 2025, a flagship virtual global event targeting Sales & Support professionals. Ran post-event nurture campaigns, SPIFF's email c