Available to hire
I’m Karim Shaaban, a results-driven Marketing Manager & Creative Director with 10+ years of experience in digital marketing, content strategy, film production, and brand storytelling across healthcare, real estate, and entertainment. I turn ideas into compelling campaigns and measurable outcomes.
I excel at ROI-driven campaigns, boosting audience engagement (up to 35%) and expanding client portfolios (40% growth). I lead cross-functional teams, manage budgets, and shape brand presence in the UAE, delivering cohesive communications across digital, video, and on-ground campaigns.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Arabic
Fluent
English
Advanced
Work Experience
Managing Director | Marketing & Creative Lead at Call To Action, Abu Dhabi
October 1, 2024 - PresentLed marketing campaigns for real estate, healthcare, and media clients, driving 40% portfolio growth. Oversaw video production, branding, and digital strategy. Directed cross-platform campaigns (social, digital, print) with measurable ROI.
Marketing Manager & Filmmaker at Burjeel Darak – Burjeel Holdings, Abu Dhabi
August 1, 2024 - September 11, 2025Designed and executed digital marketing strategies, achieving 35% increase in engagement. Directed branded video/photo campaigns and social media activations. Collaborated with internal teams & government entities to enhance brand communication and outreach.
Marketing Manager & Filmmaker at Call To Action, Abu Dhabi
May 1, 2023 - September 11, 2025Developed integrated marketing strategies across healthcare and real estate. Managed multimedia production and brand communications. Partnered with sales & creative teams to ensure consistent messaging and visuals.
Marketing Manager & Filmmaker at Burjeel Darak – VPS Group, Abu Dhabi
June 1, 2022 - September 11, 2025Created marketing plans and video production strategies. Managed social media campaigns, event media coverage, and marketing communications with government stakeholders.
Marketing Manager & Filmmaker at N - Harmony, Abu Dhabi
May 1, 2021 - September 11, 2025Directed promotional videos and documentaries for healthcare sector clients. Managed events and digital campaigns for 10+ clients. Delivered full-cycle production (filming, editing, post-production).
Freelance Filmmaker & Content Producer at Egypt & UAE
January 1, 2020 - September 11, 2025Produced 30+ video projects (ads, corporate films, educational content). Delivered end-to-end production: concept, scripting, filming, editing, distribution.
Social Media Manager & Filmmaker at Pixels Marketing Solutions, Cairo, Egypt
January 1, 2019 - September 11, 2025Managed Facebook, Instagram, YouTube, and Google Ads campaigns. Increased engagement by 50% through optimized content and A/B testing. Maintained client accounts and strengthened customer relationships.
Marketing Director & Filmmaker at Climax Advertising / Eskenderella for Arts / Al - Maya Group, Alexandria, Egypt
January 1, 2017 - September 11, 2025Produced commercials, corporate films, and brand content. Directed creative campaigns and supervised post-production. Collaborated with stakeholders to enhance brand positioning and visibility.
Theater Director & Acting Trainer at Beirut Arab University – Alexandria Branch, Egypt
January 1, 2011 - September 11, 2025Directed theatrical productions and trained 100+ students. Recognized for innovation in stage direction and creative storytelling.
Managing Director | Marketing & Creative Lead at Call To Action
October 1, 2024 - PresentLed marketing campaigns for real estate, healthcare, and media clients, achieving 40% portfolio growth. Oversaw video production, branding, and digital strategy to align with client objectives. Directed cross-platform campaigns (social, digital, print) with measurable ROI.
Marketing Manager & Filmmaker at Burjeel Darak – Burjeel Holdings
August 31, 2024 - September 14, 2025Designed and executed digital marketing strategies, achieving a 35% increase in engagement. Directed branded video/photo campaigns and social media activations. Collaborated with internal teams & government entities to enhance brand communication and outreach.
Marketing Manager & Filmmaker at Call To Action
May 31, 2023 - September 14, 2025Developed integrated marketing strategies across healthcare and real estate. Managed multimedia production and brand communications. Partnered with sales & creative teams to ensure consistent messaging and visuals.
Marketing Manager & Filmmaker at Burjeel Darak – VPS Group
June 30, 2022 - September 14, 2025Created marketing plans and video production strategies. Managed social media campaigns, event media coverage, and marketing communications with government stakeholders.
Marketing Manager & Filmmaker at N - Harmony
May 31, 2021 - September 14, 2025Directed promotional videos and documentaries for healthcare sector clients. Managed events and digital campaigns for 10+ clients. Delivered full-cycle production (filming, editing, post-production).
Freelance Filmmaker & Content Producer at Freelance
December 31, 2020 - September 14, 2025Produced 30+ video projects (ads, corporate films, educational content). Delivered end-to-end production: concept, scripting, filming, editing, distribution.
Social Media Manager & Filmmaker at Pixels Marketing Solutions
December 31, 2019 - September 14, 2025Managed Facebook, Instagram, YouTube, and Google Ads campaigns. Increased engagement by 50% through optimized content and A/B testing. Maintained client accounts and strengthened customer relationships.
Marketing Director & Filmmaker at Climax Advertising / Eskenderella for Arts / Al - Maya Group
December 31, 2017 - September 14, 2025Produced commercials, corporate films, and brand content. Directed creative campaigns and supervised post-production. Collaborated with stakeholders to enhance brand positioning and visibility.
Theater Director & Acting Trainer at Beirut Arab University – Alexandria Branch
December 31, 2011 - September 14, 2025Directed theatrical productions and trained 100+ students. Recognized for innovation in stage direction and creative storytelling.
Managing Director, Marketing & Creative Lead at Call To Action
October 1, 2024 - PresentLed marketing campaigns for real estate, healthcare, and media clients, driving 40% portfolio growth. Oversaw video production, branding, and digital strategy, ensuring alignment with client objectives. Directed cross-platform campaigns (social, digital, print) with measurable ROI.
Marketing Manager & Filmmaker at Burjeel Darak – Burjeel Holdings
August 1, 2024 - September 14, 2025Designed and executed digital marketing strategies, achieving 35% increase in engagement. Directed branded video/photo campaigns and social media activations. Collaborated with internal teams & government entities to enhance brand communication and outreach.
Marketing Manager & Filmmaker at Call To Action
May 1, 2023 - September 14, 2025Developed integrated marketing strategies across healthcare and real estate. Managed multimedia production and brand communications. Partnered with sales & creative teams to ensure consistent messaging and visuals.
Marketing Manager & Filmmaker at Burjeel Darak – VPS Group
June 1, 2022 - September 14, 2025Created marketing plans and video production strategies. Managed social media campaigns, event media coverage, and marketing communications with government stakeholders.
Marketing Manager & Filmmaker at N - Harmony
May 1, 2021 - September 14, 2025Directed promotional videos and documentaries for healthcare sector clients. Managed events and digital campaigns for 10+ clients. Delivered full-cycle production (filming, editing, post-production).
Freelance Filmmaker & Content Producer at Egypt & UAE
December 31, 2020 - September 14, 2025Produced 30+ video projects (ads, corporate films, educational content). Delivered end-to-end production: concept, scripting, filming, editing, distribution.
Social Media Manager & Filmmaker at Pixels Marketing Solutions
December 31, 2019 - September 14, 2025Managed Facebook, Instagram, YouTube, and Google Ads campaigns. Increased engagement by 50% through optimized content and A/B testing. Maintained client accounts and strengthened customer relationships.
Marketing Director & Filmmaker at Climax Advertising / Eskenderella for Arts / Al - Maya Group
December 31, 2017 - September 14, 2025Produced commercials, corporate films, and brand content. Directed creative campaigns and supervised post-production. Collaborated with stakeholders to enhance brand positioning and visibility.
Theater Director & Acting Trainer at Beirut Arab University – Alexandria Branch
December 31, 2011 - September 14, 2025Directed theatrical productions and trained 100+ students. Recognized for innovation in stage direction and creative storytelling.
Managing Director at Call To Action, Abu Dhabi
October 1, 2024 - PresentLed marketing campaigns for real estate, healthcare, and media clients, achieving 40% portfolio growth. Oversaw video production, branding, and digital strategy, ensuring alignment with client objectives. Directed cross-platform campaigns (social, digital, print) with measurable ROI.
Marketing Manager & Filmmaker at Burjeel Darak – Burjeel Holdings, Abu Dhabi
August 31, 2024 - September 19, 2025Designed and executed digital marketing strategies, achieving 35% increase in engagement. Directed branded video/photo campaigns and social media activations. Collaborated with internal teams & government entities to enhance brand communication and outreach.
Marketing Manager & Filmmaker at Call To Action, Abu Dhabi
May 31, 2023 - September 19, 2025Developed integrated marketing strategies across healthcare and real estate. Managed multimedia production and brand communications. Partnered with sales & creative teams to ensure consistent messaging and visuals.
Marketing Manager & Filmmaker at Burjeel Darak – VPS Group, Abu Dhabi
June 30, 2022 - September 19, 2025Created marketing plans and video production strategies. Managed social media campaigns, event media coverage, and marketing communications with government stakeholders.
Marketing Manager & Filmmaker at N - Harmony, Abu Dhabi
May 31, 2021 - September 19, 2025Directed promotional videos and documentaries for healthcare sector clients. Managed events and digital campaigns for 10+ clients. Delivered full-cycle production (filming, editing, post-production).
Freelance Filmmaker & Content Producer at Egypt & UAE
December 31, 2020 - September 19, 2025Produced 30+ video projects (ads, corporate films, educational content). Delivered end-to-end production: concept, scripting, filming, editing, distribution.
Social Media Manager & Filmmaker at Pixels Marketing Solutions, Cairo, Egypt
December 31, 2019 - September 19, 2025Managed Facebook, Instagram, YouTube, and Google Ads campaigns. Increased engagement by 50% through optimized content and A/B testing. Maintained client accounts and strengthened customer relationships.
Marketing Director & Filmmaker at Climax Advertising / Eskenderella for Arts / Al - Maya Group, Alexandria, Egypt
December 31, 2017 - September 19, 2025Produced commercials, corporate films, and brand content. Directed creative campaigns and supervised post-production. Collaborated with stakeholders to enhance brand positioning and visibility.
Theater Director & Acting Trainer at Beirut Arab University – Alexandria Branch, Egypt
December 31, 2011 - September 19, 2025Directed theatrical productions and trained 100+ students. Recognized for innovation in stage direction and creative storytelling.
Education
Bachelor’s Degree in Sociology at Alexandria University, Egypt
January 11, 2030 - September 11, 2025Executive Management Diploma at Longevity Business School & Arabian Academy (Dubai Knowledge)
January 11, 2030 - September 11, 2025Bachelor’s Degree in Sociology at Alexandria University, Egypt
January 11, 2030 - September 14, 2025Executive Management Diploma at Longevity Business School & Arabian Academy (Dubai Knowledge)
January 11, 2030 - September 14, 2025Bachelor’s Degree in Sociology at Alexandria University, Egypt
January 11, 2030 - September 14, 2025Executive Management Diploma at Longevity Business School & Arabian Academy (Dubai Knowledge)
January 11, 2030 - September 14, 2025Bachelor’s Degree in Sociology at Alexandria University, Egypt
January 11, 2030 - September 19, 2025Executive Management Diploma at Longevity Business School & Arabian Academy (Dubai Knowledge)
January 11, 2030 - September 19, 2025Qualifications
Digital Marketing – Google
January 11, 2030 - September 11, 2025E-Marketing – Edraak
January 11, 2030 - September 11, 2025Marketing Communication & Advertising Guidelines in Healthcare – Dept. of Health – Abu Dhabi
January 11, 2030 - September 11, 2025Creativity in the Work Environment – Remote Work Productivity - HBMSU
January 11, 2030 - September 11, 2025Entrepreneurship - ChatGPT in Smart Learning – HBMSU
January 11, 2030 - September 11, 2025Video Editing – Russian Cultural Center
January 11, 2030 - September 11, 2025Motion Graphics – Maarf Platform
January 11, 2030 - September 11, 2025Photo Retouching – Latin Institute
January 11, 2030 - September 11, 2025Voice Over & Trainer – Radio One
January 11, 2030 - September 11, 2025Film Directing – The Legend Academy
January 11, 2030 - September 11, 2025Digital Marketing – Google
January 11, 2030 - September 14, 2025E-Marketing – Edraak
January 11, 2030 - September 14, 2025Marketing Communication & Advertising Guidelines in Healthcare – Dept. of Health – Abu Dhabi
January 11, 2030 - September 14, 2025Creativity in the Work Environment – Remote Work Productivity - HBMSU
January 11, 2030 - September 14, 2025Entrepreneurship - ChatGPT in Smart Learning – HBMSU
January 11, 2030 - September 14, 2025Video Editing – Russian Cultural Center
January 11, 2030 - September 14, 2025Motion Graphics – Maarf Platform
January 11, 2030 - September 14, 2025Photo Retouching – Latin Institute
January 11, 2030 - September 14, 2025Voice Over & Trainer – Radio One
January 11, 2030 - September 14, 2025Film Directing – The Legend Academy
January 11, 2030 - September 14, 2025Feasibility Studies – Maarf Platform
January 11, 2030 - September 14, 2025Cybersecurity – Burjeel Holdings
January 11, 2030 - September 14, 2025Presentation, Customer Service, Time Management & Communication – Infotech
January 11, 2030 - September 14, 2025Digital Marketing – Google
January 11, 2030 - September 14, 2025E-Marketing – Edraak
January 11, 2030 - September 14, 2025Marketing Communication & Advertising Guidelines in Healthcare – Dept. of Health – Abu Dhabi
January 11, 2030 - September 14, 2025Creativity in the Work Environment – Remote Work Productivity - HBMSU
January 11, 2030 - September 14, 2025Entrepreneurship - ChatGPT in Smart Learning – HBMSU
January 11, 2030 - September 14, 2025Video Editing – Russian Cultural Center
January 11, 2030 - September 14, 2025Digital Marketing – Google
January 11, 2030 - September 19, 2025E - Marketing – Edraak
January 11, 2030 - September 19, 2025Marketing Communication & Advertising Guidelines in Healthcare – Dept. of Health – Abu Dhabi
January 11, 2030 - September 19, 2025Creativity in the Work Environment – Remote Work Productivity - HBMSU
January 11, 2030 - September 19, 2025Entrepreneurship - ChatGPT in Smart Learning – HBMSU
January 11, 2030 - September 19, 2025Video Editing – Russian Cultural Center
January 11, 2030 - September 19, 2025Motion Graphics – Maarf Platform
January 11, 2030 - September 19, 2025Photo Retouching – Latin Institute
January 11, 2030 - September 19, 2025Voice Over & Trainer – Radio One
January 11, 2030 - September 19, 2025Film Directing – The Legend Academy
January 11, 2030 - September 19, 2025Feasibility Studies – Maarf Platform
January 11, 2030 - September 19, 2025Cybersecurity – Burjeel Holdings
January 11, 2030 - September 19, 2025Presentation, Customer Service, Time Management & Communication – Infotech
January 11, 2030 - September 19, 2025Industry Experience
Healthcare, Real Estate & Construction, Media & Entertainment, Education, Professional Services, Government
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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