Rachel Gyan

Assisted in organising the university’s 70th anniversary programmes, supporting media coverage, logistics, and public relations. Assisting the University Relations team with public relations activities. Supporting the organisation of university events, programmes, and interactions with prospective students, faculty, and stakeholders. Assisting in general office tasks such as document filing, data entry, and record-keeping to facilitate efficient office operations.

Produce and host live radio sessions, blending music, debates and interviews to sustain audience interest. Designed programme formats that highlight women’s empowerment, entrepreneurship and student life. Increased audience call-ins and online engagement through interactive sessions and social media promotion. Partner with guests from academia, industry and entertainment to expand reach and credibility of the programme.

Develop and execute digital content strategies to promote services across Facebook, Instagram, and TikTok. Increased page engagement and customer inquiries by designing creative posts, reels and interactive campaigns. Collaborated with the marketing team to align social media promotions with sales targets, resulting in improved online visibility and client reach. Monitored analytics to track performance and recommend improvements in content strategy.