I am a passionate Data & Analytics Engineer with over four years of experience in building cloud-native data and AI/ML solutions. My journey has taken me across FinTech and Business Intelligence, where I focus on creating impactful data-driven projects. Currently based in Vienna, I'm eager to leverage my skills in cloud, AI, and analytics for new opportunities. In my career so far, I've enjoyed tackling complex problems through data engineering, predictive modeling, and developing analytics solutions. I'm excited about the future of technology, particularly how AI and cloud technologies can reshape industries. I'm looking forward to connecting with like-minded professionals and exploring full-time opportunities across the EU.

Zunaira Pasha

I am a passionate Data & Analytics Engineer with over four years of experience in building cloud-native data and AI/ML solutions. My journey has taken me across FinTech and Business Intelligence, where I focus on creating impactful data-driven projects. Currently based in Vienna, I'm eager to leverage my skills in cloud, AI, and analytics for new opportunities. In my career so far, I've enjoyed tackling complex problems through data engineering, predictive modeling, and developing analytics solutions. I'm excited about the future of technology, particularly how AI and cloud technologies can reshape industries. I'm looking forward to connecting with like-minded professionals and exploring full-time opportunities across the EU.

Available to hire

I am a passionate Data & Analytics Engineer with over four years of experience in building cloud-native data and AI/ML solutions. My journey has taken me across FinTech and Business Intelligence, where I focus on creating impactful data-driven projects. Currently based in Vienna, I’m eager to leverage my skills in cloud, AI, and analytics for new opportunities.

In my career so far, I’ve enjoyed tackling complex problems through data engineering, predictive modeling, and developing analytics solutions. I’m excited about the future of technology, particularly how AI and cloud technologies can reshape industries. I’m looking forward to connecting with like-minded professionals and exploring full-time opportunities across the EU.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Fluent
Urdu
Fluent
Hindi
Fluent
German
Beginner

Work Experience

AI/ML Engineer at Independent / Freelance
June 1, 2025 - September 16, 2025
Delivered end-to-end conceptual and logical data models for business domains; built ER diagrams and normalized relational schemas (PostgreSQL, 3NF); implemented indexing strategies, referential integrity enforcement, and query optimization; produced technical documentation and schema guidelines to support client development teams and long-term maintainability; enabled transition from spreadsheet-based processes to scalable relational databases, improving data consistency and reporting efficiency.
Data Modeler & Database Design Consultant at Independent Consultancy
May 1, 2025 - September 16, 2025
Designed conceptual data models and database schemas for multiple clients; created ER diagrams and normalized relational structures; advised on data integration, governance, and scalable architectures.
Business Analyst at Session Growth Intelligence & Cloud Analytics
June 1, 2025 - September 16, 2025
Capstone Project – BrokerChooser; built end-to-end analytics pipelines on Azure Data Factory (ETL, Synapse + Delta Lake) processing 2M+ GA4 events daily; implemented real-time streaming analytics with Event Hubs & Stream Analytics (<5 minutes latency); applied ARIMA + Prophet for forecasting, Isolation Forest for anomaly detection, PCA for behavior features, and survival analysis for engagement duration; designed dashboards and reporting templates.
Data Scientist at Center for Economic Research Pakistan (CERP)
May 1, 2023 - September 16, 2025
Cloud-native credit analytics & risk modeling; migrated credit scoring infrastructure to AWS (Redshift, Glue, Lambda, Kinesis); developed dynamic pricing models and real-time fraud detection pipelines; led data science initiatives across DFSU usage and women's empowerment programs.
Senior Data Consultant & Statistical Lead at Center for Economic Research Pakistan (CERP)
December 1, 2024 - September 16, 2025
DFS usage & women's empowerment analytics; migration of credit scoring infrastructure to AWS (Redshift, Glue, Lambda, Kinesis); implemented data pipelines with real-time monitoring and model deployment.
AI/ML Engineer
June 2, 2025 - September 16, 2025
Delivered end-to-end conceptual and logical data models for business domains (airline operations, retail inventory); built ER diagrams and normalized relational schemas (PostgreSQL, 3NF) ensuring clarity, integrity, and scalability. Architected a multi-cloud analytics solution across Azure Data Factory and AWS S3 with Delta Lake, and developed real-time streaming analytics infrastructure with Event Hubs and Stream Analytics. Created technical documentation and schema guidelines to support client development teams and long-term maintainability; enabled client teams to transition from spreadsheet-based processes to scalable relational databases, improving data consistency and reporting efficiency.
Data Modeler & Data Base Design Consultant at Conceptual Data Modeling Solutions
May 2, 2025 - September 16, 2025
Architected a multi-cloud analytics solution (Azure Data Factory, AWS S3 integration) for HR/Compensation benchmarking. Designed ETL pipelines using Azure Data Factory, processing 500K+ salary records from APIs and survey data. Implemented Delta Lake architecture with ACID transactions and time-travel for salary versioning. Applied statistical and ML models (clustering, regression, anomaly detection, Random Forest) to identify salary drivers and outliers. Built an interactive compensation dashboard with AWS CloudWatch dashboards and custom visualizations, improving incident response times. Created data architecture with indexing strategies, referential integrity enforcement, and query optimization. Enabled client teams to transition from spreadsheet-based processes to scalable relational databases, improving data consistency and reporting efficiency.
Senior Data Analyst – Session Growth Intelligence & Cloud Analytics at CEU (Vienna) – Capstone Project: BrokerChooser
June 1, 2025 - September 16, 2025
End-to-end analytics development for session growth and cloud analytics; designed dashboards and data pipelines to monitor user engagement and business KPIs; presented insights to stakeholders and contributed to the capstone project at CEU.
Data Scientist – Cloud-Native Credit Analytics & Risk Modeling at Pakistan Financial Services (CER P / DFSU domain)
May 1, 2023 - September 16, 2025
Led migration from Excel tracking to AWS cloud-native architecture (Lambda, DynamoDB, S3). Implemented real-time fraud detection pipeline (Kinesis + Lambda + ensemble ML), reducing fraud losses by 45% with 99.7% accuracy at sub-100 ms latency. Developed credit risk models (logistic regression, gradient boosting, Cox regression, Bayesian simulation) improving AUC by 15%. Created CLV & churn prediction models (BG/NBD + gradient boosting) achieving 89% precision for 30-day risk predictions. Led governance and explainability initiatives (SHAP, LIME) for regulatory compliance. Built dashboards to monitor HR/Compensation benchmarking.
Data Analyst & Cloud Migration Specialist at Airlift Technologies
February 1, 2020 - September 16, 2025
Led migration from Excel to AWS cloud-native architecture with Lambda, DynamoDB, S3, and Kinesis; built real-time fraud detection pipeline; enabled scalable data architecture and streamlined reporting.
Senior Data Analyst at Session Growth Intelligence & Cloud Analytics
June 1, 2025 - October 22, 2025
Delivered end-to-end conceptual and logical data models for business domains (airline operations, retail inventory); designed ER diagrams and normalized relational schemas (PostgreSQL, 3NF); created technical documentation and governance guidelines; integrated vector databases (Azure Cognitive Search) and led data visualization initiatives to enable stakeholders to act on insights.
AI/ML Engineer at Independent / Freelance
June 30, 2025 - October 22, 2025
Delivered end-to-end conceptual and logical data models for client domains; built ER diagrams and normalized schemas; authored technical documentation and visual guidelines; implemented multi-cloud analytics pipelines and produced ML-ready datasets.
Data Engineer & ML Ops Consultant at Independent Consultancy
May 31, 2025 - October 22, 2025
Designed ETL/ELT pipelines on AWS data lake architectures; migrated 500K+ salary records; built real-time fraud detection pipeline (Kinesis + Lambda + ensemble ML) with ~100 ms latency and 99.7% accuracy; implemented Delta Lake for versioned data assets; established model governance and explainability artifacts.
Data Scientist – Cloud-Native Credit Analytics & Risk Modelling at Center for Economic Research Pakistan (CERP)
May 31, 2023 - October 22, 2025
Led migration from Excel tracking to AWS cloud-native architecture (Delta Lake on S3, AWS Glue, Spark-like processing); built real-time fraud detection and risk analytics pipelines; developed pricing and risk models (LR, GBM, Cox) with backtesting; produced dashboards and governance artifacts.
Senior Data Consultant & Statistics Lead – DFSU & Women's Empowerment at Center for Economic Research Pakistan (CERP)
December 31, 2024 - October 22, 2025
Market research and statistical analyses to support SME digital banking initiatives and women’s empowerment programs; delivered regression and survival analyses; designed dashboards and executive reports; mentored junior analysts.
Independent Analytics and ML Consultant at Various Startups and Research Partners
January 1, 2025 - January 1, 2025
Provided part-time analytics and ML consulting for startups and research partners in Europe, focusing on data-driven insights and AI/ML solutions.
AI/ML Engineer at CEU AI Lab
August 1, 2025 - August 1, 2025
Developed a multi-agent RAG chatbot for digital banking analytics, enabling natural-language access to KPIs and reports.
Data Engineering & Analytics Consultant at Freelance HR-Analytics Project
May 1, 2025 - May 1, 2025
Engineered an end-to-end analytics pipeline for HR compensation benchmarking, processing over 500K salary records.
Data Modeler & Database Design Consultant at SaaS Product Analytics Platform
May 1, 2025 - May 1, 2025
Engineered a dimensional model for a project-management platform to support BI and user-behavior analytics.
Business Analyst at BrokerChooser
June 1, 2025 - June 1, 2025
Implemented real-time streaming analytics for session monitoring and built data pipelines for analytics processing.
Senior Data Consultant & Statistical Lead at CERP
May 1, 2025 - May 1, 2025
Led statistical analysis of digital finance adoption across 10K+ respondents and developed predictive ML models.
Data Scientist at Muawin
May 1, 2023 - May 1, 2023
Migrated credit scoring infrastructure to AWS and developed real-time fraud detection pipelines.
Data Analyst & Cloud Migration Specialist at Airlift Technologies
February 1, 2020 - February 1, 2020
Migrated operational tracking to AWS, enabling real-time analytics across a vast network.

Education

MSc in Business Analytics at Central European University (CEU)
January 1, 2023 - January 1, 2025
BSc Economics & Politics at Lahore University of Management Sciences (LUMS)
January 1, 2017 - January 1, 2021
MSc in Business Analytics at CEU Vienna
January 11, 2030 - October 22, 2025
MS in Business Analytics at Central European University
September 1, 2023 - January 1, 2025
BSc Economics & Politics at Lahore University of Management Sciences
January 1, 2017 - January 1, 2021

Qualifications

Azure AI Fundamentals (AI-900)
January 11, 2030 - September 16, 2025
Microsoft Certified: Azure AI Fundamentals (AI-900)
January 11, 2030 - September 16, 2025
Azure AI Fundamentals (AI-900)
January 11, 2030 - October 22, 2025
Microsoft Certified Professional
January 11, 2030 - October 22, 2025
Analyze Website Visitors with Google Analytics Segments
January 1, 2024 - November 7, 2025
Microsoft Certified: Azure AI Fundamentals (AI-900)
January 1, 2024 - November 7, 2025

Industry Experience

Financial Services, Software & Internet, Professional Services, Education, Media & Entertainment, Transportation & Logistics