Available to hire
I’m Laura J. Lampe, a strategic content designer with deep experience creating high-impact digital content across fintech, e-commerce, insurance, and automotive services. I’m highly adept at producing accessible, user-centered content that drives measurable outcomes while also satisfying regulatory requirements.
My adaptability shows in my proven track record collaborating across time zones and disciplines in remote and hybrid environments. I hold a UX Writer certification and am fluent in design systems, accessibility standards, and agile workflows.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Hybrid User Experience Content Designer at Huntington National Bank
March 1, 2023 - PresentWrite and iterate UX/UI content for mobile and responsive web apps to help customers manage their financial lives and bank colleagues assist them. Led enrollment and onboarding flows for the Payments Connect third-party solution to help small business owners manage funds. Directed mobile-first account opening refinements to improve ease-of-use and conversions. Collaborated with business analysts, product owners, visual designers, marketing professionals, legal counsel, and UX researchers to build solutions aligned with the bank's mission. Presented work in wireframes and content matrices to leadership and cross-functional teams. Aimed to improve bottom-line metrics by updating credit card counteroffer messaging, increasing secured card acceptance by 10%.
Senior User Experience Writer at Safelite AutoGlass
February 1, 2023 - September 12, 2025Designed and iterated on strategic digital and UX/UI mobile app content solutions for insurance and cash customers. Aligned with product, visual design, and research cohorts by leading UX/UI content creation for marketing and user experience initiatives. Owned UX content strategy for mobile scheduling funnel redesign, resulting in $14.4M in incremental annual profit. Led content and collaborated with visual designers for a microsite to educate social media users about recalibration as a vital part of windshield replacement. Created content for an AI-powered help center persona, shaping natural and intuitive verbal responses while preserving brand voice. Produced B2C and B2B marketing content across email, web, social, and blog channels. Worked asynchronously with cross-functional teams using Teams, Figma, and Miro.
Instructor & Grader at UX Content Collective
September 1, 2023 - September 12, 2025Evaluated UX writing coursework and provided detailed feedback to students pursuing certification through the Fundamentals of UX Writing online certification course.
Senior Digital Writer & Listing Editor at Goldstar Events
December 1, 2019 - September 12, 2025Created high-converting UX and marketing content for 10M+ users across mobile and web ticketing platforms. Applied UX best practices to streamline purchasing and fulfillment flows and improve ticket sales conversion. Developed and maintained an in-house style guide reflecting the site’s evolving voice.
Contract Copywriter/ Editor at Thirty-One Gifts
October 1, 2019 - September 12, 2025Edited and QA’d monthly product launches for direct-to-consumer e-commerce. Wrote headlines, product descriptions, and blog articles.
Hybrid User Experience Content Designer at Huntington National Bank
March 1, 2023 - PresentWrite and iterate UX/UI content for mobile and responsive web apps; collaborate with cross-functional teams including business analysts, product owners, visual designers, marketing, legal, and UX researchers; led enrollment and onboarding flows for Payments Connect; refined mobile-first account opening to improve ease-of-use and conversion; present work via wireframes and content matrices to leadership; contributed to bottom-line improvements, including updated messaging that increased secured card acceptance by 10%.
Senior User Experience Writer at Safelite AutoGlass
February 1, 2023 - September 12, 2025Designed and iterated strategic digital and UX/UI content solutions for insurance and cash customers; aligned with product, visual design, and research cohorts to lead UX/UI content for marketing and user experience initiatives; owned mobile scheduling funnel redesign, resulting in $14.4M in incremental annual profit; collaborated with visual designers on a microsite educating social media users about recalibration in windshield replacement; created content for an AI-powered help center persona while preserving brand voice; produced B2C and B2B marketing content across email, web, social, and blog channels; worked asynchronously with cross-functional teams using Teams, Figma, and Miro.
Instructor & Grader at UX Content Collective
September 1, 2023 - September 12, 2025Evaluated UX writing coursework and provided detailed feedback to students pursuing certification through the Fundamentals of UX Writing online certification course.
Senior Digital Writer & Listing Editor at Goldstar Events
December 1, 2019 - September 12, 2025Created high-converting UX and marketing content for 10M+ users across mobile and web ticketing platforms; applied UX best practices to streamline purchasing and fulfillment flows and improve ticket sales conversion; developed and maintained an in-house style guide reflecting the site’s evolving voice.
Contract Copywriter/ Editor at Thirty-One Gifts
October 1, 2019 - September 12, 2025 Edited and QA’d monthly product launches for direct-to-consumer e-commerce website; wrote headlines, product descriptions, and blog articles.
Education
Bachelor of Arts in Journalism at The Ohio State University
January 11, 2030 - September 12, 2025Bachelor of Arts in Journalism at The Ohio State University
January 11, 2030 - September 12, 2025Qualifications
Certified UX Writer
January 11, 2030 - September 12, 2025Certified UX Writer
January 11, 2030 - September 12, 2025Industry Experience
Financial Services, Software & Internet, Media & Entertainment, Professional Services, Retail
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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