I am Ravinder Matharu, a creative leader with 25+ years of experience across Digital, BTL and ATL communications. I have collaborated with respected global brands such as Hewlett Packard, Nokia, Microsoft, Cisco, Pizza Hut, and Indian brands including SBI, Lodha Properties, Tally Solutions and many others. I am now seeking more demanding challenges in ATL/BTL and Digital Communications, and I believe in proactively contributing to acquiring and building new brands, revitalizing older ones, or growing an existing brand in today's fast-changing, highly competitive marketing landscape. Currently I head a Creative Agency, Curiousbrandz Services Private Limited, delivering Marketing Communication material, websites & app designs & development, brand building, exhibition & event setups, and SEO services. My responsibilities include conceptualizing breakthrough concepts and strategies, delegating and managing daily activities, guiding clients toward future developments, and maintaining strong client relationships to enhance output and revenue.…

Ravinder Matharu

I am Ravinder Matharu, a creative leader with 25+ years of experience across Digital, BTL and ATL communications. I have collaborated with respected global brands such as Hewlett Packard, Nokia, Microsoft, Cisco, Pizza Hut, and Indian brands including SBI, Lodha Properties, Tally Solutions and many others. I am now seeking more demanding challenges in ATL/BTL and Digital Communications, and I believe in proactively contributing to acquiring and building new brands, revitalizing older ones, or growing an existing brand in today's fast-changing, highly competitive marketing landscape. Currently I head a Creative Agency, Curiousbrandz Services Private Limited, delivering Marketing Communication material, websites & app designs & development, brand building, exhibition & event setups, and SEO services. My responsibilities include conceptualizing breakthrough concepts and strategies, delegating and managing daily activities, guiding clients toward future developments, and maintaining strong client relationships to enhance output and revenue.…

Available to hire

I am Ravinder Matharu, a creative leader with 25+ years of experience across Digital, BTL and ATL communications. I have collaborated with respected global brands such as Hewlett Packard, Nokia, Microsoft, Cisco, Pizza Hut, and Indian brands including SBI, Lodha Properties, Tally Solutions and many others. I am now seeking more demanding challenges in ATL/BTL and Digital Communications, and I believe in proactively contributing to acquiring and building new brands, revitalizing older ones, or growing an existing brand in today’s fast-changing, highly competitive marketing landscape.

Currently I head a Creative Agency, Curiousbrandz Services Private Limited, delivering Marketing Communication material, websites & app designs & development, brand building, exhibition & event setups, and SEO services. My responsibilities include conceptualizing breakthrough concepts and strategies, delegating and managing daily activities, guiding clients toward future developments, and maintaining strong client relationships to enhance output and revenue.

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Language

English
Fluent

Work Experience

Creative Head at NetCarrots Loyalty Marketing Services Pvt. Ltd. (New Delhi)
June 1, 2023 - September 13, 2025
Led the creative function and brand campaigns across a broad client base, including Lodha Properties, Tally Solutions, Trident Privilege, Trident Hotels, Oberoi Group of Hotels, Nokia, Nestle, SBI Cards and others. Responsible for conceptualizing breakthrough concepts and strategies, delegating and reporting department activities to clients, and guiding clients toward future developments while maintaining strong client relationships.
Creative Head at NetCarrots Loyalty Marketing Services Pvt. Ltd. (New Delhi)
June 1, 2023 - September 13, 2025
Led a multidisciplinary creative team to conceptualize breakthrough communication concepts and strategies for diverse brands. Delegated daily activities, managed output, and reported progress to clients, while guiding future developments to increase efficiency and revenue. Built and maintained strong client relationships, contributing to new business and brand revitalization.
Creative Head at NetCarrots Loyalty Marketing Services Pvt. Ltd. (New Delhi)
June 1, 2023 - September 13, 2025
Led creative teams and managed brand work; conceptualized breakthrough communication concepts & strategies for clients; delegated, managed and reported daily activities; guided clients towards future developments to increase output and revenue; maintained strong client rapport on behalf of the company.
Creative Head at NetCarrots Loyalty Marketing Services Pvt. Ltd.
June 1, 2023 - September 13, 2025
Led creative strategy and execution for a diverse portfolio of brands, including Lodha Properties, Tally Solutions, Trident Privilege & Trident Hotels, Nokia, SBI Cards, and other clients. Directed design, copy, and multi-channel campaigns; managed the creative department and liaison with clients to drive output and revenue. Built loyalty marketing programs and ensured brand consistency across ATL, BTL, digital, and events.
Creative Director (Art) at JWT (RMG Connect, New Delhi)
January 1, 2012 - September 13, 2025
Oversaw end-to-end creative output for major brands, including Pizza Hut (entire pre-2009 look for Pizza Hut Delivery), Pepsi, Nokia Rural (NLT launch), Nokia Money, SBI Cards, and other clients. Led teams to deliver cohesive campaigns and brand storytelling across channels.
Creative Director (Art) at JWT (RMG Connect), New Delhi
January 1, 2012 - September 13, 2025
Oversaw art direction for major brands including Pizza Hut, Pepsi, Nokia Rural ( NL T ), Nokia Money, SBI Cards, and others. Responsible for the overall visual language, campaign look-and-feel, and consistency across touchpoints.
Creative Director (Art) at JWT (RMG Connect), New Delhi
January 1, 2012 - September 13, 2025
Led art direction and creative output for major brands including Pizza Hut, Nokia Rural initiatives, SBI Cards, and more; managed teams and ensured brand consistency across campaigns.
Creative Director (Art) at JWT (RMG Connect, New Delhi)
January 1, 2012 - September 13, 2025
Led art direction for campaigns across major brands such as Pizza Hut, Nokia Rural initiatives, SBI Cards, and Telecom/IT clients. Developed the look & feel, mentored teams, and steered concept-to-execution of integrated campaigns across ATL, BTL, and digital channels.
Group Head (Art) at Solutions Digitas (Solutions Integrated Marketing Services, New Delhi)
January 1, 2007 - September 13, 2025
Directed art across multiple high-profile accounts such as Hewlett Packard, Cisco, Intel, Microsoft, Tata Salt, Tata Chemicals, ICICI, Gillette and more, shaping visual language and campaign concepts for integrated marketing initiatives.
Group Head (Art) at Solutions Digitas (Solutions Integrated Marketing Services), New Delhi
January 1, 2007 - September 13, 2025
Led art direction across key accounts including Hewlett Packard, Cisco, Intel, Microsoft, Tata Salt, Tata Chemicals, ICICI, Gillette, Pedigree, SAP, NIIT, HCL, IBM, Bharti Telesonic, Dabur Active and more; guided creative teams to deliver integrated marketing solutions.
Group Head (Art) at Solutions Digitas (Solutions Integrated Marketing Services, New Delhi)
January 1, 2007 - September 13, 2025
Led art direction for multiple brands; oversaw creative output and team performance to meet client requirements and timelines.
Group Head (Art) at Solutions Digitas (Solutions Integrated Marketing Services, New Delhi)
January 1, 2007 - September 13, 2025
Headed art direction across multiple brands, oversaw creative concepts, and ensured cohesion across campaigns, timelines and client expectations.
Sr. Visualiser at Studio Communications Pvt. Ltd. (New Delhi)
January 1, 2001 - September 13, 2025
Created visuals for a diverse client roster including Pan Parag, Dum Pan Masala, Rotomac Pens, Dabur Spirulina & Memovita, Dainik Jagran, Eicher, and others, contributing to concept development and visual execution.
Sr. Visualiser at Studio Communications Pvt. Ltd., New Delhi
January 1, 2001 - September 13, 2025
Created visuals for Pan Parag, Dabur Spirulina & Memovita, Rotomac Pens, Eicher, Dainik Jagran, and other clients; contributed concepts and execution across print and collaterals.
Sr. Visualiser at Studio Communications Pvt. Ltd. (New Delhi)
January 1, 2001 - September 13, 2025
Created visual designs and branding concepts for clients like Hewlett-Packard, Cisco, Intel, Microsoft, SBI; contributed to multi-brand campaigns and retail visuals.
Sr. Visualiser at Studio Communications Pvt. Ltd. (New Delhi)
January 1, 2001 - September 13, 2025
Created visual concepts for brands including HP, Cisco, Microsoft, and others; led design teams and contributed to brand and retail store branding, including HP stores in India and select Asia Pacific markets.
Visualiser at Lowe (Chandigarh)
January 1, 1999 - September 13, 2025
Brand design and store branding for multiple brands including Essar Cellphone, Trident Group and related retail branding exercises.
Visualiser at Lowe (Chandigarh)
January 1, 1999 - September 13, 2025
Generated visual concepts and designs for Essar Cellphone, Trident Group (Towels), ESS Bath Fittings, Bank of Punjab, Punwire, PSIDC & PUDA and related campaigns; supported senior art directors in multi-channel executions.
Visualiser at Lowe (Chandigarh)
January 1, 1999 - September 13, 2025
Developed visual assets for various brands including Essar Cellphone, Trident Group, and others; contributed to store branding and promotional materials.
Visualiser at Lowe (Chandigarh)
January 1, 1999 - September 13, 2025
Designed brand assets and layouts for key clients such as Essar Cellphone, Trident Group, and related campaigns.

Education

Master of Fine Arts (Applied Art) at Faculty of Fine Arts, MSU Baroda
January 11, 2030 - January 1, 1996
Bachelor of Fine Arts (Applied Art) at Govt College of Art, Chandigarh
January 11, 2030 - January 1, 1994
Diploma in Painting (Three-year) at Rourkela
January 11, 2030 - September 13, 2025
Master of Fine Arts (specialization in Applied Art) at Faculty of Fine Arts, MSU, Baroda
January 11, 2030 - January 1, 1996
Bachelor of Fine Arts (specialization in Applied Art) at Government College of Art, Chandigarh
January 11, 2030 - January 1, 1994
Diploma in Painting (Three year) at Rourkela
January 11, 2030 - September 13, 2025
Master of Fine Arts (Applied Art) at Faculty of Fine Arts, MSU Baroda
January 11, 2030 - January 1, 1996
Bachelor of Fine Arts (Applied Art) at Government College of Art, Chandigarh
January 11, 2030 - January 1, 1994
Diploma in Painting (Three year) at Rourkela
January 11, 2030 - September 13, 2025
Master of Fine Arts (Applied Art) at Faculty of Fine Arts, M.S. University, Baroda
January 1, 1996 - January 1, 1996
Bachelor of Fine Arts (Applied Art) at Govt College of Art, Chandigarh
January 1, 1994 - January 1, 1994
Diploma in Painting (Three-year) at Rourkela
January 11, 2030 - September 13, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Telecommunications, Travel & Hospitality, Healthcare, Financial Services, Manufacturing, Education, Real Estate & Construction
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