Ivelina Lambovska

Marketing Freelancer at The Heritage of the People

Marketing freelancer focused on social media strategy, content creation, and campaign planning. Created and scheduled content for Instagram, TikTok, YouTube, and Facebook, and contributed to social media campaigns from scratch. Grew and optimized social media accounts and analyzed monthly reports to keep content relevant. Coordinated with influencers and user-generated content creators and assisted at events and brand activations.

Social Media Marketing Intern at Fabletics

Supported social media and content strategy; created and scheduled engaging content across Instagram, TikTok, YouTube, and Facebook; planned and executed marketing campaigns; grew and optimized social media channels; monitored performance metrics; assisted at PR events and brand activations.

Created and scheduled engaging content for Instagram, TikTok, YouTube, and Facebook; Planned and executed marketing campaigns; Grew and optimized social media accounts from scratch; Created and analyzed monthly social media reports; Analyzed trends and performance to keep content relevant; Managed online communities and interactions; Communicated with influencers and UGCs; Assisted at PR events and brand activations.