Hi, I’m Alli Rivera, a Social Media Manager and Graphic Designer based in Waldorf, Maryland. I specialize in developing and executing digital marketing strategies for businesses, arts organizations, and personal brands. With over five years of experience managing multi-platform campaigns, creating content, and analyzing data to boost engagement and growth, I help brands tell compelling stories online and build engaged communities. Over the years I’ve led content creation, branding, and multi-channel campaigns that drive audience growth and stronger customer relationships. I’m passionate about visually compelling storytelling and helping brands connect with communities through thoughtful design and analytics.

Alli Rivera

Hi, I’m Alli Rivera, a Social Media Manager and Graphic Designer based in Waldorf, Maryland. I specialize in developing and executing digital marketing strategies for businesses, arts organizations, and personal brands. With over five years of experience managing multi-platform campaigns, creating content, and analyzing data to boost engagement and growth, I help brands tell compelling stories online and build engaged communities. Over the years I’ve led content creation, branding, and multi-channel campaigns that drive audience growth and stronger customer relationships. I’m passionate about visually compelling storytelling and helping brands connect with communities through thoughtful design and analytics.

Available to hire

Hi, I’m Alli Rivera, a Social Media Manager and Graphic Designer based in Waldorf, Maryland. I specialize in developing and executing digital marketing strategies for businesses, arts organizations, and personal brands. With over five years of experience managing multi-platform campaigns, creating content, and analyzing data to boost engagement and growth, I help brands tell compelling stories online and build engaged communities.

Over the years I’ve led content creation, branding, and multi-channel campaigns that drive audience growth and stronger customer relationships. I’m passionate about visually compelling storytelling and helping brands connect with communities through thoughtful design and analytics.

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Language

English
Fluent
Arabic
Intermediate
Spanish; Castilian
Beginner

Work Experience

Social Media Coordinator & Graphic Designer at Alli Rivera
January 1, 2022 - Present
Developed and maintained a strong social media presence across multiple platforms, resulting in year-over-year audience and engagement growth. Planned and designed email campaigns (weekly newsletters) and seasonal social media campaigns to promote shows, classes, and events, contributing to sold-out performances and increased enrollment. Managed paid campaigns with solid ROI and targeted local audiences. Produced branded graphics, videos, and written content to create a professional yet approachable online brand. Led a team of interns and staff to generate content, manage inquiries, and analyze analytics for monthly reporting.
Social Media Coordinator at Retail Store (Self-Employed / Personal Brand)
January 1, 2019 - September 15, 2025
Elevated the store's digital presence with Instagram photo/video campaigns highlighting specialty products and community events. Developed a consistent posting schedule for Facebook and Instagram; designed and distributed store event flyers via social media, email campaigns, and website updates. Collaborated with staff to promote lessons and in-store events, increasing in-person and online sales. Initiated social media promotions and giveaways to generate leads and boost engagement. Produced live video coverage of studio events and edited content for websites and YouTube.
Social Media Coordinator & Graphic Designer at Allianza
January 1, 2022 - Present
Developed and maintained a strong social media presence across multiple platforms, growing audience and engagement year over year. Created branded assets, led email campaigns, produced live video coverage of events, and drove online reach.

Education

Bachelor of Music Business at Full Sail University
January 11, 2030 - May 1, 2018
Bachelor of Music Business at Full Sail University
January 11, 2030 - May 1, 2018
Associate of Arts in Performing Arts at College of Southern Maryland
January 11, 2030 - September 15, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail