I am a passionate and result-driven digital content creator with a strong background in video production, graphic design, and social media management. As the Head of Digital Content for BOOM Radio, I bring a passion for digital creation and management to enhance brand presence and audience interaction. I am skilled in developing dynamic content strategies, managing social media accounts, and I am committed to driving digital growth and creating impactful audience experiences.

Asha Pickering

I am a passionate and result-driven digital content creator with a strong background in video production, graphic design, and social media management. As the Head of Digital Content for BOOM Radio, I bring a passion for digital creation and management to enhance brand presence and audience interaction. I am skilled in developing dynamic content strategies, managing social media accounts, and I am committed to driving digital growth and creating impactful audience experiences.

Available to hire

I am a passionate and result-driven digital content creator with a strong background in video production, graphic design, and social media management.

As the Head of Digital Content for BOOM Radio, I bring a passion for digital creation and management to enhance brand presence and audience interaction. I am skilled in developing dynamic content strategies, managing social media accounts, and I am committed to driving digital growth and creating impactful audience experiences.

See more

Experience Level

Expert
Intermediate

Language

English
Fluent

Work Experience

Panel Operator and On-air Host at BOOM Radio
December 31, 2023 - September 16, 2025
Hosted and operated on-air shows; created engaging on-air and digital content for BOOM Radio's Drive Home, Big Breakfast, TikTok BOOM, and Juke Box; contributed to audience engagement and brand presence.
Head of Social Media at Student-run Radio Station
February 1, 2024 - Present
Led social media management; built an audience of ~20k across social platforms; created engaging digital content for radio shows and events; analyzed reach and engagement; tracked trends.
Head of Digital Content at BOOM Radio
December 31, 2023 - September 16, 2025
Led digital content creation and strategy for BOOM Radio, overseeing content for on-air and online platforms. Crafted engaging posts and visuals, managed social media accounts across platforms, and drove audience interaction. Built partnerships with shows and events to expand reach and brand presence.
Head of Digital Content / Head of Social Media at BOOM Radio
January 1, 2023 - September 16, 2025
Led digital content strategy and social media across BOOM Radio, creating engaging digital content for radio shows and events, growing followers across social platforms; developed content calendars, brand guidelines, and campaigns; managed a student-run station with approx. 20k followers; produced graphics, video content, and copy to boost audience interaction.

Education

Western Australian Certificate of Education at Living Waters Lutheran College
January 11, 2030 - September 16, 2025
Western Australian Certificate of Education (WACE) at Living Waters Lutheran College
January 11, 2030 - September 16, 2025
Western Australian Certificate of Education (WACE) at Living Waters Lutheran College
January 11, 2030 - September 16, 2025

Qualifications

Rising Star Award, International Student Broadcasting Championships
January 1, 2024 - September 16, 2025
Rising Star Award
January 1, 2024 - September 16, 2025
Rising Star Award
January 1, 2024 - September 16, 2025

Industry Experience

Media & Entertainment, Education, Telecommunications, Professional Services
    uniE608 WA Training Awards
    I had the opportunity as apart of my Radio Broadcasting course to attend the WA Training awards. I represented BOOM Radio as a videographer and photographer, as well as leading the team as the content director. What a wonderful event!