I'm a Certified Project Manager with 9 years of experience leading digital, e-commerce, and marketing initiatives with a strong focus on client success. My background spans project execution, account management, and strategic marketing—making me uniquely positioned to bridge the gap between internal teams and client goals. I bring a hybrid skill set that combines Agile and traditional project methodologies, hands-on account oversight, and results-driven marketing strategy. I’ve led cross-functional teams, launched campaigns, and managed client relationships across multiple industries—always prioritizing communication, stakeholder alignment, and measurable impact. I’m known for keeping stakeholders informed, adapting to shifting priorities, and delivering high-quality outcomes on time and on budget. Post-launch, I track KPIs and gather feedback to improve performance and ensure every solution exceeds expectations. Whether managing a project, growing a client relationship, or leading a campaign—I focus on impact, clarity, and long-term value.

Devin McPherson

I'm a Certified Project Manager with 9 years of experience leading digital, e-commerce, and marketing initiatives with a strong focus on client success. My background spans project execution, account management, and strategic marketing—making me uniquely positioned to bridge the gap between internal teams and client goals. I bring a hybrid skill set that combines Agile and traditional project methodologies, hands-on account oversight, and results-driven marketing strategy. I’ve led cross-functional teams, launched campaigns, and managed client relationships across multiple industries—always prioritizing communication, stakeholder alignment, and measurable impact. I’m known for keeping stakeholders informed, adapting to shifting priorities, and delivering high-quality outcomes on time and on budget. Post-launch, I track KPIs and gather feedback to improve performance and ensure every solution exceeds expectations. Whether managing a project, growing a client relationship, or leading a campaign—I focus on impact, clarity, and long-term value.

Available to hire

I’m a Certified Project Manager with 9 years of experience leading digital, e-commerce, and marketing initiatives with a strong focus on client success. My background spans project execution, account management, and strategic marketing—making me uniquely positioned to bridge the gap between internal teams and client goals.

I bring a hybrid skill set that combines Agile and traditional project methodologies, hands-on account oversight, and results-driven marketing strategy. I’ve led cross-functional teams, launched campaigns, and managed client relationships across multiple industries—always prioritizing communication, stakeholder alignment, and measurable impact.

I’m known for keeping stakeholders informed, adapting to shifting priorities, and delivering high-quality outcomes on time and on budget. Post-launch, I track KPIs and gather feedback to improve performance and ensure every solution exceeds expectations. Whether managing a project, growing a client relationship, or leading a campaign—I focus on impact, clarity, and long-term value.

See more

Language

English
Fluent

Work Experience

Digital Project Manager at DCI Marketing
July 1, 2024 - September 16, 2025
Improved 3 program maintenance profit margins by 30% through budget tracking and weekly accountability meetings; Increased customer interest via KPI metrics, leading to Subaru hiring 4 staff to expand the project reach; Delivered 10 more projects than the prior year by streamlining information between teams and clients; Improved UI/UX, Motion & QA efficiency by reducing unplanned work from 27% to 10%; Leveraged AI tools to streamline workflows and trained cross-functional teams on AI adoption.
Marketing Project Manager at New Horizon Healthcare
May 1, 2022 - September 16, 2025
Increased customer retention with digital initiatives resulting in 30-60 additional client contacts per quarter; Used analytics to target key patients and replicate their interests to expand the market; Led multiple campaigns from initiation to completion, resulting in 5 new strategic partnerships within a year; Analyzed AI-generated data to support business decisions and strategy.
Census Field Manager at U.S. Department of Commerce
February 1, 2020 - September 16, 2025
Managed 10 office supervisors and 200 employees for North Carolina's largest data collection event; Established trackable milestones and training to reduce turnover by 20%; Managed B2B projects during Covid-19 with a focus on risk planning and pivoting; Achieved early completion and under-budget performance as part of a top-2 team.
Marketing Manager at Daxcorp Marketing
February 1, 2019 - September 16, 2025
Oversaw digital product designs and campaigns, driving revenue growth; Tracked campaigns post-launch to reduce defects by 60%; Adapted project plans to evolving deliverables while preserving scope, budget, and timeline; Applied AI Ethics frameworks to ensure fairness and bias mitigation in AI-driven projects.
Project Manager at Elizabeth City State University
December 1, 2016 - September 16, 2025
Partnered with psychologists on 50+ short-term projects; Secured additional grants and project funding; Presented promotional plans to stakeholders with clear status updates and timelines; Managed volunteer coordination, brand guideline compliance, cross-functional communication, scheduling, and advertising outreach and milestones.

Education

Master of Business Administration at Fayetteville State University
January 11, 2030 - January 1, 2022
Bachelor in Criminal Justice at Elizabeth City State University
January 11, 2030 - January 1, 2017
Associates Degree at College of the Albemarle
January 11, 2030 - January 1, 2018

Qualifications

PMP Project Management Professional
January 11, 2030 - September 16, 2025
CIET Military Leadership
January 11, 2030 - September 16, 2025
Statistical Analysis Leadership Programming for SAS Viya
January 11, 2030 - September 16, 2025
JMP Software
January 11, 2030 - September 16, 2025
Salesforce
January 11, 2030 - September 16, 2025
HubSpot
January 11, 2030 - September 16, 2025
NetSuite
January 11, 2030 - September 16, 2025
Google Analytics
January 11, 2030 - September 16, 2025
Power BI
January 11, 2030 - September 16, 2025
Asana/Jira
January 11, 2030 - September 16, 2025
Slack
January 11, 2030 - September 16, 2025
Zoom
January 11, 2030 - September 16, 2025
Zapier
January 11, 2030 - September 16, 2025
MS Office
January 11, 2030 - September 16, 2025

Industry Experience

Government, Healthcare, Education, Professional Services, Software & Internet, Media & Entertainment

Hire a Digital Marketer

We have the best digital marketer experts on Twine. Hire a digital marketer in New York today.