Auditia Suhendini

Available to hire

Language

Indonesian
Fluent
English
Advanced

Work Experience

Digital Marketing Manager at Dekoruma
August 1, 2022 - November 14, 2025
Managed and optimized digital advertising strategy for the Retail Business Unit across online DTC, offline retail promotions, and B2B lead generation campaigns
Digital Marketing Manager at Dekoruma
August 1, 2022 - Present
Managed and optimized digital advertising strategy for the Retail Business Unit across online DTC, offline retail promotions, and B2B lead generation campaigns. Oversaw a monthly advertising budget of 200-300 million across multiple channels (Facebook Ads, Instagram Ads, Google Ads, TikTok Ads) to drive customer acquisition and sales growth. Led media performance forecasting and developed strategic media plans to achieve targeted revenue goals. Supported organic marketing teams in awareness and retargeting campaigns to boost brand visibility and in-store engagement.
Digital Marketing Specialist at Dekoruma
August 1, 2022 - Present
Created and managed paid Facebook and Instagram campaigns, driving increased traffic and revenue. Conducted market research, analyzed trends, and developed marketing strategies to identify customer segments and untapped opportunities. Planned and executed cross-channel campaigns (Facebook, Instagram, Google Ads) with a focus on cost-effectiveness, tracked CPC/CPA/ROAS metrics, and collaborated with creative teams to produce brand-consistent content. Supported awareness and store traffic campaigns to boost brand visibility and in-store engagement.
Freelance Graphic Designer at Big Moments Essentials
July 1, 2022 - July 1, 2022
Created book layouts, business cards and posters for clients; assisted in locating photo shoots
Freelance Graphic Designer at Big MO Essentials
July 1, 2022 - October 5, 2025
Created book layouts, business cards and posters for clients. Assisted in locating photoshoot venues.
Freelance Graphic Designer at Big Mo Essentials
July 1, 2022 - October 5, 2025
Created book layouts, business cards and posters for clients; assisted in locating photo shoot locations and coordinating design assets.
Advertiser at Lima Media Group
November 30, 2019 - November 30, 2019
Monitored and analyzed sales and campaign performance to help meet targets; prepared advertising reports
Advertiser at LIMA MEDIA GROUP
November 1, 2019 - September 17, 2025
Monitored and analyzed sales and campaign performance; produced reports to evaluate digital activity; engaged clients via WhatsApp and messenger to present products and follow-up on orders.
Digital Marketing Intern at Tinker Games
January 1, 2018 - Present
Contributed to developing points for new projects; Assisted in development and updates of the game; developed marketing strategy and plan for new projects; presented marketing plans to clients.
Digital Marketing Intern at Tinker Games
January 1, 2018 - Present
Contributed to concept development for new projects; assisted in game development updates; developed marketing strategy and plan for new projects; presented marketing plan to clients.
Graphic Designer at Saung Mirza Photography
December 1, 2014 - September 17, 2025
Created book layout designs, business cards and posters for clients; assisted in identifying photo shoot locations, contributing to creative direction.
Digital Marketing Intern at PT Telkomunikasi Indonesia (Telkom Indonesia) TBK
January 1, 2014 - January 1, 2014
Supported digital marketing activities and campaigns
Photographer at Saung Mirza Photography
January 1, 2014 - January 1, 2014
Provided photography services, including location scouting and shoot execution
Digital Marketing Intern at PT Telkomunikasi Indonesia (Telkom TBK)
January 1, 2014 - October 5, 2025
Contributed to developing and updating game-related projects; developed marketing strategies and plans for new projects; presented marketing plans to clients.
Freelance Graphic Designer at Saung Mirza Photography
January 1, 2014 - October 5, 2025
Created book layout designs, business cards and posters for clients.

Education

Card Game Design (Thesis: Adaptation of Chinese Literature) at Institut Teknologi Bandung (ITB)
January 11, 2030 - September 17, 2025
Master Thesis: Business Strategy for Tinker Games at Institut Teknologi Bandung (ITB)
January 11, 2030 - September 17, 2025
Graphic Design at Telkom University
January 1, 2011 - January 1, 2015
MBA - Marketing at Telkom University
January 1, 2017 - January 1, 2018
Bachelor of Graphic Design at Telkom University
January 1, 2011 - January 1, 2015
MBA - Marketing at Telkom University
January 1, 2017 - January 1, 2018
Bachelor of Graphic Design at Telkom University
January 1, 2011 - January 1, 2015
MBA - Marketing at Telkom University
January 1, 2017 - January 1, 2018
Master Thesis: Card Game Design Adaptation of Chinese Literature at Institute Teknologi Bandung (ITB)
January 11, 2030 - October 5, 2025
Master at Institut Teknologi Bandung (ITB)
January 11, 2030 - November 14, 2025
MBA - Marketing at Telkom University
January 1, 2017 - January 1, 2018
Graphic Design at Telkom University
January 1, 2011 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Other, Education, Telecommunications