Available to hire
Hi, I’m Krystyna Niepolomska, a B2B marketing professional with 9+ years of experience delivering digital campaigns across EMEA. I specialize in creating multi-channel programs, optimizing marketing funnels, and driving customer acquisition and retention. I blend creativity with data-driven decision-making to achieve ROI in fast-paced environments.
I design advertising materials, manage social media, and collaborate closely with partners and sales teams to align campaigns with business goals. I’m proficient at crafting engaging visuals and content while tracking performance to inform continuous optimization.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
German
Beginner
Work Experience
Marketing Expert at Hewlett Packard Enterprise
January 1, 2022 - PresentLed integrated marketing programs across EMEA, aligning digital campaigns, events, and webinars with regional business goals and partner priorities. Managed partner marketing initiatives and MDF budgets in collaboration with key vendors such as NVIDIA, AMD, and Intel to drive ROI-focused execution. Developed and executed integrated B2B campaigns across multiple channels, including online advertising, social media, email newsletters, webinars, and influencer partnerships. Created engaging digital assets in collaboration with the creative team, including banners, infographics, videos, and social content. Managed and updated company profiles on LinkedIn and regional platforms, planned content calendars, and moderated online community interactions. Conducted competitor research and analyzed market trends to uncover opportunities for growth and optimize campaign targeting. Monitored campaign performance, reported on KPIs, and implemented adjustments to maximize ROI. Tested and refined custo
Brand Lead at Hewlett Packard Enterprise
December 31, 2021 - September 17, 2025Led the creation and management of comprehensive visual projects and brand strategies, ensuring consistent brand communication across all channels. Designed and delivered visual assets for B2B campaigns, including e-books, social media cards, videos, and interactive content to support product launches and brand storytelling. Collaborated with global marketing, PR, and creative teams to ensure messaging consistency across all digital touchpoints. Managed the company’s LinkedIn presence, curated content, scheduled posts, and engaged with the audience to grow community interactions. Supported product launch communications with compelling visuals and copy, ensuring smooth roll-out across EMEA markets. Led internal communication efforts to train stakeholders on brand guidelines, campaign messaging, and digital strategy best practices.
Marketing Funds Specialist at Hewlett Packard Enterprise
December 31, 2017 - September 17, 2025Oversaw the marketing campaign reimbursement process and ensured compliance with brand guidelines. Supervised marketing campaign budgeting and reporting. Delivered brand guideline training for agencies and marketing teams.
Marketing & E-commerce Specialist at Zbroja International Trade
December 31, 2016 - September 17, 2025Managed online store, product listings, and commercial offers via SAP. Executed loyalty campaigns and social media engagement through Facebook. Designed promotional materials and product visuals for campaigns.
Marketing Expert at Hewlett Packard Enterprise
January 1, 2022 - PresentLed integrated B2B marketing programs across EMEA, aligning digital campaigns, events, and webinars with regional business goals and partner priorities. Managed partner marketing initiatives and MDF budgets with key vendors such as NVIDIA, AMD, and Intel to drive ROI‑focused execution. Developed and executed integrated campaigns across online advertising, social media, email newsletters, webinars, and influencer partnerships. Created engaging digital assets in collaboration with the creative team and managed LinkedIn/regional profiles, content calendars, and community interactions. Conducted competitor research, analyzed market trends to uncover growth opportunities and optimize targeting. Monitored campaign performance, reported on KPIs, and implemented adjustments to maximize ROI. Tested and refined customer acquisition and engagement tactics, resulting in improved lead quality and conversion rates.
Brand Lead at Hewlett Packard Enterprise
December 31, 2021 - September 17, 2025Led creation and management of visual projects and brand strategies, ensuring consistent brand communication across channels. Designed and delivered visual assets for B2B campaigns (e-books, social media cards, videos, interactive content) to support product launches and brand storytelling. Collaborated with global marketing, PR, and creative teams to ensure messaging consistency across digital touchpoints. Managed the company’s LinkedIn presence, curated content, scheduled posts, and engaged with the audience to grow community interactions. Supported product launch communications with compelling visuals and copy, ensuring smooth roll-out across EMEA markets. Led internal communication efforts to train stakeholders on brand guidelines, campaign messaging, and digital strategy best practices.
Marketing Funds Specialist at Hewlett Packard Enterprise
December 31, 2017 - September 17, 2025Oversaw the marketing campaign reimbursement process and ensured compliance with brand guidelines. Supervised marketing campaign budgeting and reporting. Delivered brand guideline training for agencies and marketing teams.
Marketing & E-commerce Specialist at Zbroja International Trade
December 31, 2016 - September 17, 2025Managed online store, product listings, and commercial offers via SAP. Executed loyalty campaigns and social media engagement through Facebook. Designed promotional materials and product visuals for campaigns.
Marketing Expert at Hewlett Packard Enterprise
January 1, 2022 - PresentLed integrated B2B marketing programs across EMEA, aligning digital campaigns, events, and webinars with regional goals and partner priorities. Managed partner marketing initiatives and MDF budgets with key vendors (e.g., NVIDIA, AMD, Intel) to drive ROI-focused execution. Developed multi-channel campaigns, created digital assets with the creative team, managed LinkedIn content calendars, conducted market and competitor analysis, tracked KPIs, and optimized tactics to improve lead quality and conversion rates.
Brand Lead at Hewlett Packard Enterprise
January 1, 2021 - September 17, 2025Led the creation and management of visual assets and brand strategies for B2B campaigns, ensuring consistent messaging across channels. Managed LinkedIn presence, supported product launches, and trained stakeholders on brand guidelines and digital strategy best practices.
Marketing Funds Specialist at Hewlett Packard Enterprise
January 1, 2017 - September 17, 2025Oversaw marketing campaign reimbursement, budgeting, and reporting. Ensured compliance with brand guidelines and delivered brand guideline training for agencies and marketing teams.
Marketing & E-commerce Specialist at Zbroja International Trade
January 1, 2016 - September 17, 2025Managed online store, product listings, and commercial offers via SAP. Executed loyalty campaigns and social media engagement on Facebook; designed promotional materials and product visuals for campaigns.
Education
Master of Arts, MSc Eng Management and Productions Engineering at University of Economics, Wrocław
January 11, 2030 - September 17, 2025Certificate in Advertising at The Academy of Advertising, University of Economics, Wrocław
January 11, 2030 - September 17, 2025Photography at Photography “Kwadrat” School, Wrocław
January 11, 2030 - September 17, 2025Master of Arts, MSc Eng Management and Productions Engineering at University of Economics, Wrocław
January 11, 2030 - September 17, 2025The Academy of Advertisement at University of Economics, Wrocław
January 11, 2030 - September 17, 2025Photography at Kwadrat School, Wrocław
January 11, 2030 - September 17, 2025Master of Arts at University of Economics, Wrocław
January 11, 2030 - September 17, 2025MSc Eng Management and Productions Engineering at University of Economics, Wrocław
January 11, 2030 - September 17, 2025Qualifications
UX/UI Designer
January 11, 2030 - September 17, 2025Agile Project Management
January 11, 2030 - September 17, 2025WordPress
January 11, 2030 - September 17, 2025Lean Six Sigma Yellow Belt
January 11, 2030 - September 17, 2025UX/UI Designer
January 11, 2030 - September 17, 2025Agile Project Management
January 11, 2030 - September 17, 2025Wordpress
January 11, 2030 - September 17, 2025Lean Six Sigma Yellow Belt
January 11, 2030 - September 17, 2025UX/UI Designer
January 11, 2030 - September 17, 2025Agile Project Management Foundation
January 11, 2030 - September 17, 2025Wordpress
January 11, 2030 - September 17, 2025Lean Six Sigma Yellow Belt
January 11, 2030 - September 17, 2025Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Education, Retail, Manufacturing
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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