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I'm Dat Nguyen (Henry), a strategic marketing and business development leader with 10+ years of experience guiding cross-border campaigns, brand development, and partnership building. I’m known for delivering measurable growth for tourism and consumer brands and for building teams that deliver creative, data-driven results. I founded Easy Marketing Vietnam and led global campaigns for Oxalis Adventure, bringing Son Doong Cave to BBC and Good Morning America. I'm currently pursuing an MSc in Entrepreneurship & Innovation at the University of Gothenburg, and I'm excited to bring my international perspective and creative mindset to Twine to craft bold, growth-driven marketing.…I'm Dat Nguyen (Henry), a strategic marketing and business development leader with 10+ years of experience guiding cross-border campaigns, brand development, and partnership building. I’m known for delivering measurable growth for tourism and consumer brands and for building teams that deliver creative, data-driven results. I founded Easy Marketing Vietnam and led global campaigns for Oxalis Adventure, bringing Son Doong Cave to BBC and Good Morning America. I'm currently pursuing an MSc in Entrepreneurship & Innovation at the University of Gothenburg, and I'm excited to bring my international perspective and creative mindset to Twine to craft bold, growth-driven marketing.

Dat Nguyen (Henry)

Marketing Strategist, Brand Strategist, Social Media Manager, +2

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I'm Dat Nguyen (Henry), a strategic marketing and business development leader with 10+ years of experience guiding cross-border campaigns, brand development, and partnership building. I’m known for delivering measurable growth for tourism and consumer brands and for building teams that deliver creative, data-driven results. I founded Easy Marketing Vietnam and led global campaigns for Oxalis Adventure, bringing Son Doong Cave to BBC and Good Morning America. I'm currently pursuing an MSc in Entrepreneurship & Innovation at the University of Gothenburg, and I'm excited to bring my international perspective and creative mindset to Twine to craft bold, growth-driven marketing.…I'm Dat Nguyen (Henry), a strategic marketing and business development leader with 10+ years of experience guiding cross-border campaigns, brand development, and partnership building. I’m known for delivering measurable growth for tourism and consumer brands and for building teams that deliver creative, data-driven results. I founded Easy Marketing Vietnam and led global campaigns for Oxalis Adventure, bringing Son Doong Cave to BBC and Good Morning America. I'm currently pursuing an MSc in Entrepreneurship & Innovation at the University of Gothenburg, and I'm excited to bring my international perspective and creative mindset to Twine to craft bold, growth-driven marketing.

Available to hire

I’m Dat Nguyen (Henry), a strategic marketing and business development leader with 10+ years of experience guiding cross-border campaigns, brand development, and partnership building. I’m known for delivering measurable growth for tourism and consumer brands and for building teams that deliver creative, data-driven results.

I founded Easy Marketing Vietnam and led global campaigns for Oxalis Adventure, bringing Son Doong Cave to BBC and Good Morning America. I’m currently pursuing an MSc in Entrepreneurship & Innovation at the University of Gothenburg, and I’m excited to bring my international perspective and creative mindset to Twine to craft bold, growth-driven marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Vietnamese

Fluent

English

Fluent

Thai

Advanced

Korean

Beginner

Work Experience

Founder at Easy Marketing Limited, Quang Binh, Vietnam

August 1, 2020 - Present

Founded Quang Binh’s first full-service marketing agency, serving as the official communication partner for provincial tourism and trade. Built and managed the agency’s full marketing ecosystem, from branding to digital platforms and large-scale campaigns. Supported 150+ SMEs and cooperatives, boosting visibility and revenue, while creating 20+ jobs for young professionals.

Director of Sales & Marketing at Oxalis Adventure Limited, Vietnam

July 1, 2020 - September 17, 2025

Spearheaded campaigns promoting Son Doong Cave, the world’s largest cave, reaching millions worldwide. Managed multi-channel marketing strategies and budgets, driving profitability and expanding Oxalis’ global market share. Built strategic partnerships with international media and tourism stakeholders while supporting conservation and community development initiatives.

Marketing Manager at Oxalis Adventure Limited, Vietnam

June 1, 2017 - September 17, 2025

Developed PPC and digital marketing strategies, while managing Oxalis’ OTA channels to maximize online bookings. Coordinated partnerships with press, influencers, and tourism stakeholders to strengthen brand positioning.

Marketing Executive at Oxalis Adventure Limited, Vietnam

December 1, 2016 - September 17, 2025

Produced multi-format content (blogs, newsletters, social media) and managed OTA platforms to boost visibility and bookings. Designed visuals, developed websites, and created promotional videos using professional tools. Collaborated with local and international media, KOLs, and influencers to strengthen Oxalis’ brand presence.