Titos Koropoulis

Head of Product and Marketing at Unidingo

Led organic marketing efforts to drive user acquisition, engagement, and brand growth for a university-focused social platform. Coordinated with the development team to apply feedback, and worked with a UX designer in Figma to redesign the website and new platform features. Spearheaded end-to-end marketing strategy, driving 900 new users and 1,000 LinkedIn followers in 8 months through campus marketing, social campaigns, email marketing and influencer partnerships. Won a university grant from the Exeter Student Startup Pre-Incubator programme. Pioneered a cost-effective referral program and campus ambassador initiative, expanding presence across 5+ universities through marketing pods of 3–5 people.

Marketing Intern at Hexagon Asset Lifecycle Intelligence

Conducted market research to identify trends and opportunities, informing strategic marketing initiatives and competitive positioning. Contributed to webinars, customer events and tradeshows; created marketing materials using Photoshop, Illustrator, InDesign and After Effects in collaboration with a graphic designer. Monitored campaign performance and provided optimization insights using Pardot and social analytics tools.