I'm Obi Joshua Adedotun, a brand designer and strategist with 4+ years in branding, visual identity, and digital assets. I blend graphic design, photography, videography, motion design, animation, and social media content to craft compelling brand stories that drive awareness and measurable growth. My work spans education, architecture, and charity, where I collaborate with marketing, sales, and product teams to deliver solutions that resonate with users. I excel at turning strategic insight into customer-centric visuals using Adobe Creative Suite, Figma, Premiere Pro, and After Effects, always aiming to enhance user experiences.

Obi Joshua Adedotun

I'm Obi Joshua Adedotun, a brand designer and strategist with 4+ years in branding, visual identity, and digital assets. I blend graphic design, photography, videography, motion design, animation, and social media content to craft compelling brand stories that drive awareness and measurable growth. My work spans education, architecture, and charity, where I collaborate with marketing, sales, and product teams to deliver solutions that resonate with users. I excel at turning strategic insight into customer-centric visuals using Adobe Creative Suite, Figma, Premiere Pro, and After Effects, always aiming to enhance user experiences.

Available to hire

I’m Obi Joshua Adedotun, a brand designer and strategist with 4+ years in branding, visual identity, and digital assets. I blend graphic design, photography, videography, motion design, animation, and social media content to craft compelling brand stories that drive awareness and measurable growth.

My work spans education, architecture, and charity, where I collaborate with marketing, sales, and product teams to deliver solutions that resonate with users. I excel at turning strategic insight into customer-centric visuals using Adobe Creative Suite, Figma, Premiere Pro, and After Effects, always aiming to enhance user experiences.

See more

Language

English
Fluent

Work Experience

Brand & Visual Identity Designer at NumenHaus
May 1, 2025 - September 26, 2025
Led strategic visual development for a luxury visualization studio merging architecture, art, and tech. Conducted foundational research into the concept of the 'numinous' and immersive storytelling. Refined logo system, color theory, brand patterns, typography, and presentation style. Designed business cards and concept decks, aligned with a cinematic brand tone.
Brand Consultant at OYNTCDA (Oyo New Towns Development & Communication Authority)
May 1, 2025 - September 26, 2025
Consulted with stakeholders to create a contemporary brand for a forward-looking urban planning agency. Proposed the name 'OYNTCDA' and designed a brand system rooted in cultural motifs and modern geometry. Delivered logo, typography, signage, color theory, internal templates, and livery mockups. Wrote foundational documentation and participated in naming workshops and approval presentations.
Brand Designer / Brand Strategy Lead at NumenHaus
May 1, 2025 - September 18, 2025
Led strategic visual development for a luxury visualization studio, refining logo systems, color theory, brand patterns, typography and presentation style; created assets for business cards and concept decks aligned with cinematic tone.
Brand Designer / Consultant at OYNTCDA (Oyo New Towns Development & Communication Authority)
May 1, 2025 - September 18, 2025
Consulted with stakeholders to create a contemporary brand for a forward-looking urban planning agency; proposed the name 'OYNTCDA' and delivered a full brand system (logo, typography, signage, color theory, templates, livery); wrote foundational documentation and participated in naming workshops and approvals.
Brand and Graphic Design Lead at Baron Architecture
August 1, 2024 - Present
Spearheaded brand development and end-to-end digital marketing, delivering a cohesive visual identity across print, digital, and experiential touchpoints. Designed WordPress website and ongoing management, created a brand style guide and reusable templates, produced investor decks, RFPs, dossiers, and client materials. Translated complex project data into infographics and dashboards, produced motion content and photography, managed procurement, and led cross-team collaboration for delivery and consistency.
Brand and Graphic Design Lead at Baron Architecture
August 1, 2024 - Present
Spearheaded brand development and end-to-end digital marketing; designed WordPress website, created brand style guide and templates; produced investor decks, RFPs, and client materials; translated project data into visual narratives and produced motion/visual content; managed procurement and handoffs.
Brand Designer at TAI KE Z
April 1, 2024 - September 26, 2025
Led a comprehensive brand development project for a brand focused on simplifying food ingredient shopping. Conducted discovery, research, defined core attributes ('Refined', 'Bold', 'Vibrant'), created logo concepts, and implemented a cohesive website experience with a refined CMS and responsive design. Applied SEO and accessibility practices. Utilized Illustrator and Figma for design and prototyping.
Brand Developer at TAI KE Z
April 1, 2024 - September 18, 2025
Led a comprehensive brand development project; conducted discovery and research; defined core attributes: ‘Refined’, ‘Bold’, and ‘Vibrant’; designed three logo concepts; implemented cohesive website experience and CMS; applied SEO and accessibility.
Brand Designer at O zithy Nylon Depot
September 1, 2023 - September 26, 2025
Collaborated with the CEO to understand goals, created a unique and contemporary logo, and developed a user-friendly website to facilitate product sales and educate customers. Conducted market research and competitor analysis to inform design decisions and ensure brand alignment.
Brand Designer at O zithy Nylon Depot
September 1, 2023 - September 18, 2025
Collaborated with CEO and stakeholders to refresh the brand; created a contemporary logo; designed and developed a user-friendly website; conducted market research and competitor analysis; boosted brand recognition and customer trust.
Art Director and Senior Designer at XAI
August 1, 2020 - Present
Led branding and visual design initiatives, shaping a contemporary brand system and delivering assets across logo, typography, signage, color theory, internal document templates, and livery mockups. Wrote foundational documentation and participated in naming workshops and approval presentations.
Art Director and Senior Designer at XAI
August 1, 2020 - Present
Led brand design and visual identity work across projects; collaborated with marketing, sales, and product teams to deliver brand systems, logos, typography, and presentation assets; produced photography, videography, motion design, and social content to drive awareness and growth.

Education

Bachelor Degree (Second Class Upper) at University of Lagos
January 11, 2030 - December 1, 2021
Bachelor Degree (Second Class Upper) at University of Lagos
January 11, 2030 - December 1, 2021

Qualifications

Foundations of UX Design
January 11, 2030 - September 18, 2025
Foundations of User Experience (UX) Design
January 11, 2030 - September 26, 2025

Industry Experience

Education, Professional Services, Media & Entertainment, Real Estate & Construction, Non-Profit Organization