Pauline Balan
I am a digital marketing professional with seven years of experience in an EPFL-based agency in Lausanne. I enjoy collaborating in dynamic environments and staying current with industry trends.
About
I am a digital marketing professional with seven years of experience in an EPFL-based agency in Lausanne. I enjoy collaborating in dynamic environments and staying current with industry trends.
With a proactive mindset, I am results-oriented, I pay keen attention to detail, and I have excellent communication skills. I am adept at quickly adapting to new trends to drive ROI for every action taken.
- Joined September 2025
Skills· 19
Languages
- FrenchFluent
- EnglishFluent
- Spanish; CastilianBeginner
- ItalianBeginner
Industry experience
- Healthcare
- Travel & Hospitality
- Software & Internet
- Professional Services
Work experience
Led end-to-end B2B digital marketing strategy for clients, executing paid media campaigns (Google Ads, LinkedIn Ads, Meta Ads) to optimize ROAS; developed data-driven SEO strategies; created content and landing pages; managed email campaigns; built KPI dashboards in Looker Studio; performed competitor benchmarking; collaborated with stakeholders to align with business goals; improved UX and landing pages; conducted A/B testing and optimization.
Education
Certifications and awards
Hire Pauline Balan today
Post a job and invite Pauline, or contact them directly. No hidden commission.