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I design holistic and tailored solutions that drive brand growth and visibility by combining strategic thinking with creative execution. My focus is on optimizing communication and strengthening digital presence through marketing strategy, content creation and data-driven analysis. I collaborate closely with internal and external stakeholders and continuously monitor and adjust activities to deliver sustainable results and long-term brand value. I bring experience from diverse markets and roles, leading growth initiatives, social media management and brand development. I thrive in cross-functional settings and value clear communication, measurable outcomes and a friendly, collaborative approach to achieving ambitious marketing goals.…I design holistic and tailored solutions that drive brand growth and visibility by combining strategic thinking with creative execution. My focus is on optimizing communication and strengthening digital presence through marketing strategy, content creation and data-driven analysis. I collaborate closely with internal and external stakeholders and continuously monitor and adjust activities to deliver sustainable results and long-term brand value. I bring experience from diverse markets and roles, leading growth initiatives, social media management and brand development. I thrive in cross-functional settings and value clear communication, measurable outcomes and a friendly, collaborative approach to achieving ambitious marketing goals.

Johanna Marie Schulz

Marketing Strategist, Social Media Manager, Content Creator, +2

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I design holistic and tailored solutions that drive brand growth and visibility by combining strategic thinking with creative execution. My focus is on optimizing communication and strengthening digital presence through marketing strategy, content creation and data-driven analysis. I collaborate closely with internal and external stakeholders and continuously monitor and adjust activities to deliver sustainable results and long-term brand value. I bring experience from diverse markets and roles, leading growth initiatives, social media management and brand development. I thrive in cross-functional settings and value clear communication, measurable outcomes and a friendly, collaborative approach to achieving ambitious marketing goals.…I design holistic and tailored solutions that drive brand growth and visibility by combining strategic thinking with creative execution. My focus is on optimizing communication and strengthening digital presence through marketing strategy, content creation and data-driven analysis. I collaborate closely with internal and external stakeholders and continuously monitor and adjust activities to deliver sustainable results and long-term brand value. I bring experience from diverse markets and roles, leading growth initiatives, social media management and brand development. I thrive in cross-functional settings and value clear communication, measurable outcomes and a friendly, collaborative approach to achieving ambitious marketing goals.

Available to hire

I design holistic and tailored solutions that drive brand growth and visibility by combining strategic thinking with creative execution. My focus is on optimizing communication and strengthening digital presence through marketing strategy, content creation and data-driven analysis. I collaborate closely with internal and external stakeholders and continuously monitor and adjust activities to deliver sustainable results and long-term brand value.

I bring experience from diverse markets and roles, leading growth initiatives, social media management and brand development. I thrive in cross-functional settings and value clear communication, measurable outcomes and a friendly, collaborative approach to achieving ambitious marketing goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Marketing Data Analyst & Strategy Consultant at Buonissimo Holding

August 31, 2025 - September 18, 2025

Conducted in-depth analysis of consumer transaction data to evaluate campaign and promotion effectiveness; identified trends in customer behavior and product performance to support strategic decision-making; developed reporting frameworks to monitor data quality and provide actionable insights for management; delivered evidence-based recommendations to optimize product offerings and marketing initiatives.

Growth Marketing Consultant at Empowering People (You Own It)

May 31, 2025 - September 18, 2025

Set up brand strategy, marketing automation and communication workflows; planned and executed lead generation campaigns (newsletters, Meta Ads, webinars); managed website content and early-stage growth initiatives across channels.

Social Media Manager & Marketing Coordinator at Aachen Building Experts

January 1, 2023 - Present

Designed and executed targeted social media strategies to increase visibility and stakeholder engagement; streamlined internal and external communication processes to strengthen community ties; grew the network’s digital reach through data-driven campaign optimization (30%+).

Executive Operations & Content Coordinator at gpti e.V.

January 1, 2022 - Present

Optimized website and content for SEO to increase organic reach; built and maintained CRM processes to improve partner communication and engagement; managed external communications to establish collaborations and partnerships; designed and executed content and PR strategies to position the organization as a thought leader.

Marketing & Communication Manager at BitStone Capital & Realyze Ventures

January 1, 2022 - Present

Developed and implemented corporate branding across channels; responsibility for strategic planning and maintenance of social media presence; directed press activities from strategy to content creation and distribution; conducted market analyses and prepared market insights.

Project Manager at Miet-Piano.de

January 1, 2021 - Present

Led the full-cycle development of a web application, from concept to operational launch; coordinated external developers and agencies to ensure timely and successful implementation; oversaw integration of e-commerce functionality to improve customer experience and streamline sales.