I am a digital marketing professional with a passion for data analysis and insights. My expertise lies in transforming complex datasets into actionable strategies for business growth. I enjoy collaborating with teams to optimize marketing campaigns and drive performance based on data-driven decisions. I always strive to bridge the gap between marketing and data science, contributing to an environment where informed decisions can lead to significant improvements. As I transition into a full-time data analyst role, I am eager to apply my skills in Python, SQL, and data visualization to solve real-world problems. I believe in the power of data storytelling and how it can influence strategic outcomes. With my background in digital marketing, I bring a unique perspective to data analytics, ensuring that insights generated are not only accurate but also impactful.

Atif Shahab Qureshi

I am a digital marketing professional with a passion for data analysis and insights. My expertise lies in transforming complex datasets into actionable strategies for business growth. I enjoy collaborating with teams to optimize marketing campaigns and drive performance based on data-driven decisions. I always strive to bridge the gap between marketing and data science, contributing to an environment where informed decisions can lead to significant improvements. As I transition into a full-time data analyst role, I am eager to apply my skills in Python, SQL, and data visualization to solve real-world problems. I believe in the power of data storytelling and how it can influence strategic outcomes. With my background in digital marketing, I bring a unique perspective to data analytics, ensuring that insights generated are not only accurate but also impactful.

Available to hire

I am a digital marketing professional with a passion for data analysis and insights. My expertise lies in transforming complex datasets into actionable strategies for business growth. I enjoy collaborating with teams to optimize marketing campaigns and drive performance based on data-driven decisions. I always strive to bridge the gap between marketing and data science, contributing to an environment where informed decisions can lead to significant improvements.

As I transition into a full-time data analyst role, I am eager to apply my skills in Python, SQL, and data visualization to solve real-world problems. I believe in the power of data storytelling and how it can influence strategic outcomes. With my background in digital marketing, I bring a unique perspective to data analytics, ensuring that insights generated are not only accurate but also impactful.

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Language

English
Advanced
Urdu
Fluent

Work Experience

Remote Link Building & Outreach Manager at Ultahost, USA
July 1, 2024 - Present
Conducted competitor research and campaign analysis, contributing to a 20% increase in backlink quality. Delivered weekly insights using Excel and keyword tools, improving outreach success rate by 15%.
Marketing Consultant (Part-Time) at Hull Technologies, USA
February 1, 2024 - June 30, 2024
Performed SEO and content audits using structured datasets. Analyzed keyword and impression data, contributing to a 12% increase in organic impressions. Translated analytics insights into actionable recommendations.
Marketing Consultant (PT) at Hull Technologies, USA
February 1, 2024 - June 1, 2024
Performed audits and SEO analysis that identified optimization gaps on 30+ pages. Led keyword research and content alignment, supporting a 12% boost in organic impressions for targeted Microsoft ERP content.
Marketing Manager at PNC Solutions
December 1, 2022 - August 31, 2023
Analyzed YouTube and campaign analytics to optimize CTR and engagement. Improved click-through rate by 18% through performance analysis.
Marketing Manager at PNC Solutions, Karachi
December 1, 2022 - August 1, 2023
Managed YouTube and event campaigns, increasing video visibility by 40% YoY. Tracked campaign performance using analytics tools and recommended insights that raised CTR by 18%.
Content Marketing Manager at Webx
March 1, 2022 - December 31, 2022
Analyzed ASO and blog performance data to realign content strategy. Increased organic traffic by 20% using data-backed decisions.
Content Marketing Manager at Webx, Karachi
March 1, 2022 - December 1, 2022
Ranked app in top 5 results on Google Play for competitive keywords, boosting downloads by 30%. Analyzed ASO and blog data to realign content strategy, increasing organic traffic by 20%.
Digital Marketing Specialist at Devrims
January 1, 2021 - March 31, 2022
Built KPI dashboards to track performance across multiple campaigns. Reduced reporting turnaround time by 25% through structured data workflows. Used market and performance data to guide content strategy.
Digital Marketing Specialist at Devrims, Karachi
January 1, 2021 - March 1, 2022
Built dashboards and tracked KPIs across 5+ campaigns, improving reporting turnaround by 25%. Wrote technical content based on market data, contributing to a 20% increase in blog engagement.

Education

Master of Computer Science & Information Technology at NEDUET
January 1, 2013 - January 1, 2015
Bachelor of Electronics Engineering at NEDUET
January 1, 2007 - January 1, 2011
Master of Computer Science & Information Technology at NED University
January 1, 2015 - December 31, 2015
Bachelor of Electronics Engineering at NED University
January 1, 2011 - December 31, 2011

Qualifications

Python for Data Science
January 11, 2030 - January 8, 2026
Google Analytics & Tag Manager
January 11, 2030 - January 8, 2026
Inbound Marketing
January 11, 2030 - January 8, 2026
PHP Development
January 11, 2030 - January 8, 2026
PMP (Project Management)
January 11, 2030 - January 8, 2026
AI & Insight-Building Series
January 11, 2030 - January 8, 2026
Excel Lookups & Validation
January 11, 2030 - January 8, 2026
From Paper to Placement
January 11, 2030 - January 8, 2026
Python for Data Science
January 11, 2030 - February 11, 2026
Google Analytics & Tag Manager
January 11, 2030 - February 11, 2026
AI & Insight-Building Series
January 11, 2030 - February 11, 2026
Excel Lookups & Validation
January 11, 2030 - February 11, 2026

Industry Experience

Computers & Electronics, Media & Entertainment, Professional Services, Software & Internet