Dana Audina

Group Marketing Manager at Room 8 Group

Led marketing processes during rebranding and structural changes. Provided strategic support to sales and client engagement efforts. Established processes for 30+ annual events, supporting BD teams. Organized participation in top industry events (GDC, Gamescom, XDS, ICELondon, SBC, SIGMA, iGB Live, Games Gathering, and more).

Marketing Manager at Room 8 Group

Documented PC/Console portfolio and secured NDA releases for key projects. Managed client marketing communications and proposals.

Brand Manager at Voki Games, Playrix

Developed unified content strategy, boosting engagement and brand awareness. Organized company presence at major industry and internal events. Led PR and content across media, blogs, and social platforms. Supported talent acquisition and retention through targeted content initiatives, enhancing employer engagement by 25%.

Lead Digital Marketing Manager at Media Group Ukraine, SCM

Elevated site to #1 among news websites in Ukraine via social media traffic. Transformed content strategy, launching innovative formats and driving substantial traffic growth. Led PR and content across media, blogs, and social platforms. Managed large-scale digital advertising budgets across Google and social platforms. Led communications and portfolio coordination for AAA projects with major clients such as Disney, EA, Infinity Ward, Sledgehammer Games, Square Enix, and Behavior Interactive. Organized 360° participation in top industry events (XDS, Gamescom, GDC, ICELondon, SBC, SIGMA, iGB Live, Games Gathering, and more). Managed high-profile clients including Pepsi, Sony, Jägermeister, Rothmans International, Libresse, and others.

Global Head of Marketing at Room 8 Group

Established processes for branding and structural changes. Provided strategic support to sales and client engagement efforts. Set up processes for 30+ annual events per year, supporting BD teams. Organized participation at major industry events (GDC, Gamescom, XDS) as presenting partner for 3 years. Built Brand Management relationships; Event Management; Sales Support; Strategic Planning.

Lead Digital Marketing Manager at Media Group Ukraine

Elevated site to #1 among Ukraine's news websites via social media traffic. Transformed content strategy, launched innovative formats, and drove substantial traffic growth. Led PR and content across media, blogs, and social platforms. Supported talent acquisition and retention through targeted content initiatives, enhancing employer engagement by 25%.