Hi, I’m Helena Čope, a marketing professional focused on turning ideas into cohesive, high-impact digital campaigns. Over the past few years I’ve led marketing initiatives for Perutnina Ptuj-PIPO d.o.o. and built a boutique agency that helps brands grow through brand strategy, compelling social media content, and targeted advertising across platforms like Google, Instagram, LinkedIn, and YouTube. I enjoy crafting engaging video content, copy, and design, and I love turning data into smarter decisions that drive real results. Today I run Connect the dots, transforming social media presence into a powerful business asset. I collaborate with brands to develop comprehensive content strategies, manage multi-channel campaigns, and deliver creative material—from promos to influencer collaborations. I’m always excited to explore new opportunities to tell stories, grow communities, and elevate brands through thoughtful marketing and content that resonates.

Helena Čope

Hi, I’m Helena Čope, a marketing professional focused on turning ideas into cohesive, high-impact digital campaigns. Over the past few years I’ve led marketing initiatives for Perutnina Ptuj-PIPO d.o.o. and built a boutique agency that helps brands grow through brand strategy, compelling social media content, and targeted advertising across platforms like Google, Instagram, LinkedIn, and YouTube. I enjoy crafting engaging video content, copy, and design, and I love turning data into smarter decisions that drive real results. Today I run Connect the dots, transforming social media presence into a powerful business asset. I collaborate with brands to develop comprehensive content strategies, manage multi-channel campaigns, and deliver creative material—from promos to influencer collaborations. I’m always excited to explore new opportunities to tell stories, grow communities, and elevate brands through thoughtful marketing and content that resonates.

Available to hire

Hi, I’m Helena Čope, a marketing professional focused on turning ideas into cohesive, high-impact digital campaigns. Over the past few years I’ve led marketing initiatives for Perutnina Ptuj-PIPO d.o.o. and built a boutique agency that helps brands grow through brand strategy, compelling social media content, and targeted advertising across platforms like Google, Instagram, LinkedIn, and YouTube. I enjoy crafting engaging video content, copy, and design, and I love turning data into smarter decisions that drive real results.

Today I run Connect the dots, transforming social media presence into a powerful business asset. I collaborate with brands to develop comprehensive content strategies, manage multi-channel campaigns, and deliver creative material—from promos to influencer collaborations. I’m always excited to explore new opportunities to tell stories, grow communities, and elevate brands through thoughtful marketing and content that resonates.

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Experience Level

Language

Croatian
Fluent
English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Owner / Founder at Connect the dots
July 1, 2024 - Present
Founder of a marketing and promotion agency offering brand strategy, social media content strategy, influencer marketing, content creation, and platform advertising (Google, Instagram, LinkedIn, YouTube). Builds cohesive social media assets and drives growth for two brands with a full-service approach.
Marketing Specialist at Perutnina Ptuj-PIPO d.o.o.
July 1, 2024 - September 19, 2025
Led marketing initiatives for the poultry/food brand, coordinating campaigns, social media content, and partnerships. Implemented digital strategies across multiple channels, analyzed data to optimize performance, and supported cross-functional teams to achieve growth and brand visibility.
Content Producer (Game Content) at JoomBoos, 24 sata d.o.o.
May 31, 2021 - September 19, 2025
Created engaging gaming content and video across YouTube, Facebook, Instagram, and other platforms; managed production pipelines and cross-platform distribution; collaborated with gaming audiences to boost reach.
Gaming Content Producer at Level 8, 24 sata d.o.o.
October 1, 2019 - September 19, 2025
Created compelling gaming content across social platforms; produced timely video content; designed content strategies to engage gaming audiences.
Co-founder at HDI (Human Digital Index) Association
February 1, 2019 - Present
Co-founded a professional network focused on human digital literacy and industry collaboration; organized events and knowledge-sharing activities to advance the field.
Community Manager at Digital Talents, Algebra Zagreb
January 1, 2019 - Present
Managed online communities, content calendars, and engagement strategies; executed social-media campaigns and cross-platform content; monitored analytics to optimize performance and growth.
Assistant Administrator at Ostendo Consulting
October 1, 2018 - September 19, 2025
Administrative support tasks, documentation handling, and coordination to support consultancy projects.
Assistant to MBA Head of Operations and Admissions at Algebra University Zagreb
October 1, 2018 - September 19, 2025
Supported MBA operations and admissions processes; coordinated communications, scheduling, and reporting to streamline program management.
Marketing Department Manager at Digital Agency DIBS
December 1, 2017 - September 19, 2025
Managed marketing department activities, overseeing campaigns, content production, and client communications for digital campaigns.

Education

Master's degree in Digital Marketing at Algebra University Zagreb
February 1, 2016 - August 1, 2019
Secondary education (Gimnasium) at X. Gimnazija Ivan Supek, Zagreb
October 1, 2009 - June 1, 2012
Bachelor's degree in Economics of Entrepreneurship at University of Applied Sciences (VERN)
September 1, 2012 - November 1, 2015

Qualifications

Data Protection Officer (DPO) Certification
May 1, 2017 - June 30, 2017

Industry Experience

Media & Entertainment, Gaming, Professional Services, Education